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World Land Trust 2011 Annual Review & Acoounts

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Annual Review and Accounts 2011 Registered Charity:1001291
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Annual Review and Accounts 2011Registered Charity:1001291

Registered charity: 1001291

The World Land Trust’s Mission:

2

Saving habitatsTo protect and sustainably manage naturalecosystems of the world. To conserve theirbiodiversity, with emphasis on threatenedhabitats and endangered species.

Working togetherTo develop true partnerships with localindividuals, organisations and communitiesto engage support and commitmentamong the people who live in theconservation project areas.

Raising awarenessTo raise awareness, in the UK andelsewhere, of the need for conservation. Toimprove understanding and generatesupport through education, informationand fundraising.

I first became involved in this conservationbusiness rather a long time ago, getting onfor 60 years. Then the conservation effortfocused on single species, like the Oryx andthe Giant Panda, which are remarkable, rare,endangered animals. We focused on themand it was comparatively easy to get thepublics’ attention on these charismaticspecies. Who would wish them to disappearforever?

The money that is given

to the World Land Trust,

in my estimation, has

more effect on the wild

world than almost

anything I can think of.

But slowly we began to realise that thismay be a good selling mechanism but it wasmis-representing the situation. What youneed, if you are going to save the wildlife ofthe world, is land. The World Land Trustknows that if that land, that habitat, in thatremote part of the world, is to be saved thenthe people who can save it are the peoplewho live there. The people who understandthe treasure that is in their possession. That is

what is so important about the World LandTrust.

The World Land Trust is not a largeorganisation, with a great number of staffsitting in offices in London or anywhereelse. They are run by a small team whowork with their overseas project partnersand they in turn engage the localcommunities. WLT’s overseas projectpartners have the enterprise andconviction to work in their country,knowing what must be done to saveland and biodiversity. WLT raises thefunds and empowers them, it empowersthem with money.

The money that is given to the WorldLand Trust, in my estimation, has moreeffect on the wild world than almostanything I can think of. It is support thatgoes directly to the place where it’sneeded; to the people who live on thatland, who will care for that land in theway that only they can and in the wayonly they understand.

So if you do care about the natural worldand want to support it, I would like tosuggest that there is no better way of doingso than helping the World Land Trust.

Patron’s message: Sir David Attenborough

WLT Patron, Sir David Attenborough,OM CH FRS and, just in the picture,Andy Orchard representing WLT’scorporate supporters Miko Coffee whodonate two per cent of sales of their PuroFairtrade coffee to WLT.

In 2011, WLT funded the creation of morenature reserves than in any other yearthanks to strategic land purchase to savethreatened habitats and wildlife.

WLT works with partner organisations andlocal communities across the world toempower them to protect the land andenvironment where they live.

WLT staff and project partners attend theannual British Birdwatching Fair at RutlandWater to raise awareness about ourconservation work worldwide.

“ “

The World Land Trust’s (WLT) key messageis: Saving Real Acres in Real Places. Thestart of this process begins with identifyingareas which are critically threatened andcontain a high number of rare and endemicwildlife that would be lost if their habitat wasdestroyed. We raise the funds to create thereserve, working with our overseas projectpartners. But this is only the beginning: wemust ensure permanent protection.

Since the Trust was founded in 1989 wehave developed strong relationships with ouroverseas project partners, believing thatpermanent protection cannot be achievedwithout helping to build the capacity ofwell-run organisations in whom the ultimateresponsibility for the reserve is vested.

In 2011 the number of WLT projectpartners grew to 24 and while it was notpossible to raise funds for all of them, lastyear we listened to the urgency with whichthey spoke, evaluated the conservation valueof the funds needed, and our Trustees madetheir decisions on WLT’s funding priorities.Because we vest so much responsibility inour overseas partners, we put a great deal of

effort into supporting them in ways thathelp them achieve permanent protection oftheir reserves. The Keepers of the Wild wasa new initiative and the 12 rangers nowfunded by WLT with our overseas partnersare turning into some of our bestambassadors within their local community,thereby safeguarding the habitats they livein and alongside, and acting as a deterrentto would-be hunters and loggers. WLT-funded reserves are, as I say, Real Acres inReal Places and it is mostly possible to visitthem. It is usually the rangers who takevisitors into the reserves, know the birds andother wildlife, and talk about the challengesthey face.

Although land prices continue to rise weare still able to save crucial habitats for £100an acre in some countries and where landcosts significantly more we are able topurchase strategically important parcels ofland to ensure continuity of reserves whichwould otherwise be fragmented. Meanwhilewe are always looking at alternative ways ofensuring permanent protection to safeguardthreatened habitats.

“Thank you to everyone who made donationsduring 2011. Please be assured that yourdonations really do make a difference and Ihope that the pages of this Annual Reviewdemonstrate how crucial your support hasbeen. We hope to welcome new supporters in2012.”

3www.worldlandtrust.org

Report by Chair of Trustees: Rohini Finch

Chief Executive’s introduction: John Burton

WLT Chair, Rohini Finch, in the LibertyScarf Hall, where she helped launch ‘Saveit with a Scarf ‘ in May. (See back page)

Despite 2011 being a financially difficultyear that saw Britain’s economy plunge intoa double dip recession, the World Land Trust(WLT) successfully funded the purchase ofmore nature reserves than ever before. Wewould like to thank our dedicated andgenerous supporters for enabling us toachieve this great success.

WLT’s ability to save threatened habitatsin the face of economic instability is alsodown to our strong network of localpartners across the world. Through their

expert knowledge of the conservation needsand priorities within their own countries,WLT is able to plan strategic land purchasesto protect some of the most threatenedspecies on the planet.

Successfully funding land purchaseis, however, just the beginning; it is thencrucial to ensure the continued protectionof the nature reserves’ and their wildlife.WLT launched the Keepers of the Wildprogramme in 2011 to put more rangersin the field to safeguard the reserves fromillegal hunting and logging, as well asenvironmental damage. In one year,this fundraising initiative supported thesalary of 12 local people working asreserve rangers in eight differentcountries. They send their stories from thefield regularly and we are inspired by theircommitment and vision, as well as theirability to influence others in their localcommunity.

While we have been extremely successfulin funding our overseas conservationprojects through our partners, the WLTBoard of Trustees has recognised that WLTmust also raise more unrestricted funds in

order to support the day-to-day running ofthe organisation.

