WINE BUSINESS MONTHLY
WBMThe Leading Producer of Wine Industry Information and Events
2019 Advertising Planning Guide
PRINT ADVERTISINGeditorial calendar • rates & specifications
WINE BUSINESS MONTHLY magazineNow incorporating Wines & Vines magazine
Wines & Vines Directory/Buyer’s Guide
ONLINE ADVERTISINGRates & Specifications
WINE BUSINESS.com Homepage
Daily News Email
Targeted Article Pages
EVENT SPONSORSHIPWBMevents
September 10, 2018
WINE BUSINESS MONTHLYLargest Market Coverage of All Industry Trade Publications
Wine Business Monthly has the largest market coverage among wineries and growers of all wine industry trade publications.
95%of the
330,155,000cases of wine produced in the U.S. are made by wineries that read Wine Business Monthly
Introducing a better way to report circulation: Market CoverageCirculation numbers tell you the number of subscribers. Market Coverage tells you:
• how many wineries receive Wine Business Monthly • the size of those wineries (by annual case production)• the average selling price of their wine.
Wine Business Monthly is the first in the industry to map readership to the marketplace. We’ve built the indus-try’s only database of wineries with production volumes and average bottle price. This allows us to deliver:
Largest Market Coverage — We know which wineries subscribe to Wine Business Monthly and how much wine they make. So WBM is the only publication that can tell you how much of the market we reach. And the number is staggering: 95% of the 330,155,000 cases of wine produced in the U.S. are made by wineries that read Wine Business Monthly.
High Quality Readership — We tied our production database to our subscription marketing system. This means that we can focus our subscription marketing efforts by winery size and average bottle price.
Buying Power — Targeting our subscription marketing efforts to wineries by size and bottle price means you can be sure your ad is reaching wineries that need and have the purchasing power to buy your products and services.
Nobody covers the wine industry likeWINE BUSINESS MONTHLY
The 95% Solution
*Events in red are produced by
WINE BUSINESS MONTHLY
Throughout the year, news happens. This calendar may change slightly. There may also be other opportunities for Bonus Distribution. Stay Tuned!NOTE: Ad Materials due on the Tuesday after Friday’s Ad Space Deadline.
winemaking grape growingsales & marketing
technology & business
Special Survey Report *Bonus Distribution
january Super Issue Unified Guide, Varietal FocusAD SPACE DEADLINENovember 9, 2018
Varietal Focus; Winemaking Trial; Winemaking Products Featured at Unified
Vineyard Equipment Featured at Unified; Mark Greenspan Viticulture Column
Tasting Room Products Featured at Unified
DTC; Technology Products Featured at Unified
Unified Symposium
february Super Issue Unified Show, WBM 50AD SPACE DEADLINEDecember 14, 2018
Winemaking Trial Mark Greenspan Viticulture Column
Annual WBM 10 Hot Brands
Annual WBM 50 Wine Companies
Unified Show; WiVi Central Coast; Oregon Wine Symposium
march Vineyard Automation; Winery Equipment Survey ReportAD SPACE DEADLINEJanuary 25, 2019
Tank Purchasing; Winemaking Trial; Oak Grain; Cooper Directory; Closure Oxygen Permeability Trial (Groth)
Vineyard Automation; Mark Greenspan Viticulture Column
Glass Choice for Rosé
Energy Efficiency; Technology Trends; Financial Regulations Update
SR: Equipment (crushpad)
WiVi Central Coast; Central Coast Insights
april Packaging/Glass; Barrel AlternativesAD SPACE DEADLINEFebruary 22, 2019
Barrel Fermentation; Cool Products from Unified; Winemaking Trial; Recent Research: Cap Management; Closures
Pest & Disease; Mark Greenspan Viticulture Column
New Trends in Wine Bottles
Legal; Mobile Update; CFO Roundtable: Finance
may Barrels & Oak; Innovation+Quality (IQ) Conference IssueAD SPACE DEADLINEMarch 22, 2019
Top Innovative Products; Recent Research on Barrels; Barrels Directory; Winemaking Trial: Aging in Concrete Tanks; Tanks; Closures: Oxygen in Winemaking
Mark Greenspan Viticulture Column
Tasting Rooms; Custom Glass; Fall Wine Sales
Shipping & Logistics; Innovation+Quality (IQ) Conference; Vineyard Economics Symposium (Napa)
june Vineyard Finance; YeastAD SPACE DEADLINEApril 19, 2019
Winemaking Trial: Tank Trials for Pinot Noir; Yeast; Barrels for Pinot Noir; Closures: CQC Update
Mark Greenspan Viticulture Column
