Working together to make Europe a safer place

Initiating European action on youth, risk behaviour and injury prevention

AdRisk International Workshop on media and tool development

Vienna 7, 8 April 2008

By Ursula Löwe, Austrian Road Safety Board, Vienna

The AdRisk Project

The Community Action on Adolescents and Injury Risk (AdRisk) responds to the call from the European Commission´s Public Health Programme for an integrated approach to reduce the injury risk and risk taking behaviour among adolescents aged 15-24 years.

Working together with Youth for a safer Europe

Context

AdRisk shall Supplement existing activities Integrate and work closely with existing

networks Fill gaps in knowledge and expertise Translate existing expertise and

complement for effective approaches on youth, risk behaviour and injury prevention

Working together with Youth for a safer Europe

Focus on Risk taking behaviour

AdRisk should work on aspects that are not yet covered by other projects:

Injury prevention with a focus on the specific risk factors for youth, such as risk taking behaviour.

This is the innovative aspect.

Working together with Youth for a safer Europe

Results and deliverables

Reports and documents • European Situation Analysis report • Good practice guide• Strategy recommendations• Toolbox and media to reduce the injury risk among young people

Official launch of deliverables: August 2008

Available on website: www.adrisk.eu.com

National partnership Working together with Youth for a safer Europe

National partnership

AdRisk also collaborates with key national actors to initiate national action and to develop a European network on adolescents/ injury prevention/ risk competence

National activities shall be initiated in

cooperation with key stakeholders Working together to make Europe a safer place

Organization and framing

Working together with Youth for a safer Europe

WP 1Coordination

KfVVienna

WP 2Dissemination

ULSS 20VERONA

WP 3Evaluation

NCHCA Budapest

WP 4SituationAnalysis

KTLHelsinki

WP 5Strategy

KfVVienna

WP 6Tools

CSIAmsterdam

Frame: Eurosafe network

Risk taking is fun

Working together with Youth for a safer Europe

Better be safe than sorry

Philosophy

Many of the prevention programmes aimed at adolescents are repressive failing to involve the target group in a constructive way.

Young people should be viewed as a resource to solve problems.

Key issues: life skill development, resilience

Working together with Youth for a safer Europe

Risk taking is a challenge

Working together with Youth for a safer Europe

for the development of an adult personality

Sind Sie echte Teufelskerle?Stuntman – Superman ?„Viele träumen davon, mal ein Stuntman zu sein: Aus riesigen Höhen fallen, Treppen runterstürzen, in Flammen aufgehen und sogar mit Autos gegen Wände krachen und dabei nicht einen Kratzer davontragen!“

Key issues: risk competence, coping with risk

Risk taking behaviour

Risk taking behaviour is normative for this age group

Risk taking is a necessary condition for personal experience, development of life competence

Working together to make Europe a safer place

Risk taking behaviour

There is evidence that risk taking behaviour is associated with injuries; the more different types of risk taking behaviour shown by a young person – the higher the risk of injuries

Working together to make Europe a safer place

Communication with Youth

Knowledge about possible consequences of risky behaviour does not necessarily diminish the risk taking behaviour

Working together with Youth for a safer Europe

Working with youth

Policies and measures focus generally on enforcement, legislation, restrictions and engineering

New: working with youth (and not only for them) - promoting self competence on

base of own experiences Working together to make Europe a safer place

Balancing the handling of risk

Working together with Youth for a safer Europe

istockphoto

Not minimising

Risk competence

Risk competence leads to:

Adequate estimation of situations Perception of own mental and physical state Appropriate decisions in risky situations Development of alternative behaviours Reflection of experience and integration with former

experiences (break) Prevention of injuries Working

together to make Europe a safer place

Transfer toimplementation

Where to start ?

Different levels Risk education Risk and Lifeskill training Campaigning Tools and media on risk taking behaviour

Working together to make Europe a safer place

Tools and Media

This workshop aims at presenting and discussing innovative tools and media to address youth and risk behaviour

Goals : to exchange, further development and transfer of experiences into further programmes and projets

Working together to make Europe a safer place

Let´s start

Working together to make Europe a safer place

www.adrisk.eu.com

We wish you a fruitful exchange and learning process at our international media and tool workshop