We always aim to keep ouradministration costs to an absoluteminimum by keeping our staff team small,basing our offices in rural Suffolk, and beingcareful on costs relating to promotional orfundraising materials. But these savingsmust be offset against the need to attractnew supporters and raise our profile.

As we look to the financial year ahead,we realise that raising general funds is thechallenge we face. One way that manycharities are able to boost their unrestrictedfunds is through legacies and we hope thatour supporters will choose to rememberWLT in their Wills. By leaving a residuallegacy you can provide for your family firstand donate what is left, to enable WLT toprotect the natural world for futuregenerations. If you would like to discussyour own particular wishes relating to alegacy to WLT please contact John Burton,our CEO, who will be pleased to discuss thiswith you.

Thank you again for making 2011 such asuccessful year for global conservation.

4

Who runs the World Land Trust?

Chief Executive: John A BurtonHead of Communications: Vivien G BurtonSenior Conservationist, Special ConservationInitiatives: Roger WilsonFinance Officer: Etienne Swarts*Head of Operations: Jenny Chattington

Conservation ProgrammesConservation Programmes Manager:

Kirsty Burgess*Senior Conservation Programmes Officer,Environmental Services: Rebecca AbsalomConservation Programmes Officers Americas Region: Ruth CanningAsia & Africa Regions: Mary Tibbett

Carbon Programme Officer: Neil Williams

CommunicationsWeb & IT Manager: Toby GibsonWeb Content Manager:

Helena Akerlund*Web Content & Information Officer:

Charlotte BeckhamWeb Development Officer: Helen BriggsConservation Communications Manager:

Kristina TurnerAssistant Editor: Bethan JohnEducation, Outreach & Training Officer:

Kelly JacobsCommunications Liaison: Steve JonesCommunications Admin Assistant:

Claire Millard*Fundraising and Analysis Officer:

Anne Clifford*

OperationsDonations Manager: Karen Lowe Donations Assistant: Julia Warnes*Accounts Manager: Melissa Eames-Bayton*Communications Officer: Melissa BakerClerical Assistant: Lynne Morton*Accounts Assistant: Charlotte Clarke*Office Cleaner: Sarah Parsons*

Interns during 2011Golku HamediAnnelies NiewenhuisSarah Quayle

* denotes part time

www.worldlandtrust.org

Consultants during 2011

Press & PR: Emma Beckett PRSpecial Communications Manager:

Sophie Chong Publishing: Drab LtdIT: Garreck Direct Communications

Desktop TrainingRADE New Media

Web Migration Project Consultant: Kelvin Smith

Web Multimedia Consultant:Luciano Breves

Special Projects Consultant:Mark Gruin

Gallery Manager: Paul Lightfoot

Intern Golku Hamedi with WLTAmbassador Bill Oddie, at a fundraisingevent in October.

WLT is committed to giving graduatesthe practical office skills and trainingneeded to gain employment within theconservation field through our InternshipProgramme.

Interns typically undertake a six monthprogramme and contribute to WLT’s workin project development and conservation

Staff at the end of 2011PATRONSSir David Attenborough, OM CH FRSDavid Gower, OBE

HONORARY PRESIDENTDr G A Bertrand

TRUSTEES as at end of 2011Albertino AbelaSir Kenneth CarlisleGil S ChildRohini Finch (Chair of Trustees)Dr Simon LysterBruce PearsonAndrew von PreussenJonathan SelfDr Nigel Simpson

OFFICERSChief Executive:John A Burton Honorary Treasurer:Mark Leaney

In accordance with the Rules Trustees canserve for a maximum of six years when theymust stand down for one year. They may bere-elected after this period. Members of theCouncil have been appointed to augment theBoard of Trustees appointed for theirindividual expertise and interest in theactivities of WLT. Their formal responsibilitieswould be those of the members of the Trust,and as such they are responsible for voting onthe appointment of Trustees at the AGM.

COUNCIL MEMBERS at the end of 2011Myles Archibald, Dr Simon Barnes,Dr Diana Bell, Mark Carwardine,Kevin Cox, Dr Lee Durrell, John Fuller (USA),Alistair Gammell, Robert Giles,Merloyd Ludington (USA), Alan Martin,Bill Oddie, Iain Orr, Richard Porter,Elaine Shaughnessy, Mark Stanley Price,Byron Swift (USA), Nancy Weiss (USA),Sue Wells.

Admin & Finance Committee during 2011Myles Archibald (Council Member) John A Burton (CEO)Kevin Cox (Chairman)Rohini Finch (Chair of Trustees)Mark Leaney (Hon Treasurer)Alan Martin (Council Member), Dr Nigel Simpson (Council Member)Etienne Swarts (Finance Officer).

Kites Hill Reserve (UK)Voluntary WardenProf Renton Righelato

WLT Intern Programme:Training the conservationists of tomorrow

management. They gain an in-depthunderstanding of the issues involved inrunning a UK based charity that supportsinternational conservation programmes.WLT also gives interns extensive careeradvice and support with job searches.

In 2011, three graduates took part in theinternship programme: Sarah Quayle,Golku Hamedi and Annelies Nieuwenhuis.Sarah’s main role was to electronicallycatalogue the WLT internal library and setup a management procedure, as well ashelping with events and educationaloutreach. Golku primarily helped supportthe administration staff, while Annelies tookthe lead role in organising a localfundraising auction that raised funds forWLT’s conservation projects.

WLT looks forward to continuing thissuccessful programme and training morefuture conservationists.

5

Partners and Programmes 2011

Programme PartnersARGENTINAPartner: Fundación Naturaleza para el Futuro(FuNaFu)Exec Director: Luis Castelli

Partner: Fundación Patagonia Natural Exec Director: José María Musmeci

ARMENIAPartner: Foundation for the Preservationof Wildlife & Cultural AssetsDirector: Ruben Khachatryan

BELIZEPartner: Programme for BelizeManaging Director: Edilberto Romero

BOLIVIAPartner: Asociación ArmoníaExec Director: Bennett Hennessey

BRAZILPartner: Reserva Ecologica de Guapi Assu(REGUA)Director: Nicholas Locke

Partner: Fundação O Boticário de Proteçãode Natureza Exec Director: Maria de Lourdes Nunes

CHILEPartner: Fundación Melimoyu President: Carlos Cuevas

COLOMBIAPartner: Fundación ProAvesExec Director: Lina Daza Rojas

ECUADORPartner: Fundación JocotocoExec Director: Zoltan Waliczky

Partner: Fundación EcoMingaTreasurer: Lou Jost

Partner: Fundación Pro-BosqueExec Director: Eric Von Horstman

Partner: Nature and Culture InternationalDirector: Renzo Paladines

GUATEMALAPartner: Fundación Para El Ecodesarrolloy la Conservación(FUNDAECO)General Director: Marco Cerezo