Magnum Bottles Banking: Vineyard Topics; Banking Directory; Energy;
SR: Facilities IQ Conference; Lodi Vineyard & Winery Economics; ASEV
july Tasting Room Survey Report; Closure Survey Report; Lab EquipmentAD SPACE DEADLINEMay 17, 2019
Lab Equipment; Winemaking Trial; Seismic Safety for Barrels and Tanks
Mark Greenspan Viticulture Column
Innovations in Glass
Technology Trends; Succession Planning
SR: Closures SR: Tasting Rooms
august Technology Issue; Closures; Varietal FocusAD SPACE DEADLINEJune 21, 2019
Varietal Focus; Winemaking Trial; Portable Tanks; Barrel Inventory Management
Pest & Disease; Mark Greenspan Viticulture Column
Sommelier Roundtable: Packaging + Glass Trends
Legal; Software Provider Directory; ROI on Technology Investments
SR: Technology Wine Industry Technology Symposium; PACK Show
september Finance; Budgeting; Capsules & ClosuresAD SPACE DEADLINEJuly 26, 2019
Winemaking Trial; Closure Trends for Sauvignon Blanc; Barrel Pricing Outlook; Tank Availability + Cost
Mark Greenspan Viticulture Column
Capsules; Availability + Cost of Glass
Tasting Room Technology; Budgeting; Banking: Winery Topics; Bank Directory
Wine Industry Financial Symposium; Winejobs.com Summit
october Digital Super Issue Top Wine Industry Leaders; Salary Survey Report; RecruitersAD SPACE DEADLINEAugust 23, 2019
How the WBM 50 Make Wine; Winemaking Trial; Barrel Cleaning Update; Winemaker Closure Roundtable; Tank Sanitation
Mark Greenspan Viticulture Column
Packaging + Glass Case Study
Top 50 Wine Industry Leaders; HR Technology; Recruiting; Recruiters Directory
SR: Salaries Wine Industry Financial Symposium; *Most viewed online issue
november Glass; TanksAD SPACE DEADLINESeptember 20, 2019
Winemaking Trial; Specialized Tanks; Tank Supplier Directory; Barrels; Amorim Cork Planting
Mark Greenspan Viticulture Column
Transportation and/or Tariffs for Glass
Technology Trends; Financial Symposium Wrap-up
SR: Vineyard Rootstock (NVG’s conference and tradeshow)
december Year-end Wrap Up; Tanks; Barrel Survey ReportAD SPACE DEADLINEOctober 18, 2019
Fermentation Tanks; Winemaking Trial: Closure Oxygen Permeability Trial (by Shug)
Mark Greenspan Viticulture Column
Mobile Bottling + Glass
Top Stories of 2019; Technology Trends; Financial Landscape Outlook
SR: Barrels & Oak
September 17, 2018
WINE BUSINESS MONTHLYNow incorporating Wines & Vines
2019 editorial calendar
2019 Rates & Specifications
WINE BUSINESS MONTHLYNow incorporating Wines & Vines
WBM Ad Rates
Frequency full page half page island half page v/h three-eighths quarter page eighth page
1x Four Color $4,539 $4,192 $3,281 $2,860 $2,439 $1,956Black & White $3,230 $2,916 $1,969 $1,549 $1,128 $646
3x Four Color $4,217 $3,888 $3,082 $2,705 $2,327 $1,890Black & White $2,906 $2,643 $1,772 $1,395 $1,017 $581
7x Four Color $3,653 $3,341 $2,677 $2,362 $2,087 $1,838Black & White $2,422 $2,187 $1,478 $1,161 $847 $528
12x Four Color $3,503 $3,220 $2,619 $2,326 $2,028 $1,788Black & White $2,260 $2,066 $1,378 $1,085 $789 $477
18x Four Color $3,358 $3,098 $2,527 $2,230 $1,950 $1,720Black & White $2,099 $1,944 $1,281 $1,007 $733 $451
WBM Ad Sizes (W X H) full page half page island half page v/h three-eighths quarter page eighth page
9.5 x 12.375” (inset)or 10.75 x 14”
(with bleed)7 x 9.125” 9.5 x 6” or
4.625 x 12.375” 4.625 x 9.125” 4.625 x 6” 4.625 x 2.875”
TRIM SIZE. 10.5 x 13.75 inches BLEED. Add .125 inch around all edges. Use inset dimension for safety area.
WBM File Format: .PDF is the ideal file format. Files should be exact dimension. All colors are CMYK. No crop marks or bleed on fractionals.
* Please contact your account executive for 2-page spread information
WINE BUSINESS MONTHLY ads run in both print & digital editions Agency information, in back.
FULL PAGE (INSET)
OR
FULL PAGE (BLEED)
*2-page spread21 x 13.75” trim,
21.25 x 14” w/ bleed
1/2 PAGEISLAND
1/2 PAGEVERTICAL
1/2 PAGEHORIZONTAL
1/4 PAGEREGULAR
3/8 PAGEVERTICAL
1/8 PAGEREGULAR
Frequency Discounts: In order for frequency discounts to apply, all advertisements must run within a 12-month period (including the 18x rate).
Guaranteed Position: +10%. Positions may be guaranteed for full page ads only. All remaining positions or placements of ads are at the discretion of the publisher. The rates for ads on pages 2, 3, 5, 7, the inside back cover, the back cover and other premium pages, will be Four Color rates regardless of whether the ads are Four Color or Black & White.
