World Day of Remembrance for

Road Traffic Victims

World Day of Remembrance for

Road Traffic Victims

Activities 2013 & Theme for 2014

GARS & FEVR

The motto for the World Day of Remembrance of Road Traffic

Victims throughout the Decade of Action for Road Safety is:

From Global Remembrance to Global Action across the Decade

[Sub theme:….........................]

Let’s Make 2011-2020 a Decade to Remember!

An annual theme, based on the Global Plan for the Decade of

Action, is to be agreed mutually among the Global NGO

Alliance and UNRSC members.

ReminderReminder

Reflecting pillar 2 of the Global Plan for the Decade, this

year’s theme, agreed at the 17th UNRSC Meeting, is:

From Global Remembrance to Global Action across the Decade

‘Let’s have roads that are safe for all’

Let’s Make 2011-2020 a Decade to Remember!

• Observance of the World Day of Remembrance is a unique

opportunity for governments and NGOs to highlight their work

• It is a tool to foster national and international partnerships

• A common WDR theme promotes the goals of the Decade

• Celebration of the World Day of Remembrance is an activity of the

Global Plan for the Decade of Action

• Themes of the World Day of Remembrance during this decade are

connected with the Plan

• UNRSC partners are involved in choosing each year's theme

RationaleRationale

• Asia: India, Japan, Vietnam, Philippines, Indonesia, Yemen,

Pakistan, Kuwait, Turkey, Lebanon

• Africa: Benin, Cameroon, Nigeria, Zimbabwe, Mali, Senegal,

Cape Verde, Ethiopia, Sudan, South Africa

• Europe: Belgium, Romania, Greece, Giorgia, Portugal Slovenia,

Cyprus, Poland, Croatia, United Kingdom, Luxembourg, Spain,

Ireland, Netherlands, Italy, France

• North and South America: Canada, Antigua, Trinidad & Tobago,

USA, Mexico, Brazil, Guyana, Argentina

World Day events in 2012 World Day events in 2012

In Antalya last April, the 3rd Global NGO meeting set up a Road

Victims Work Group to help organize the World Day events.

In Istambul last September, FEVR’s assembly decided to

financially support the communication and production costs:

• To spread this year’s theme in an unified message

• To produce a common video and poster image

• To promote the Day through social media

• To direct events’ details to the World Day website

The World Day this year The World Day this year

•Uganda, Cameroon, Nigeria, Togo, South Africa

•All 20 FEVR member countries (where this common

Remembrance Day began to be observed 20 years ago!)

•Pakistan, India, Japan, The Philippines

•In the whole of Brazil, with national programmes to

commemorate the World Day organized by the Ministries of

Cities and Health, together with the Pan American Health

Organization (PAHO)

2013 already in the website 2013 already in the website

The poster produced

(Lebanese and USA

versions)

The video, produced by

animator Lucy Pepper

The video and poster have been translated and made

available to Alliance NGOs worldwide in various languages:

Let's have roads that are safe for all

Consigamos calles y carreteras seguras para todos

Estradas seguras para todos

Lasst uns sichere Strassen für alle haben

Bir an önce! Hepimiz için güvenli yollar istiyoruz

De wegen en straten moeten veilig zijn voor

iedereen

Niech drogi będą bezpieczne dla wszystkich.

Go ndéanfaidh muid ár mbóithre níos sábhailte do

gach duine.

Des routes sûres pour tous

Lottiamo per strade più sicure per tutti

Drumuri sigure pentru toţi

Ας κάνουµε τους δρόµους ΑΣΦΑΛΕΙΣერთად გავხადოთ გზები უსაფრთხო ყველასთვის!

Нека имаме безопасни пътища за всички

Naj bodo naše ceste varne.

Učinimo ceste sigurnima za sve.

للجميآمنةطرقاتنريد

לכולםבטוחיםכבישיםרוציםאנוع .

The video and poster were made available for free.

The video will be shown on national and regional TV

channels, on public screens and in various social media.

The poster is being printed and shared in various formats

(poster, banner, postcard, etc.).

The social media networks used by NGOs will also promote

and share the materials, through paid event adverts.

These materials were offered globally in 2012 (before then

Europe-wide) and now in 2013.

The costs have until now been supported exclusively by

FEVR; the Global Alliance has given help in relaying the

message to the world’s NGOS and in hosting the

downloadable materials.

Costs and Resources. Production of the video and poster

. Overall organization

. Communication and advertising

. Setting up of websites and social media networks

. Development of the Word Day website

FEVR contributed in excess of € 5.000 to the above this year

(National NGOs cover expenses of their own organization and

production actions)

This sharing model is highly advantageous

. Cuts production and organization prices

. Offers a unified message and design

. promotes collaboration and integration of NGOs under the

umbrella of the Global Alliance or the World Day of

Remembrance and extends their reach

But•Partners of the UNRSC are not involved, either actively

promoting the World Day and it’s activities or financing this

worldwide effort.

•Although organization and production times have been pushed

back to give NGOs time to work, a fully financed Action Plan with

strict timelines is still lacking.

•The yearly theme has only been decided in March this year.

•The World Day site requires funds for ongoing development,

improvements and technical maintenance.

Proposed Action Planto be approved by the UNRSC

•The Road Victim Working Group of the Alliance is the

coordinator between the Alliance board, FEVR (intellectual owner

of the World Day of Remembrance), WHO and financing patrons.

•Approval of the theme - every November meeting of the UNRSC.

•Communication is managed by the Alliance and FEVR - A

communications official will become necessary for worldwide

media.

•Advertising (media and social media) and production of

materials (video, poster, others) subject to international

tendering.

Costs to be financed

•Communications, advertising, media lobbying and

fundraising

•Production of publicity and advocacy materials to share

•Coordination of Global Initiatives

• Production and diffusion of materials

Minimum financing for ensuring sustainability: $15.000

The 2014 theme is to be based on Pillar 3 - Safer vehicles.

i.e. vehicles with improved vehicle safety and crash avoidance

technologies, with high levels of road user protection, harmonized

global standards, etc.

Message of theme for 2014

From Global Remembrance to Global Action

across the Decade

Design out speed - speed kills

Let’s Make 2011-2020 a Decade to Remember!

Proposal for theme in 2014Proposal for theme in 2014

Other possible themes for 2014 re Pillar 3Other possible themes for 2014 re Pillar 3

• Safer cars - less carnage

• Safer cars for all - less carnage

• Global standards for safer vehicles

• Safer vehicle construction - less pain and destruction

• Reducing danger at source means safer vehicles

• Reduced speed at manufacture - reduced lives lost and fractured

Thank you

شكراThank you

شكرا