INDIAPartner: Wildlife Trust of IndiaExec Director: Dr Vivek Menon

KENYAPartner: Nature KenyaExec Director: Paul Matiku

MALAYSIAPartner: LEAP SpiralExec Director: Cynthia Ong

Partner: HUTANExec Directors: Isabelle Lackman & Dr Marc Ancrenaz

MEXICOPartner: Grupo Ecológico Sierra Gorda(GESG)Technical Officer: Roberto Pedraza Ruiz

PARAGUAYPartner: Guyra ParaguayExec Director: Dr Alberto Yanosky

PHILIPPINESPartner: Philippine Reef & RainforestConservation FoundationProject Director: Gerardo L Ledesma

TANZANIAPartner: Wildlife Conservation Society ofTanzaniaCEO: Deo-Gratias Gamassa

URUGUAYPartner: Aves UruguayExec Director: Agustín Carriquiry

VENEZUELAPartner: Asociación Civil ProvitaPresident: Franklin Rojas

Operational PartnersPartner: World Land Trust-USChief Executive Officer: Paul Salaman

Partner: IUCN National Committee of theNetherlandsExec Director: Willem FerwerdaSmall Grants for the Purchase of Nature(SPN): Mark Hoogeslag

Partner: Acciónatura (Spain)Director: Francesc Giro

For more information, visit:

www.worldlandtrust.org/about/partners

WLT continued to strengthen itspartnerships with overseas NGOs andalso formed new agreements with newpartners. WLT’s philosophy is toempower partners with financial andtechnical assistance but not to managethem. The purchase of land is alwaysthrough project partners and WLT doesnot actually own any of the reserves(other than Kites Hill in Gloucestershire,UK which was gifted to the Trust).

At the end of 2011 WLT had 24overseas project partners in 18 countries.WLT also has three overseas OperationalPartners to enhance the benefits forconservation and increase fundraisingpotential.

Conservation Alliance

Credits: Front page: Roberto Pedraza Ruiz (Mexico forest), Kirsty Burgess (Brazil Landscape), Chris Perrett/naturesart.co.uk (Orang-utan), Lee Dingain (Sloth), David Tomlinson(Jaguar), David Bebber (Elephants), Francisco Sornoza (Ranger). Page 2: Andrew Smiley (Rainforest), WLT (Guarani people), Kelly Jacobs (BirdFair), Ellie Kurttz (Sir DavidAttenborough). Page 3: Sarah Molloy/Liberty (Rohini Finch), WLT (John Burton). Page 4: WLT (Bill Oddie and Golku Hamedi). Page 6: HUTAN/Zulirwan Takasi (Orang-utans),ProAves (Golden Poison frog), NCI Ecuador (Río Nea Reserve). Page 7: Roberto Pedraza Ruiz (Mexico forest), Hugo del Castillo (Jaguar). Page 8: EcoMinga (all). Page 9: WLT (all).Page 13: Gemfields (Madhuri Dixit and David Gower), David Bebber (Elephants). Back page: WLT (Birdfair), Winchester School of Art (scarves).

In 2010, Armenian conservation organisation Foundation for the Preservation of Wildlife &Cultural Assets (FPWC) joined WLT as a programme partner and during 2011 it was clearthat WLT’s support was able to bring about a strong leverage effect, helping raise the profileof this small but targeted and ambitious organisation. In February FPWC was invited toArmenia’s Ministry of Nature Protection and had a very successful meeting with the vice-minister about the Buffer Zone project they are pioneering. Barbara Siebert, FPWC’sProgrammes Director, said: “He was very impressed with the Buffer Zone initiative and askedhow the Ministry could be of assistance to make the project more successful”. FPWC and WLTare optimistic that a strong relationship with the Ministry can ensure the long-termprotection of the Buffer Zone Reserve and also help to raise FPWC’s own profile as animportant environmental NGO (non-governmental organisation) both nationally andinternationally.

This project aims to protect a Buffer Zone alongside the neighbouring Khosrov Reserve, andhelps protect a native subspecies of wild goat, the Bezoar – this is a spectacular animal withhorns nearly as long as its body and it only exists in the Caucasus. Overhunting has seen adramatic fall in the numbers of Bezoar which has impacted the populations of its naturalpredator, the Leopard, which is now one of the rarest species in the Caucasus region.

www.worldlandtrust.org/about/partners/fpwc

Increasing influence and profile forArmenia’s conservation: WLT helpswith the ‘leverage effect’

6

Land purchase success 2011

WLT believes that land purchase is themost direct and certain road toconservation success, saving real acres inreal places. In our 22 years, we haveworked with partners across the world tohelp fund the purchase and protection ofover 500,000 acres of tropical forest andother threatened habitats. Together wecontinue to ensure that over four millionacres of land is managed under active

protection worldwide. Despite 2011 beinga year of financial insecurity, we were ableto create more nature reserves in one yearthan in any previous year. We funded thepurchase and protection of 17,035 acres(6,894 ha) of highly threatened habitat,enabling our partners to create or expand15 nature reserves across the world. Thisachievement is saving some of the mostthreatened wildlife on the planet.

WLT has funded the purchase of a reserveto protect the Endangered Golden PoisonFrog, Phyllobates terribilis, only found in asmall area of Colombia.

Funding more nature reserves than any other year

Rainforest protection for Orang-utans

Saving the rarestIn one of the wettest tropical rainforests inthe world, in westernmost Colombia, WLTis helping to protect the Chocó; abiodiversity hotspot that is being destroyedat an alarming rate, often by fires set byillicit coca and opium growers.

In 2011, WLT helped fund 1,977 acres(800 ha) to create two nature reserves.One protects the Critically EndangeredColourful Puffleg hummingbird and thesecond safeguards the Endangered GoldenPoison frog – the most poisonousvertebrate on Earth. A single frog holdsenough poison to kill about 10 people.Both of these species are endemic toColombia, so are found nowhere else onEarth and were completely unprotecteduntil WLT and our partner FundaciónProAves stepped in to save this land.

In the face of Colombia’s surgingdevelopment and urban expansion,protecting the Chocó (identified in the redband on the map below) hasbecome a conservationpriority. Spanning the entirewest coast of the country,the Chocó has one of thehighest concentrations ofendemic species on Earth.