07-27-18
35 Maple Street • Sonoma, California 95476 • telephone: 707-940-3920 ~ 800-895-9463 • facsimile: 707-940-3930 • www.winebusiness.com
Frequency Discounts: Online advertising combines with print advertising for frequency discounts.
Have your ad delivered to the inbox of potential customers
First-read for wine industry professionals
28,000+subscribers
More than 28,000+ wine industry professionals have requested to have the day’s news sent to their inbox each morning.
subscriber demographics
by business type
winery 27%
winery & grower 11%
grower 4%
vineyard management 1%
by job function(subscribers can list more than one job function)
over 4,927 winemakers and 3,516 vineyard managers and 7,179 owners, presidents, general managers subscribe.
Online Advertising 2019
The Daily News EmailThe most powerful branding medium in the wine industry
Every working day—250+ times a year
Read fi rst thing by every important decision-maker in the industry
July 30, 2018
35 Maple Street • Sonoma, California 95476 • telephone: 707-940-3920 ~ 800-895-9463 • facsimile: 707-940-3930 • www.winebusiness.com
WINE BUSINESS MONTHLYNow incorporating Wines & Vines
dailYnewse M A I L
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winery 27%
}grower 4%
vineyard management 1%
winery & grower 11%wineries 38%
growers 16%
Online Advertising 2019
The Daily News Email
WINE BUSINESS MONTHLYNow incorporating Wines & Vines
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December 7, 2018
35 Maple Street • Sonoma, California 95476 • telephone: 707-940-3920 ~ 800-895-9463 • facsimile: 707-940-3930 • www.winebusiness.com
Link to Targeted Article Page
Link to Targeted Article Page
Link to Targeted Article Page
WINE BUSINESS MONTHLYNow incorporating Wines & Vines
December 7, 2018
35 Maple Street • Sonoma, California 95476 • telephone: 707-940-3920 ~ 800-895-9463 • facsimile: 707-940-3930 • www.winebusiness.com
Online Advertising 2019
WINE BUSINESS.com
Home PageThe leading online news source for the wine industry
desktop phone
Main Column
Main Column
Main Column
Right-hand Column
Right-hand Column
Right-hand Column
Right-hand Column
Main Column
Links to Targeted Article Pages
We’re adding more proprietary news reporting and analysis to the news links that have made WBM’s Daily News email the #1 most read and respected source. These proprietary stories are featured on the Daily News email and the WineBusiness.com Homepage and then jump to our new Article Page for the full story.
And there’s more: as an added value to both advertisers and readers, ads that appear with stories will be selected from an available ad pool based on a match between story content (e.g. winemaking, grape growing, fi nance, etc.) and the advertiser’s primary business. More relevant for the reader; more relevant for the advertiser.
For details, contact Tamara Leon
Online Advertising 2019
Targeted Article PagesIntroducing limited advertising opportunities on the Daily News article page
Original wine news reporting plus your ad targeted to your customers
On the industry’s #1 Daily News Site.
October 2, 2018
35 Maple Street • Sonoma, California 95476 • telephone: 707-940-3920 ~ 800-895-9463 • facsimile: 707-940-3930 • www.winebusiness.com
WINE BUSINESS MONTHLYNow incorporating Wines & Vines
Online File Formats: .jpg, .gif, animated-.gif. We do not accept flash (.swf) or third party tracking. Please keep file size under 50kb.
Online Ad Deadlines: Artwork and link must be received 10 days prior to banner start date.
Location Ad Size (w x h) 300 x 250 pixels
Top Position $4,000
2nd Position $3,700
3rd Position $3,500
4th Position $3,500
5th Position $3,250
6th Position $3,250
7th Position $3,250
8th Position $3,250
NEW SIZE!
INLINE RECTANGLE
300 x 250 pixels
NEW SIZE!
INLINE RECTANGLE
300 x 250 pixels
NEW SIZE!
INLINE RECTANGLE
300 x 250 pixels
WINE BUSINESS.comHome Page Targeted Article Pages
daily news email
Email AdsAverage Number of Subscribers: 28,000+
Rates are for one month. Email delivered every business day.
Full banner size dimensions being phased out, but still available, contact Tamara Leon for details.
Custom size dimensions being phased out, but still available, contact Tamara Leon for details.
Main Column
Ad Size (w x h) 300 x 250 pixels Frequency
1x $3,500
3x $3,250
7x $3,000
12x $2,500
18x $2,250
Right-hand Column
Ad Size (w x h) 300 x 250 pixels Frequency
1x $1,450
3x $1,400
7x $1,350
12x $1,300
18x $1,250
Ad Size (w x h) 300 x 250 pixels
Per Month $3,500
Website Ads: www.winebusiness.com
Unique Visitors: 100,000 per month Page Views: 1,000,000 per month
Rates are for 15 minutes per hour every hour for one month.
Specific content posted onwww.winebusiness.com(for example: winemaking,
finance, grape growing and others) Get your message in front of targeted customers.
Rates are for one month.
