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Why mobile

Date post: 12-Jul-2015
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Permadi Andi Permadi / AndiPermadi_RRI [email protected]
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Page 1: Why mobile

Permadi

Andi Permadi / AndiPermadi_RRI

[email protected]

Page 2: Why mobile

Why Mobile?

Page 3: Why mobile

The most personal off all gadgets

Page 4: Why mobile

Radio’s best friend

Page 5: Why mobile

The audience’s best friend

Page 6: Why mobile

The journalist’s best friend

Page 7: Why mobile

How We Did It

Page 8: Why mobile

Back in the days

Page 9: Why mobile

2003:All text

NewsSportCultureLocal Science

Page 10: Why mobile

Change:Yes, we can!

Page 11: Why mobile

Let’s streamradio for

the mobile

Page 12: Why mobile

Thechallenges

Page 13: Why mobile

And then, one cold evening…

Page 14: Why mobile

2005:More

fun!

Live radioOn demandPicturesMore designCommunity

Page 15: Why mobile

The audience:• Stayed a long time• Live & on demand• Platforms together

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Recipie For Success

Page 17: Why mobile

Great content

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The right concept & design

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Smart technique

Page 20: Why mobile

Lot’s of passion…

Page 21: Why mobile

…and some prizes!

Page 22: Why mobile

2009:Improved

design

More radio& more on demand

Page 23: Why mobile

More channels,more content

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Apps

Page 25: Why mobile

2009:Iphone

app

Easy podcastingChannelsOn demand

Page 26: Why mobile

2010:Android

app

Easy podcastingChannelsOn demand

Page 27: Why mobile

2011: All 500 radio shows for

both apps

Page 28: Why mobile

Recipie For Success

Page 29: Why mobile

Great content, design & easy

navigation

Page 30: Why mobile

Thank you, Apple...

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...and thank you Google!

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But...

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The (Near) Future

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Never stopdeveloping

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!All newmobile site

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Two in One

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All the content from www

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Channels, programes, clips,

podcasts

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Updated!

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Familiar design and navigation

Page 44: Why mobile

Economics

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The All New Mobile Site

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What To Think About

Page 54: Why mobile

What does youraudience need?

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What do you want from them?

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Keep it simple…

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…and smart!

Page 58: Why mobile

Just Do It!


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