GalapagosIslands

Pacific Ocean

Caribbean SeaPANAMA

PERU

ECUADOR

COLOMBIA

BORNEO

KALIMANTAN(Indonesia)

SARAWAK(Malaysia)

SABAH(Malaysia)

About 80 per cent of Malaysia’s wild Orang-utan population is found in the state ofSabah in Borneo, where WLT is focusing itsland purchase projects along the banks ofKinabatangan River.

The river is an important water sourceand the surrounding fertile land provides agreater abundance of fruit, attracting awealth of wildlife, from EndangeredBornean Orang-utans to ProboscisMonkeys, which are also endemic toBorneo and found nowhere else on Earth.

Some areas along the river also providea vital crossing point for groups ofEndangered Bornean Pygmy Elephant, asthey travel their traditional long distancemigratory route. Yet it is the river’saccessibility and the fertility of thesurrounding land that causes the greatestthreat to wildlife. The river is a key trade andtourism route, while the land is beingstripped of its natural forest cover to make

way for huge swathes of Oil Palmplantations. The escalating demand for landin this area is driving up the price, makingit a conservation priority to save as much ofthis rainforest habitat while there is stilltime. Working with partners HUTAN andLEAP Spiral, WLT is focusing efforts onpurchasing strategic parcels of land toconnect isolated patches of forest, enablingwildlife to travel in search of food andbreeding partners – this is key to theircontinued survival.

In December, WLT celebrated saving a14 acre riverine parcel of land protecting atraditional elephant route past the village ofSukau from the estuary downriver to theupriver forests. Had this land been turnedinto Oil Palm plantation or cleared fortourism development, the elephant routewould have been cut off, which would haveresulted in severe conflict between peopleand elephants surrounding the village.

The Bornean Orang-utan isEndangered largely as a resultof severe habitat lossthroughout its range.

A few samples of the success

Deforestation battleOver the past three years, WLT and ourpartner Guyra Paraguay have beendesigning and implementing theParaguayan Forest Conservation Project inthe battle against the country’s alarmingdeforestation rates. This major REDD+project (Reduced Emissions fromDeforestation and forest Degradation -‘plus’) is funded by WLT corporatesupporter, Swire Pacific OffshoreOperations Pte Ltd (SPO).

SPO have already reduced their carbonfootprint as much as possible and over 20years the project will offset their remainingunavoidable emissions. This is achievedthrough preventing the release of at least800,000t of CO2 from the biodiversity-richAtlantic Rainforest and Chaco regions ofParaguay.

The project consists of severalcomponents; the first part was the creationof a nature reserve to protect the AtlanticRainforest of San Rafael in collaboration withthe local La Amistad community. In 2010,this was externally validated by the Climate,Community and Biodiversity Alliance(CCBA) and certified to Gold Level, inrecognition that it has outstanding benefitsfor biodiversity and local communities aswell as climate-related gains.

In 2011, as part of the secondcomponent, WLT funded the 11,000 acre(4,700 ha) Tobich Reserve in the Chaco-Pantanal protecting threatened forest in

partnership with the Yshir (Chamococo)community.

This area is suffering from an alarmingrate of deforestation; between 1991 and2008, about 15 million acres (6.4 millionha) of the Chaco was deforested, largely forcattle-ranching to supply the beef industry.At times, the rate of loss was over 1,000 ha(2,471 acres) a day. Proposed deforestationplans for the Chaco show that the regionsurrounding the Tobich Reserve is animportant development area for ranching.It was therefore a race against to time topurchase this land before the bulldozersmoved in.

This second component of the REDD+project is set to be validated in early 2012;it will not only mark a tremendousachievement for conservation, but a greatsuccess for the Yshir people who want toprotect their land.

http://eco-services.worldlandtrust.org

Conservationthroughout Ecuador

WLT helped all four of our Ecuador partnerscreate new nature reserves or extend existingones during the year, purchasing a total of2,414 acres (977 ha) of threatened forestacross the country:• Fundación Jocotoco: 699 acres (283 ha)

• Fundación EcoMinga: 103 acres (42ha)

• Fundación Pro-Bosque: 321 acres (130 ha)

• Nature & Culture International, Ecuador(NCI): 1290 acres (522 ha)

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Case Study:Creating acarbon reserveOne example of these success stories wasthe creation of the Río Nea Reserve insouth-west Ecuador, supported throughCarbon Balanced Paper: a partnershipbetween WLT and Howard Smith PaperGroup that enables companies to reduce theenvironmental impact of their print supplies(see page 13).

The creation of the Río Nea Reserve, byour partner NCI, will offset over 35,000tonnes of carbon dioxide emissions duringthe 20 year carbon accounting period, whilealso protecting an array of threatenedspecies.

Before the creation of the nature reserve,about 7.5 per cent of the area’s forest hadbeen cleared by its previous owner andexisting logging rights would havecontinued had the land not been purchased.

The forested slopes are also important tolocal communities downstream from thereserve as a key source of clean water; theNea River supplies water throughout the yearto 10,000 residents of Zamora and othernearby settlements.http://eco-services.worldlandtrust.org

CCAARRBBOONN BBAALLAANNCCEEDD PPAAPPEERR

A view across the Río Nea reserve in Ecuador.

Chaco-PantanalReserve

SanRafaelReserve

BOLVIA

PARAGUAY

BRAZIL

Pantanal

Humid Chaco

AtlanticForest

Dry Chaco

CampoIrisReserve Cerrado

TobichReserve

SOUTH AMERICA

PARAGUAY

AtlanticOcean

PacificOcean

AtlanticOcean

NORTH AMERICA

EQUATOR

TROPIC OFCAPRICORN

ARGENTINA

Acres of diversityIn the most biodiverse areaof Mexico, WLT issuccessfully helping toextend our partner’snetwork of reserves in thewild, rugged terrain of the Sierra Gorda.We funded 865acres (350 ha) in 2011, tohelp Grupo Ecológico Sierra Gorda(GESG) create two naturereserves to provide a safehaven for Jaguars,Ocelots and Pumas. Thereserve also protects anamazingly diverse mix ofplants, with recentlyevolved species growingalongside ancientendangered species.This land purchasesuccess is set tocontinue in 2012.

Signs of Jaguars areregularly seen in thereserves protected byour partner GESG.

Land purchase success 2011 cont.