September 12, 2018
35 Maple Street • Sonoma, California 95476 • telephone: 707-940-3920 ~ 800-895-9463 • facsimile: 707-940-3930 • www.winebusiness.com
Online Advertising 2019 Rates & Specifications
WINE BUSINESS MONTHLYNow incorporating Wines & Vines
The premier conference covering vineyard economic and
financial issues.May 8, 2019
CIA@Copia, Napavineyardeconomics.com
The premier North American wine packaging event.
August 8, 2019 Lincoln Theater, Yountville
wvpack.com
The economic and financial conference for growers and wineries
in Lodi and surrounding regions.June 26, 2019
Wine & Roses, Lodilodiwinesymposium.com
WBMevents.com
The only conference focused on successfully deploying technology
solutions in the wine industry.August 2019Napa Valley
wbWITS.com
W I N E I N D U S T R Y
TECHNOLOGYS Y M P O S I U M
A one-of-a-kind gathering for HR managers to connect with their peers
to discuss current HR topics and learn from industry experts.
September 4, 2019Archer Hotel, Napa
winejobsSUMMIT.com
The economic and financial conference for the
Central Coast wine industry.March 12, 2019
Paso Roblescentralcoastinsights.com
The premier wine industry conference covering financial, business and strategic issues.
October 1-2, 2019 CIA@Copia, Napa
wineindustryfinancial.com
A one-of-a-kind forum – for ultra premium wineries –
focused on innovations that advance wine quality.
May 22-23, 2019 Silverado Resort & Spa, Napa
winebusinessiq.com
The largest gathering of wineries, growers and vendors on the
Central Coast.March 13, 2019
Paso Robles Event Centerwivicentralcoast.com
W I N E I N D U S T R YFinancialS Y M P O S I U M
Lodi Vineyard & WineEconomics SYMPOSIUM
INNOVATION+QUALITY
CENTRAL COAST
Insights
New Ideas, New Connections. A day of inspiration for your next packaging challenge.
THE FIFTH ANNUAL
WINES & VINES PACKAGING CONFERENCE
IT’S NOT TOO LATE – REGISTER TODAY!
Featuring Leslie Sbrocco, host of “Check Please! Bay Area,” as emcee
Rich Bouwer Winery Operations
Consolidation in the Supply Chain
Alison Crowe, Plata Wine Partners
Wrap Your Head Around Alternative Packaging
Nicolas Quille Crimson Wine Group
Wrap Your Head Around Alternative Packaging
Brad Mayer Precept Wine
Packaging that Sells
Pedro Fernandes Amorim Cork America
Consolidation in the Supply Chain
Jessica Gaedeke Nielsen Innovation Practice
Packaging that Sells
Mark Peters G3
Consolidation in the Supply Chain
Jordan Kivelstadt, Free Flow Wines/Kivelstadt Cellars
Wrap Your Head Around Alternative Packaging
Lisa Ehrlich Lisa Ehrlich Consulting
Consolidation in the Supply Chain
CAN’T-MISS SPEAKERS & SESSIONS
TRADE SHOW FEATURING THE INDUSTRY’S TOP SUPPLIERS
AUGUST 9, 2018Lincoln Center, Yountville CA
WVPACKWINES & VINES PACKAGING CONFERENCE&
• Keynote speaker Randall Grahm – “Give This Person a Cigare: The Doon & Dirty of Wine Packaging”
• How to maximize your packaging budget
• Awards ceremony for the 2018 Packaging Design Competition
2019 WBMevents
WINE BUSINESS MONTHLY produces industry events that engage winemakers with new trends and technology and where sponsors showcase their products and services. For sponsorship information: contact Tamara Leon, [email protected], 707-940-3937
12-03-18
35 Maple Street • Sonoma, California 95476 • telephone: 707-940-3920 ~ 800-895-9463 • facsimile: 707-940-3930 • www.winebusiness.com
WINE BUSINESS MONTHLYNow incorporating Wines & Vines
WINES & VINES
DIRECTORY/BUYER’S GUIDEPre-order the 2018 Wines & Vines Directory/Buyer’s Guide
for only $95.* Get the most current and comprehensive print and online guide to wine and grape industry professionals,
products and services in North America. *Print edition available mid-January 2018. *$95 rate includes shipping within the U.S. only. Rates for other countries apply.
PRE-ORDER TODAY!winesandvines.com/order
FREE SHIPPING*
PRE-ORDER
Published each year, the Wines & Vines Annual Directory/Buyer’s Guide is the industry standard for pro-viding comprehensive information (over 40,000 industry listings) for the entire North American wine industry. This impressive guide includes the following:
1 BUYER’S GUIDE—(Available in print and online) Listings of leading indus-try Equipment Suppliers
and Service Providers. This section provides expansive category list-ings, enabling you to fi nd—with ease and precision—exactly the product or service you are looking for. This section is a compilation of the most reliable and trusted supplier companies in the indus-try, and is where wine industry decision makers turn to make purchasing decisions.
2WINERIES—(Available in print and online) Winery listings in the United States, Canada and Mexico,
giving you complete information on over 9,000 virtual and bonded winer-ies in North America. Each winery listing includes: address, telephone and fax numbers, email and website addresses, personnel contact names with job title, and winery production details.
