38
Working with small and mid- sized enterprises to improve profits by fully embracing sustainable business practices. …the sustainability advantage True Market Solutions, Inc.
Working with small and mid-sized enterprises to improve profits by
fully embracing sustainable business practices.
…the sustainability advantage
True Market Solutions, Inc.
Reduces Costs, Improves Profit and Cash FlowIncreases RevenuesBoosts Brand IntegrityEnergizes Employee ProductivityReduces RiskBolsters Stakeholder Relationships
SustainabilityThe Business Case
What is Sustainability??
?
?
?
??
Sustainability—client definitions“Operating efficiently so that we will minimize the use of natural resources while maximizing profit”
—Alameda County Industries, waste
“Sustainability is a business value: managing our business so that our customers, employees, suppliers, the community, our future shareholders and the larger environment will endure and prosper”
—Scandic Springs, manufacturer
“To protect and strengthen human, natural, and financial capital to ensure that these vital resources thrive and are available for future generations”
—City of Pleasanton
The Big Story
A Time of Great Complexity & Change
A Time of Great Complexity & Change Economic & political
instability Global power shift — Chindia Volatile energy prices Resource wars — water, food Failing eco system services Carbon constrained world Technology & social media
revolution
Paul Cumes 2001
What does it mean to us??What the world needs now…
Flexibility, resilience, adaptability Innovation & creativity Collaboration, co-opetition Local reliance — reinvesting in…
Strong, healthy communities Local economic gardening New sources of funding
What does it mean to us?
Risk mitigation and adaptation Increased requirements and
regulations Market pressures — your
customers, employees & stakeholders are demanding it!
Sustainability is becoming a requirement!
Small Business Represents:
1/2 of the non-farm economy in the United States
Over 95% of the non-governmental employers
A new consciousnessLooking for Leadership
John Deere Credit in Des Moines, Iowa, incorporated lighting controls, daylighting, and more efficient heating and cooling equipment into their new building...
...saving 35% of energy use annually
A RE/MAX office in Fort Lauderdale, Florida, was being remolded.
The facility's manager made sure that all exterior windows and doors were sealed and caulked.
All the buildings ductwork was replaced with tighter sealed ducts
The measures are saving $7,900 annually
Photos by MICHAEL NEMETH/WONDERFUL MACHINE
Taylor Furniture Manufacturing, Ohio
Currently recycle 90% Set goal of zero waste
Average Annual Savings– $4,000 –sold 75,000 lbs sawdust for horse bedding– $5,800 –sold 800 lbs leather scraps to wallet mfg– $4,100 -patched air hoses, ran compressor at 100 psi– 6,900 lbs of cardboard recycled
Goals
GHGs from globaloperations are down 80%
Global energy use 9% below 1990 levels
On track with renewables
Cut greenhouse gas emissions 65% by 2010
Raise revenues 6% per year2000–10 with no increase in energy use
By 2010, 10% of energy & 25% of feed stocks from renewables
Results
Eco-Efficiency =$2.2 Billion saved each year
Average Net Income (2003-2007) $2.2 Billion
Annual Savings• $1.8 Billion• $0.4 Billion
Commitment• Waste reduction• Held energy use
flat
Sustainability Goals:• 100% renewable energy• Zero waste• Carbon neutral• Sell only sustainable products• Become the world’s leading organic
retailer
Master Change Agent
When will it affect your business?(Walmart is no longer alone)
The Opportunity…Become part of the Solution!
Meet current and future customer/vendor
demands & requirements
Why they came…
Build customer respect and brand loyalty
Why they came…
Open the Sustainability Lens to new ways of
seeing opportunities for your business
Why they came…
Build collaborative business communities for mutual advantage:
Learn together & from each other Gain new biz ideas & opportunities
Peer circle advantage…
• Engage and motivate employees!
• Attract values-driven new talent!
Ninety-six percent of Gen Y’ers surveyed said they want an "environmentally aware or friendly workplace” (Johnson Controls Study 2010)
Eight local companies Create your own action plan World-class coaches Meet 6 days, over 6 months Monthly action plan check-ins
True Market Sustainability Circles
High Touch, Peer Community Approach
True Market Sustainability Circles
Sessions Include: Practical information in six technical
areas Exercises and guidance in six other
business areas Collaborative problem solving / idea
generation Presentations by content area experts
True Market Solutions helps you build your customized action plan for your business.
Your Action Plan
Specific measures to implement
Detailed action items and time frames
Investments and returns
True Market Solutions Core Curriculum
Operational EnvironmentBusiness CaseGreen Strategy Green Products & Services Green Purchasing Green Supply Chain Branding & Marketing
Social EnvironmentAction Plan Green Teams Organizational Culture Employee Engagement Employee Health Stakeholder Engagement
Built EnvironmentLighting HVAC IT & Equipment Waste Envelope Renewable Energy Natural Environment Carbon Footprint Closed Loop Systems Environmental Health Green Product & Service DesignWater Land Use
• Sponsor/CEO• Team Leader• Sustainability Team• All employees
True Market Solutions Helps You Get There
Roles
Commitment at theManagement Level
True Market Solutions Helps You Get There
Change
Commitment at theEmployee Level
Mi RanchoSustainability Action Plan
“”To continuously pursue reductions in our Company’s carbon footprint while enhancing profitability as a way to ensure sustainability.
—Mi Rancho’s Sustainability Team
Mi RanchoCommitment Statement
“
Emissions: 2,417 Mt CO2e or …
5,324,461 lbs. CO2e
Carbon Footprint Baseline
Source: Energy Star Portfolio Manager calculations
Armando C. Tony C. Julio S. Yanoxis C.
Sustainability TeamThe Green Team!
The objective for the team is to focus on streamlining sustainability initiatives that will accomplish both a reduction of CO2 emissions and ROI.
Members
Carlos O. Betty N. Marlon B. Joe S.
The tribal wisdom of the Dakota Indians, passed on from generation to generation, says that when you discover that you are riding a dead horse, the best strategy is to dismount.The tribal wisdom of the Dakota Indians, passed on from generation to generation, says that when you discover that you are riding a dead horse, the best strategy is to dismount.
Business, however, has developed a whole range of far more advanced strategies to deal with the dead horse…
Business as Usual
• Buy a stronger whip
• Change riders
• Threaten the horse with termination
• Appoint a committee to study the horse
Get a new horse!
Sustainability
Working with small and mid-sized enterprises to improve
profits by fully embracing sustainable business
practices.
…the sustainability advantage
True Market Solutions, Inc.