8

Protecting threatened wildlife

Over 22 years, WLT has been extremelysuccessful in helping create nature reservesacross the world to save threatened habitatsand wildlife. Yet the ownership andconservation management of these reservesis vested in our partners, ensuring that thepower to protect the environment remains inthe hands of local people.

As the number and size of their reservesincreased over the years, WLT becameaware that our partners needed greatersupport to ensure the continued protectionof the reserves.

In 2011, to address this urgent fundraisingneed, WLT launched Keepers of the Wild tosupport the salaries of reserve rangers andprovide them with much needed resources –from uniforms and waterproof clothing, todigital cameras for monitoring wildlifesightings and recording environmentaldamage.

The rangers are all employed from localcommunities and for many of them it is thefirst time they have had a secure job andregular income – becoming a ranger has beentruly life changing. Rangers are responsible for

safeguarding the reserve from illegal loggingand protecting the wildlife from hunters.

They also work with local communities toraise awareness about the importance ofprotecting the environment. This work is vitalas gaining the support of local people is key tothe success of any conservation project.

In the first year of Keepers of the Wild, WLTsupported 12 rangers across eight differentcountries for the benefit of nine of ourpartners. This success is set to increase in2012. Read about our ranger protectingspecies new to science:

www.worldlandtrust.org

‘Keepers of the Wild’ funds more reserve rangers

High in eastern Andes of Ecuador, rangerLuis Recalde works for WLT partnerFundación EcoMinga to protect naturereserves that are so rich in biodiversity thatnew species are regularly discovered.

In 2011, botanist Lou Jost (co-founder ofEcoMinga) discovered species of orchidsthat are new to science in cloud forest nearthe Cerro Candelaria Reserve. To recognisethe support of a major corporate supporter,

one of the species was subsequently namein honour of Puro Fairtrade Coffee. RangerLuis plays a vital role in protecting theorchids, as illegal collection is a potentiallyserious threat to their survival in the wild.

In 2011 a new toad species was alsodiscovered and named in honour of WLTTrustee Dr Nigel Simpson, co-founder ofboth Fundación EcoMinga and FundaciónJocotoco, who is committed to Ecuador’senvironmental conservation.

In this same area, three years’ ago, Loudiscovered a beautiful flowering tree speciesnew to science that was named in honour ofWLT’s patron Sir David Attenborough. Lousaid: “We can be sure that there are still manyother new species as yet undiscovered in theseamazingly special places.”

The frequent discovery of species new toscience and high concentration of endemicspecies not only demonstrates theastonishing diversity of the AndesMountains, but also gives credence to thestrategic locations of the nature reservesthat WLT helps fund.

Thanks to funding through Keepers of theWild, ranger Luis’ successful protection ofhabitats and rare species is being repeatedby rangers in WLT-funded reserves acrossthe globe – from safeguarding the BrownBear and Caucasian Leopard in thebiodiversity hotspot of Armenia, todefending endangered Yellow-shoulderedParrots from the illegal pet trade onMargarita Island off the coast of Venezuela.The Keepers of the Wild programme fundsrangers in the field and their presence inreserves protects habitats and species.

New orchid species, Teagueia puroana,named in honour of Puro Fairtrade Coffeefor helping create the Cerro CandelariaReserve.

Simpson’s Plumb Toad, a new speciesnamed in honour of Dr Nigel Simpson, WLTtrustee, for his commitment to conservationin Ecuador.

Safeguarding species new to science

Ranger Luis carries out a huge number oftasks on the Fundación EcoMinga reserveswhere species new to science are regularlydiscovered. See:www.worldlandtrust.org/news/tags/luis

Los Llanganates NP

Sangay NP

Fundación Ecomingareserve area

Ecuador

Location ofCerroCandelariaReserve

Reforestation: restoring continuous habitat

9

The ultimate aim of WLT is to work withpartners across the world, giving them thesupport they need to become sustainableconservation organisations. This means thatour partners will eventually run, manageand fundraise for their conservationprojects without the support of WLT.

We are successfully achieving this bysharing knowledge and skills, providingeducational resources, and helpingpromote their fundraising projects such asecotourism. WLT will continue to create astrong network of organisations that worktogether to achieve conservation success.

In some cases nature reserves funded byWLT, while rich in biodiversity, have beendegraded and fragmented by farming orbuilding developments in the past, beforethe reserve was created.

Small patches of fragmented forest,while important in themselves, arevulnerable; for example, the trees may becrowded out by non-native invasive species.So even if this habitat is turned into aprotected reserve, it will continue to bevulnerable unless it is successfully managed.

This is why WLT helps fund theimprovement or expansion of forest

habitats through planting native trees andassisting natural regeneration. Habitats cannaturally regenerate if certain barriers areremoved or controlled. For example,stopping cattle grazing, limiting fire, orremoving invasive species. To restorenatural forest, a mixture of native speciesare planted in a similar composition to theplants found growing naturally in thesurrounding forests.

Large-Scale ReforestationProgrammeThe final full year of WLT’s large-scalereforestation programme, funded by asingle corporate supporter, was completedin 2011. With planting activities takingplace in Brazil, Ecuador, Paraguay, India andTanzania, this programme has regeneratedover 1,000 hectares of degraded habitatby establishing over 1,000,000 trees,which will be maintained and monitoredover the next 10 years.

http://eco-services.worldlandtrust.org

Wood PositiveThe Body Shop approached WLTto fund the protection andregeneration of habitats in theBrazilian Atlantic Rainforest andthe Andean foothills of southernEcuador to compensate for the woodconsumed in the paper and cardboard usedin their products and international supplychain.

At the end of the year, WLT beganimplementing the project with partnersNature and Culture International (NCI) andReserva Ecológica de Guapi Assu (REGUA),enabling WLT to preserve and regeneratehabitat with high-biodiversity value that isunder threat from destruction.

Plant a Tree with WLTLaunched for Christmas, WLT’s Plant a Treeinitiative is raising funds for planting treesin our Guapi Assu Reserve in Brazil andproved to be a popular green gift.

A ranger stands next to a three-year-oldtree planted as part of WLT’s large-scalereforestation project in Ecuador.

Working towards sustainability

WLT is working with its partner WildlifeTrust of India (WTI) on a REDD+ project,funded by a single WLT corporatesupporter. In January, Sunil Kyarong(coordinator of WTI’s Wild Landsprogramme) came to the WLT office on astudy tour to exchange knowledge andskills. He then flew to Paraguay to meetWLT partner, Guyra Paraguay, to gaininformation and advice about their REDD+project (see page 7).