3GROWERS—Section featuring wine grape growers with contact information, top varietals, acres
planted and viti-cultural areas.
4DIRECT SHIPPING—Direct shipping compliance, outlining required licenses, taxes, distributor
relationships, state laws and regulations on wine shipping.
5DISTRIBUTORS—An exhaustive list of more than 1,000 distributors by state.
6ESSENTIAL INDUSTRY CONTACTS—Including trade, winery and grower associations, U.S.
viticultural areas, government agencies, wine competitions, university programs, wine writers, PR companies, custom-crush facilities, industry phone book (online only).
Advertising
The Wines & Vines Annual Directory/Buyer’s Guide is the most reliable where-to-fi nd-it index in the wine industry. It’s the place where purchasing decisions are made. Here’s why companies like yours use the Annual Directory/Buyer’s Guide to reach their cus-tomers and prospects:
MULTIPLE COMPANY LISTINGS IN PRINT AND ONLINE—By advertising, your company will receive free listings in our print and online Directory/Buyer’s Guide in multiple categories.
POWER OF PRINT AND ONLINE ADVERTISING—Your advertisement can be placed both in print and online—and posi-tioned with your company listings—to maximize the delivery of your products and services to potential customers.
MASSIVE RESOURCE—With nearly 800 pages and over 40,000 winery, distributor, association, supplier, product and ser-vice listings, virtually everything in the industry is listed in—and sold through—the pages of the Annual Directory/Buyer’s Guide.
PROVEN RECORD, LONG SHELF LIFE—Each year, more than 300 successful companies advertise in the Buyer’s Guide. Easy to use and built to last, it’s referred to year-round and adver-tisements receive repeat exposure to wine industry decision makers.
FREQUENCY DISCOUNTS—Apply when you make the Annual Directory/Buyer’s Guide part of a complete marketing campaign with Wines & Vines magazine and winesandvines.com. See the Advertising Rates section of this media kit for frequency details.
September 13, 2018
35 Maple Street • Sonoma, California 95476 • telephone: 707-940-3920 ~ 800-895-9463 • facsimile: 707-940-3930 • www.winebusiness.com
WINE BUSINESS MONTHLYNow incorporating Wines & Vines
WINES & VINES
DIRECTORY/BUYER’S GUIDEPre-order the 2018 Wines & Vines Directory/Buyer’s Guide
for only $95.* Get the most current and comprehensive print and online guide to wine and grape industry professionals,
products and services in North America. *Print edition available mid-January 2018. *$95 rate includes shipping within the U.S. only. Rates for other countries apply.
PRE-ORDER TODAY!winesandvines.com/order
FREE SHIPPING*
PRE-ORDER
GET THE MOST OUT OF YOUR WINES & VINES BUYER’S GUIDE LISTING!40% of our website traffi c is being generated by mobile or tablet users, up from 10% fi ve years ago. As a result, we launched powerful new mobile and search capabilities with our Buyer’s Guide Online (BGO).
The new Wines & Vines BGO is:
• Content-driven
• Search-Focused, Results Oriented
• Mobile-friendly and enhanced search for all devices
• Optimized search for users to accurately fi nd your company
• Improved search engine optimization (SEO), delivering better results on Google and other search engines when purchasing decision-makers are looking for products and services your company offers
BUYER’S GUIDE LISTINGSYour marketing dollars earn your company enhanced listings in the Buyer’s Guide Online, read by more than 30,000 unique visitors each month.
PREMIUM SPOTLIGHT LISTING
($1,800/year spent in Buyer’s Guide)
Logo, video, premium appearance, web link, contact info, employee info, company summary, spec sheets, photos, product reviews, company news, multiple category placement.
Company and category searches return spotlight listings fi rst.
STANDARD LISTING
($500 - $1,799/year spent in Buyer’s Guide)
Logo, web link, contact info, employee info, company summary.
Company and category searches return standard listings second.
BASIC LISTING (Free to all industry suppliers)
Includes company name and address.
Company and category searches return basic listings last.
Contact your ad rep to learn more about earning Standard and Premium Buyer’s Guide listings.
35 Maple Street • Sonoma, California 95476 • telephone: 707-940-3920 ~ 800-895-9463 • facsimile: 707-940-3930 • www.winebusiness.com
WINE BUSINESS MONTHLYNow incorporating Wines & Vines
(866) 453-9701 • www.winesandvines.com
2018 PLANNING GUIDE
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INTEGRATED MARKETING SOLUTIONS
8ONLINE ADS—BUYER’S GUIDE2018 PLANNING GUIDE
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BUYER’S GUIDE LISTINGSYour marketing dollars earn your company enhanced listings in the Buyer’s Guide Online, read by more than 30,000 unique visitors each month.
PREMIUM SPOTLIGHT LISTING ($1,800/year spent on Wines & Vines marketing and ads)
Logo, video, premium appearance, web link, contact info, employee info, company summary, spec sheets, photos, product reviews, company news, multiple category placement.
Company and category searches return spotlight listings first.
STANDARD LISTING ($250 - $1,799/year spent on Wines & Vines marketing and ads)
Logo, web link, contact info, employee info, company summary. Company and category searches return standard listings second.
BASIC LISTING (Free to all industry suppliers)
Includes company name and address. Company and category searches return basic listings last.
Contact your ad rep (see page 7) to learn more about earning Standard and Premium Buyer’s Guide listings.
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GET THE MOST OUT OF YOUR WINES & VINES BUYER’S GUIDE LISTING! 40% of our website traffic is being generated by mobile or tablet users, up from 10% five years ago. As a result, we launched powerful new mobile and search capabilities with our Buyer’s Guide Online (BGO).
The new Wines & Vines BGO is:• Content-driven
• Search-Focused, Results Oriented
• Mobile-friendly and enhanced search for all devices
• Optimized search for users to accurately find your company
• Improved search engine optimization (SEO), delivering better results on Google and
other search engines when purchasing decision-makers are looking for products and
services your company offers
(866) 453-9701 • www.winesandvines.com
2018 PLANNING GUIDE
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INTEGRATED MARKETING SOLUTIONS
8ONLINE ADS—BUYER’S GUIDE2018 PLANNING GUIDE
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BUYER’S GUIDE LISTINGSYour marketing dollars earn your company enhanced listings in the Buyer’s Guide Online, read by more than 30,000 unique visitors each month.
PREMIUM SPOTLIGHT LISTING ($1,800/year spent on Wines & Vines marketing and ads)
Logo, video, premium appearance, web link, contact info, employee info, company summary, spec sheets, photos, product reviews, company news, multiple category placement.
Company and category searches return spotlight listings first.
STANDARD LISTING ($250 - $1,799/year spent on Wines & Vines marketing and ads)
Logo, web link, contact info, employee info, company summary. Company and category searches return standard listings second.
BASIC LISTING (Free to all industry suppliers)
Includes company name and address. Company and category searches return basic listings last.
Contact your ad rep (see page 7) to learn more about earning Standard and Premium Buyer’s Guide listings.
1
2
3
GET THE MOST OUT OF YOUR WINES & VINES BUYER’S GUIDE LISTING! 40% of our website traffic is being generated by mobile or tablet users, up from 10% five years ago. As a result, we launched powerful new mobile and search capabilities with our Buyer’s Guide Online (BGO).
The new Wines & Vines BGO is:• Content-driven
• Search-Focused, Results Oriented
• Mobile-friendly and enhanced search for all devices
• Optimized search for users to accurately find your company
• Improved search engine optimization (SEO), delivering better results on Google and
other search engines when purchasing decision-makers are looking for products and
services your company offers
(866) 453-9701 • www.winesandvines.com
2018 PLANNING GUIDE
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070918
INTEGRATED MARKETING SOLUTIONS
8ONLINE ADS—BUYER’S GUIDE2018 PLANNING GUIDE
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BUYER’S GUIDE LISTINGSYour marketing dollars earn your company enhanced listings in the Buyer’s Guide Online, read by more than 30,000 unique visitors each month.
PREMIUM SPOTLIGHT LISTING ($1,800/year spent on Wines & Vines marketing and ads)
Logo, video, premium appearance, web link, contact info, employee info, company summary, spec sheets, photos, product reviews, company news, multiple category placement.
Company and category searches return spotlight listings first.
STANDARD LISTING ($250 - $1,799/year spent on Wines & Vines marketing and ads)
Logo, web link, contact info, employee info, company summary. Company and category searches return standard listings second.
BASIC LISTING (Free to all industry suppliers)
Includes company name and address. Company and category searches return basic listings last.
Contact your ad rep (see page 7) to learn more about earning Standard and Premium Buyer’s Guide listings.
1
2
3
GET THE MOST OUT OF YOUR WINES & VINES BUYER’S GUIDE LISTING! 40% of our website traffic is being generated by mobile or tablet users, up from 10% five years ago. As a result, we launched powerful new mobile and search capabilities with our Buyer’s Guide Online (BGO).
The new Wines & Vines BGO is:• Content-driven
• Search-Focused, Results Oriented
• Mobile-friendly and enhanced search for all devices
• Optimized search for users to accurately find your company
• Improved search engine optimization (SEO), delivering better results on Google and
other search engines when purchasing decision-makers are looking for products and
services your company offers
(866) 453-9701 • www.winesandvines.com
2018 PLANNING GUIDE
8
070918
INTEGRATED MARKETING SOLUTIONS
8ONLINE ADS—BUYER’S GUIDE2018 PLANNING GUIDE
1
2
3
BUYER’S GUIDE LISTINGSYour marketing dollars earn your company enhanced listings in the Buyer’s Guide Online, read by more than 30,000 unique visitors each month.
PREMIUM SPOTLIGHT LISTING ($1,800/year spent on Wines & Vines marketing and ads)
Logo, video, premium appearance, web link, contact info, employee info, company summary, spec sheets, photos, product reviews, company news, multiple category placement.
Company and category searches return spotlight listings first.