This information sharing provedextremely useful and during the year wesaw considerable progress with the IndiaREDD+ Project; WTI has significantlyincreased its technical capacity consistentwith the demands and requirements of theproject. They now have dedicated teamsthat are specialised in carbon assessment,Geographic Information Systems (GIS),

biodiversity, and socio-economics. Theseskills are vital as the project moves towardsthe external validation process, planned forearly 2013.

Sharing knowledge and skills betweenWLT’s network of organisations is vital forthe success of our conservation projectsacross the world.

Study tours: sharing skills

EcotourismA few years’ ago WLT helped create theEstancia La Esperanza (Ranch of Hopes)Wildlife Sanctuary, a 15,000 acre (6,070ha) reserve protecting the Patagoniancoastal steppe in Argentina. We continueto support the on-going maintenance ofthe reserve and funded aneco-tourism developmentstudy which enabled ourpartners to increase thenumber of visitors to thereserve from 20 to over100 in just a year.

www.worldlandtrust.org/projects/visit-projects

Books for conservationThis WLT initiative is supported by theNHBS who provide field guides andnatural history books free of charge forthe benefit of NGOs in developingcountries who would not otherwise haveaccess to them. In 2011 WLT donatedbooks to Armenia, India, Tanzania, Kenya,Zambia, Guatemala and Ecuador.

Sunil gainedskills to helpimplementWLT’s IndiaREDD+ project.

Summary Consolidated Statement of Financial Activities for the year ended 31 December 2011

Incoming Resources Incoming resources from generated funds:Voluntary income

Donations and gifts 197,232 380,319 957,706 1,535,257 1,501,127Legacies 15,968 - - 15,968 71,019Grants 17,209 17,509 52,317 87,035 159,380

Activities for generating fundsSales 8,653 - - 8,653 311,752

Investment Income 9,802 - - 9,802 9,906Incoming resources from charitable activities: - -

Contracts 1,475,538 - - 1,475,538 389,584Other incoming resources 1,373 - - 1,373 4,539

Total Incoming Resources 1,725,775 397,828 1,010,023 3,133,626 2,447,307

Resources ExpendedCosts of generating funds:

Costs of generating voluntary income 230,198 - 17,285 247,483 351,333Costs of trading operations (88) - - (88) 209,725

Costs of charitable activitiesProject expenditure 1,071,209 228,802 1,092,682 2,392,693 1,764,061Other costs 348,574 - - 348,574 353,731

Governance costs 26,787 - - 26,787 20,247

Total Resources Expended 1,676,680 228,802 1,109,967 3,015,449 2,699,097

Net incoming/(outgoing) resourcesand net income/(expenditure) 49,095 169,026 (99,944) 118,177 (251,790)before transfers between fundsTransfers between funds 102,005 (274,552) 172,547 - -

Net incoming/(outgoing) resourcesand net income/(expenditure) 151,100 (105,526) 72,603 118,177 (251,790)before unrealised losses

Gains on revaluation of assets (10,003) - - (10,003) 40,082

Net incoming/(outgoing) resourcesand net income/(expenditure) 141,097 (105,526) 72,603 108,174 (211,708)

Reconciliation of fundsTotal funds brought forward 92,968 345,690 849,318 1,287,976 1,499,684

Total funds carried forward 234,065 240,164 921,921 1,396,150 1,287,976

RestrictedFunds£

DesignatedFunds£

GeneralFunds£

2010Total£

2011Total£

£3,500,000

£3,000,000

£2,500,000

£2,000,000

£1,500,000

£1,000,000

£500,000

0

The World Land Trust’s full accountsare available on the website of theCharity Commission.http://www.charity-commission.gov.ukThis site also gives all other charitiesso that detailed comparisons canbe made.

Total incoming Resources

Total Resources Expended

www.worldlandtrust.org

Five-Year Comparison of Incoming Resources & Resources Expended

10

2007 2008 2009 2010 2011

RestrictedFunds£

UnrestrictedFunds£

2010Total£

2011Total£

Consolidated Balance Sheet as at 31 December 2011

Fixed AssetsTangible assets 414.717 75,000 489,717 465,867 Investments 208,111 1 208,112 218,114

622,828 75,001 697,829 683,981

Current AssetsStock 3,097 - 3,097 2,971Debtors 1,132,994 228,095 1,361,089 361,443Cash at bank and in hand 288,993 1,136,079 1,425,072 1,370,896

1,425,084 1,364,174 2,789,258 1,735,310

Current LiabilitiesCreditors: Amounts falling due within one year 1,145,364 34,504 1,179,868 358,053

Net Current Assets 279,720 1,329,670 1,609,390 1,377,257

Total Assets less Current Liabilities 902,548 1,404,671 2,307,219 2,061,238Liabilities: Amounts falling due after one year 428,319 - 428,319 288,484Provisions for liabilities and charges - 482,750 482,750 484,778

Net Assets 474,229 921,921 1,396,150 1,287,976

Fund BalancesRestricted funds - 921,921 921,921 849,318Unrestricted fundsGeneral Funds 203,986 - 203,986 52,886Revaluation reserve 30,079 - 30,079 40,082Designated funds 240,164 - 240,164 345,690

474,229 921,921 1,396,150 1,287,976

Trustees’ Statement

The accounts set out on pages 10 to 11 are a summary of information extracted from the full audited accounts. The summarisedaccounts may not contain sufficient information to allow for a full understanding of the financial affairs of the charity. A copy ofthe full audited accounts is available from World Land Trust, Blyth House, Bridge Street, Halesworth, Suffolk, IP19 8AB. The fullaudited accounts were approved by the Trustees on 23 May 2012 and have been submitted to the Charity Commission.Rohini Finch M LeaneyTrustee, 2012 Hon. Treasurer

Independent Auditor’s Statement to the Trustees of World Land TrustWe have examined the summarised financial statements for the year ended 31 December 2011 set out on pages 10 and 11.

Respective responsibilities of the Trustees and auditorThe Trustees are responsible for preparing the summarised financial statements in accordance with applicable United Kingdom lawand the recommendations of the Charities SORP. Our responsibility is to report to you our opinion on the consistency of the summarised financial statements with the full annualfinancial statements and Trustees’ Annual Report.We also read other information contained in the summarised annual report and consider the implications of our report if we becomeaware of any apparent misstatements or material inconsistencies with the summarised financial statements.