STANDARD LISTING ($250 - $1,799/year spent on Wines & Vines marketing and ads)
Logo, web link, contact info, employee info, company summary. Company and category searches return standard listings second.
BASIC LISTING (Free to all industry suppliers)
Includes company name and address. Company and category searches return basic listings last.
Contact your ad rep (see page 7) to learn more about earning Standard and Premium Buyer’s Guide listings.
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GET THE MOST OUT OF YOUR WINES & VINES BUYER’S GUIDE LISTING! 40% of our website traffic is being generated by mobile or tablet users, up from 10% five years ago. As a result, we launched powerful new mobile and search capabilities with our Buyer’s Guide Online (BGO).
The new Wines & Vines BGO is:• Content-driven
• Search-Focused, Results Oriented
• Mobile-friendly and enhanced search for all devices
• Optimized search for users to accurately find your company
• Improved search engine optimization (SEO), delivering better results on Google and
other search engines when purchasing decision-makers are looking for products and
services your company offers
(866) 453-9701 • www.winesandvines.com
2018 PLANNING GUIDE
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070918
INTEGRATED MARKETING SOLUTIONS
8ONLINE ADS—BUYER’S GUIDE2018 PLANNING GUIDE
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BUYER’S GUIDE LISTINGSYour marketing dollars earn your company enhanced listings in the Buyer’s Guide Online, read by more than 30,000 unique visitors each month.
PREMIUM SPOTLIGHT LISTING ($1,800/year spent on Wines & Vines marketing and ads)
Logo, video, premium appearance, web link, contact info, employee info, company summary, spec sheets, photos, product reviews, company news, multiple category placement.
Company and category searches return spotlight listings first.
STANDARD LISTING ($250 - $1,799/year spent on Wines & Vines marketing and ads)
Logo, web link, contact info, employee info, company summary. Company and category searches return standard listings second.
BASIC LISTING (Free to all industry suppliers)
Includes company name and address. Company and category searches return basic listings last.
Contact your ad rep (see page 7) to learn more about earning Standard and Premium Buyer’s Guide listings.
1
2
3
GET THE MOST OUT OF YOUR WINES & VINES BUYER’S GUIDE LISTING! 40% of our website traffic is being generated by mobile or tablet users, up from 10% five years ago. As a result, we launched powerful new mobile and search capabilities with our Buyer’s Guide Online (BGO).
The new Wines & Vines BGO is:• Content-driven
• Search-Focused, Results Oriented
• Mobile-friendly and enhanced search for all devices
• Optimized search for users to accurately find your company
• Improved search engine optimization (SEO), delivering better results on Google and
other search engines when purchasing decision-makers are looking for products and
services your company offers
WINES & VINES
DIRECTORY/BUYER’S GUIDEPre-order the 2018 Wines & Vines Directory/Buyer’s Guide
for only $95.* Get the most current and comprehensive print and online guide to wine and grape industry professionals,
products and services in North America. *Print edition available mid-January 2018. *$95 rate includes shipping within the U.S. only. Rates for other countries apply.
PRE-ORDER TODAY!winesandvines.com/order
FREE SHIPPING*
PRE-ORDER
September 12, 2018
Online Advertising 2019
2019 Print Rates & Specifi cations
Premium Placement (full page only)
WINE BUSINESS MONTHLYNow incorporating Wines & Vines
September 13, 2018
35 Maple Street • Sonoma, California 95476 • telephone: 707-940-3920 ~ 800-895-9463 • facsimile: 707-940-3930 • www.winebusiness.com
WINES & VINES
DIRECTORY/BUYER’S GUIDEPre-order the 2018 Wines & Vines Directory/Buyer’s Guide
for only $95.* Get the most current and comprehensive print and online guide to wine and grape industry professionals,
products and services in North America. *Print edition available mid-January 2018. *$95 rate includes shipping within the U.S. only. Rates for other countries apply.
PRE-ORDER TODAY!winesandvines.com/order
FREE SHIPPING*
PRE-ORDER
Ad Rates
Frequency full page 2/3 vertical 1/2 island 1/2 v/h 1/3 square 1/4 vertical1/6 vertical or square 1/8 square
1x
4 Color $3,998 $3,402 $3,361 $3,244 $2,938 $2,652 $2,489 $2,270
2 Color $2,642 $2,132 $2,020 $1,811 $1,515 $1,270 $1,035 $898
Black & White $2,264 $1,754 $1,637 $1,433 $1,132 $893 $658 $520
4x
4 Color $3,830 $3,320 $3,254 $3,091 $2,672 $2,621 $2,270 $2,224
2 Color $2,448 $1,913 $1,811 $1,652 $1,367 $1,178 $938 $852
Black & White $2,066 $1,530 $1,433 $1,275 $989 $796 $561 $474
7x
4 Color $3,636 $3,239 $3,131 $2,984 $2,662 $2,576 $2,259 $2,188
2 Color $2,234 $1,800 $1,714 $1,515 $1,280 $1,132 $893 $816
Black & White $1,856 $1,423 $1,331 $1,132 $903 $750 $515 $434
13x
4 Color $3,402 $3,080 $3,004 $2,851 $2,647 $2,489 $2,234 $2,152
2 Color $1,979 $1,642 $1,571 $1,418 $1,204 $1,040 $852 $770
Black & White $1,601 $1,265 $1,199 $1,040 $826 $663 $474 $388
20x
4 Color $3,050 $2,856 $2,672 $2,555 $2,417 $2,234 $2,066 $1,933
2 Color $1,811 $1,510 $1,494 $1,316 $1,122 $969 $801 $719
Black & White $1,433 $1,132 $1,112 $933 $745 $602 $423 $342
Ad Sizes (W X H) full page 2/3 vertical 1/2 island 1/2 v/h 1/3 square 1/4 vertical1/6 vertical or square 1/8 square
WBM File Format: .PDF is the ideal fi le format. Files should be exact dimension. All colors are CMYK. No crop marks or bleed on fractionals.
7.625 x 9.875” (inset)
or 8.75 x 11.125”
(with bleed)
4.75 x 9.875” 4.75 x 7.5”
3.5 x 9.875”(vertical)
or 7.625 x 4.875”
(horizontal)
4.75 x 4.875” 3.5 x 4.875”
2.25 x 4.875”(vertical)
or 3.5 x 3.25”(square)
3.5 x 2.375”
BackCover Inside Front Cover Inside Back Cover Tab Divider
1X $5,400 $5,335 $5,210 $4,680
4X $5,095 $4,970 $4,900 $4,520
7X $4,985 $4,815 $4,700 $4,335
13X $4,770 $4,595 $4,505 $4,115
20X $4,295 $4,140 $4,060 $3,780
Agency Commission for both print and banner advertising
15% of gross billing allowed to recognized agencies, provided:
• order is placed and paid for by agency.
• advertiser’s material is prepared in accordance with Wine Business Monthly’s production specifications.
• account is paid within 30 days of invoice date. The agency and the advertiser are jointly and separately liable for payment. It is agreed that the publisher has the right to seek payment from the advertiser in the event of non-payment within 30 days by the agency or authorized representative.
General StatementThe Publisher will not be liable for any error in any advertisement published unless a proof of the advertisement is requested in writing by the advertiser and returned to the Publisher’s office in a timely manner with corrections plainly noted thereon. In that case, the Publisher’s liability for any error or omission so noted that is not corrected shall not exceed the cost of the portion of the advertisement occupied by such error.
Claims must be in writing within seven days of publication.
Rates, premiums, specifications, color and dates subject to change; color and positioning subject to availability.
The Publisher is not liable for any failure to publish or circulate all or any part of any issue because of circumstances beyond its control. In no case shall Publisher’s liability exceed the cost of the advertisement.
The Advertiser and/or its Agency will indemnify and hold the Publisher harmless from any loss or expense resulting from claims or suits for defamation, libel, violation of right of privacy, plagiarism, copyright infringement, unfair competition, unfair trade practices and infringement of trademarks, trade names or patents.
Shipping InstructionsELECTRONIC SUBMISSION.
For files less than 20mb:
• Email compressed attachments to [email protected]
For files more than 20mb:
• Upload compressed files via wbmads.winebusiness.com Pass Code: wbm
• Email link via cloud-based file transfer service. (i.e., DropBox, WeTransfer, Hightail)
Or submit contents on CD to: Wine Business Monthly c/o Katie Kohfeld 35 Maple Street Sonoma CA 95476
OtherADVERTISER SERVICES. We offer design and production services for your advertising. Please contact your account executive for rates.
INSERTS. A variety of placement options are available for your pre-printed advertising inserts. Please contact your account executive for information.
CANCELLATION POLICY. Ads will run consecutively on multiple issue contracts unless otherwise agreed to. Prior month’s ad will be repeated unless new copy is supplied by deadline. All cancellations must be in writing and received by the publisher
no later than 15 days prior to deadline. Non-fulfillment of contract terms will subject advertiser to retroactive charges at the lowest frequency rate. Publisher’s liability will not exceed the cost of the ad space.
ARTWORK POLICY. All artwork produced by the publisher remains the property of the publisher.
COPY ACCEPTANCE. All advertising is accepted subject to approval by publisher. All advertisements are accepted and published upon the representation that the agency and/or advertiser is authorized to publish the entire contents and subject matter of the advertisement.
TERMS. Payment must accompany all copy unless credit has been established. Terms for approved credit accounts: Net 10 days from publication.
Accounts can earn a 4% discount by prepaying for multiple insertion orders before first publication date.
The processing charge for returned checks is $20 per item.
Past due accounts subject to a finance charge of 1.5% per month (18% per year).
Past due accounts subject to cancellation. Publisher reserves the right to hold advertiser and/or its agency jointly liable for balances due.
July 30, 2018
35 Maple Street • Sonoma, California 95476 • telephone: 707-940-3920 ~ 800-895-9463 • facsimile: 707-940-3930 • www.winebusiness.com
The fine print
WINE BUSINESS MONTHLYNow incorporating Wines & Vines