We conducted our work in accordance with Bulletin 2008/3 issued by the Auditing Practices Board.

OpinionIn our opinion the summarised financial statements are consistent with the full annual financial statements and the Trustees’ AnnualReport of World Land Trust for the year ended 31 December 2011.

LOVEWELL BLAKE, LLP Statutory AuditorSixty Six North QuayGreat Yarmouth NR30 1HE23 May 2012

11

12

Thanks and acknowledgement for special support in 2011

Donations and grants of £1,500 or more

Thank you to all our Green InkAuthors, Artists, Translators andEditors who donated the PublicLending Rights in their books tothe work of the WLT.And thank you to allsupporters who contributedto our work in 2011.

TRUST, FOUNDATIONS AND SCHOOLS

European Outdoor Conservation AssociationFrench American Charitable TrustGenerations Charitable TrustNina Abrams Trust FundPeter Smith Charitable Trust for NatureRoyal Holloway University of LondonSimon Gibson Charitable TrustThe Kings SchoolThe Golden Bottle TrustThe Stewart Law FoundationWinchester School of Arts

INDIVIDUAL SUPPORTERSMr Albertino AbelaMr Chen-ting ChuangMr Chris CopemanMr Kevin CoxMiss Monica CraunMrs Robin D’AlessandroMr Andrew DohertyMs Rohini FinchMr Robert GilesMr Quentin GivenMr David GossipMr Ilya GrushevskiyMr John HainesMr Chris JenkinDr Peter KeillerMr Julian LaidlerDr Calum MackenzieMr Noel McWilliamMr Justin MatthewsMr Simon MilnesMs Patricia MontgomeryDr Andrew OsborneMs Adela PicklesMr J PirrieMr Iain ReaMs Anne RedstonDr Chris RedstonDr James SmithMr Andrew SquireMr James M StevensonMr J SulstonMr Robin TravisMr Jeroen VangindertaelMr Steve VentonMr Stephen WalshDr Edmund WillisMrs Victoria Wormsley

LEGACIESMs Helena J EllisMiss Averil Watts

COMPANY SUPPORTERSIncluding companies choosing to CarbonBalance their unavoidable carbonemissions through WLT

ABO LtdAlder Carr FarmAnyjunk LtdAPHArtillery Architecture & Interior Design LtdBarclays WealthBanham ZooBibby Line Group LtdBirdfindersBrightstreamCall Assist LtdCalypso Soft DrinksChessington World of Adventures & ZooCoreix LtdCSG WastemanDDBDRABecoigoEnterprise PlantsEurojerseyGemfieldsGoodlife Foods LtdGrowth TechnologyHeal the EarthHoward Smith Paper Group/The Paper CoIan Smith Office Products GroupJML LtdKingfisher PressKingsbury Watermill Museum/The Waffle HouseKlima Bevidst (Ingenco2)Knowsley Safari ParkLibertyLove HoneyMaidenhead AquaticsMarayan Beachwear GroupMedia BountyMiko Coffee NV (Puro Brand)Nature Picture LibraryNaturetrekNikwax Ltd (Páramo and Skitostop)Noble HouseOceanOKI Printing SolutionsOvation IncentivesPricewaterhouseCoopersSalon SuccessSchool of Movement & MedicineScottish and Southern EnergySeotaiji FandomStafford Railway Building SocietySura DetoxTeam AquaThe Body Shop InternationalThe DeepThe MallThe Travelling NaturalistThrigby Hall Wildlife GardensTravel RepublicTreadzTucan TravelVW Heritage Parts CentreWebmart Ltd

THANK YOU ALSO TO THE FOLLOWINGINDIVIDUALS AND ORGANISATIONS FORTHEIR GENEROUS HELP IN 2011

Dr Simon BarnesMs Emma BeckettBritish & Irish Association of Zoos & Aquariums& Miranda StevensonMr Luis CastelliMs Rosie CateMr Ashley CoatesMs Lily ColeMr Lee Dingain & Ms Rachel WallsFinetraMr Dan FreemanMs Oenone HammersleyMr Edward HoareDr Harriet JonesOrrickMiss Jane PointerSir Ghillean PranceMr Kevin PriceMrs Sally SeeleyMr Dominic SpracklenThompson’s Gallery/Judy StaffordPrince Andrew and Princess Alexandra vonPreussenMr Matthew Wetmore/Halesworth Arts FestivalMr Edward WrightUnited Bank of CarbonMr Crispin Zeeman

WLT Ambassadors in 2011Thanks to our Ambassadors who gavefreely of their time and helped raise profileand considerable funds for WLT

Mrs Diane AbelaDavid Back (MD, Artillery Architecture)Nick Brown (CEO, Nikwax)John Bullivant, CEO, OceanNick Caunter, Director APHField Marshall Sir John Chapple (rtd)Mr R Finch, Vitol Group of CompaniesMs Jo FinchDr Jo GippsAlex Gregory-Peake, MD, AuricMs Anna Haber, Director of Global Marketing,GemfieldsMr Tony Hawks, writer and broadcasterMs Su Ingle, Media Training andCommunications Skills consultantMr Chris Jenkins, MD Enterprise PlantsMr Dominic Jones, Dominic Jones JewelleryMr Jonny Lu, Art DirectorSir Michael Marshall, Marshall of Cambridge(Holdings) LtdMr Bill Oddie, Broadcaster, Presenter andConservationistProfessor Renton RighelatoMr Chris Roche, Commercial Director, Travel RepublicMr Lewis Smith, journalistMr Mark Sparrow, Curator of Horticulture &Botany, Chester ZooMr Andrew Squire, artistMs Ashleigh Stirling, Promotions Manager,Vanity FairS J Teasdale, art directorMs Emma Tozer, Director, Media Bounty

13

Corporate support

Emeralds for Elephants - India 2011 was afundraising project by WLT that saw abespoke collection of Zambian emeraldjewellery auctioned to raise US$150,000 toprotect Asian Elephants through the IndianElephant Corridors appeal.

This collaborative conservation project,between corporate supporter Gemfields,WLT and the Wildlife Trust of India (WTI), iscreating wildlife corridors that connect oneprotected area with another, to give AsianElephants and India’s other far-rangingspecies’ space to roam.

The exclusive event caused a mediastorm in India as Bollywood superstar,Madhuri Dixit, and England cricketinglegend, David Gower (a WLT Patron), tookpart to show their support.

Speaking at the auction, David said:“With India being home to 60 per cent of theworld’s remaining Asian Elephants, theirsurvival in India is critical to the survival of thespecies as a whole.” Funding from Emeraldsfor Elephants will help work towardssecuring the Chilkiya–Kota Corridor in thenorthern state of Uttarakhand, which willeventually connect the Ramnagar ReserveForest with Corbett Tiger Reserve andonwards to the vast Himalayan mountainrange. This will alleviate severe conflictbetween humans and wildlife in the area,particularly with tigers.

Gemfields produce ethically minedcoloured gemstones with a strong focus on Zambian emeralds; they have been working with WLT since 2010 as part of theircommitment to addressing the impact ofmining on the environment. In 2010Gemfields collaborated with WLT Emeraldsfor Elephants events in London.

Ian Harebottle, CEO of Gemfields, said:“We are thrilled with the results of the auction,especially as this is the first time that anauction of this kind has been held in India. Weare honoured to have worked with so manygreat partners including Indian’s top jewellersand retailers, Arzan Khambatta and Sotheby’swho provided the auctioneer. We are proud toplay a small part in being able to raise criticalfunds for the Indian Elephant Corridor Projectand look forward to more collaboration.”

Launching CarbonBalanced PaperHoward Smith Paper Group has beensupporting WLT since 2008 and over thisperiod discussions took place on developingthe concept of Carbon Balanced Paper,where the production-related emissions areoffset at the point of sale.

Carbon Balanced Paper was officiallylaunched in 2011 with a comprehensiverange of paper products to enablecompanies using printed materials to startcutting their carbon footprint immediatelyby choosing, or asking their printer toselect, Carbon Balanced Paper availablethrough Howard Smith Paper Group andThe Paper Company.

Companies opting to use CarbonBalanced Paper can use the unique logo: aninstant, high-visibility seal that conveyscommitment to reducing carbon impacts.

Funds raised through Carbon Balancing areused by WLT to tackle climate changethrough projects that both offset carbondioxide (CO2) emissions and conservebiodiversity. By purchasing ecologicallyimportant standing forests under imminentthreat of clearance, carbon is kept lockedup that would otherwise be released.These protected forests are then able tocontinue absorbing more carbon from theatmosphere. Referred to as REDD (ReducedEmissions from Deforestation and forestDegradation), this is now recognised as onethe most cost-effective and swiftest ways toarrest the rise in atmospheric CO2 andglobal warming effects.

Kingfisher Press (corporate supporters andWLT’s official printers) now promoteCarbon Balanced Paper and say: “AtKingfisher we use Carbon Balanced paperwherever possible for our own print, andpromote the range of paper at everyopportunity with clients. Displaying theCarbon Balanced Paper logo demonstratesthat print has been produced with theenvironment in mind and supportsenvironmental policy.”

www.carbonbalancedpaper.com

CCAARRBBOONN BBAALLAANNCCEEDD PPAAPPEERR

Gemfields support Emeralds for Elephants in India

Bollywood superstar, Madhuri Dixit, modelsa necklace by Vummidi Bangaru, one of theauction pieces that raised funds for AsianElephants. Her popularity within Indiameant that WTI was able to reach a wideaudience.

In a bid to save threatened Asian Elephantsin India, WLT is fundraising to protect theChilkiya–Kota Corridor. This will safeguardthis traditional migration route forelephants as well as tigers and otherrare wildlife.

WLT Patron,DavidGower, andhis wifeThorrun, atthe Emeraldsfor Elephantsauction inMumbai,September2011.

www.worldlandtrust.org

Designed by w

ww.w

earedrab.netPrinted by Kingfisher Press Ltd. on G

reencoat Velvet 80% recycled

The Birdfair is seen as the GlastonburyFestival of the birdwatching world andWLT has a stand every year. In 2011,we were joined by Silvia Centron, anornithologist from our partner GuyraParaguay, who represented Paraguay’s‘must see’ birding destinations. Silviaalso entertained and informed visitorswith stories from her on-the-groundconservation work with Guyra.

We were also joined by wildlife filmproducer and WLT supporter, Dan Freeman,who gave a talk in the lecture tent on thevalue of wildlife camera-traps forconservation research, highlighting theimportance of WLT’s camera-trapcompetition with BBC Wildlife Magazine.

Spearheaded by WLT Trustee, JonathanSelf, WLT launched a pilot project at thebeginning of 2011 to bring together someof the Trust’s long-standing and mostcommitted supporters. The aim is for thisgroup to network among themselves, aswell as with their work and businesscolleagues, in order to spread the WLTword more widely and, hopefully, raisenew funds. In order to do so werecognised that Ambassadors would needto feel confident that they could talkknowledgeably about the work of theWLT.

The pilot project saw 30 Ambassadorsjoining the programme and attendingevents during the year. Two main briefingevents were held, the first in February

which began with backgroundpresentations on current projects andbriefings on new initiatives. This was heldat the Charlotte Street Hotel’s privatetheatre and a reception was heldafterwards at the Union Club. Later in theyear a dinner was held at Le Café Anglaisto launch fundraising for the Big GiveChristmas Challenge; this went on to raise£157,286. All Ambassador events weresponsored so that WLT did not have tobear any direct costs. The WLTAmbassadors at the end of 2011 arelisted on page 12.

Event and fundraising highlights in 2011

WLT’s new galleryin SuffolkIn December, WLT opened an art galleryin our Suffolk-based offices as aninnovative outreach and fundraisinginitiative to support our conservationprojects. The gallery features well-knownartists, while attracting more local interestand support for our work. The main focusis on wildlife and landscape art and itincludes a selection of prints,contemporary paintings, books andcards. The aim is to pay artists fair pricesand for the commission to go directly toWLT’s land purchase and protectionprojects working with our overseasconservation partners.

www.worldlandtrust.org/gallery

Raising awareness about WLT’sconservation work at the 2011 Birdfairwas Silvia Centrón (centre) with WLTstaff member Kirsty Burgess (left) andpast staff member and volunteer LorienneWhittle (right).

Raising awareness of WLT at the British Birdwatching Fair

Save it with a ScarfWLT teamed up with Liberty, London’sworld-famous department store, to launch‘Save it with a Scarf’: a textile designcompetition. Five exclusive scarf designswere chosen from a range created bystudents from The Winchester School of Art,to represent and raise funds for WLT’sconservation projects. One winningdesigner, Lollie Dunbar, said: “Thiscompetition has completely opened my eyesto the charity and I am surprised at howdriven I have become to make people moreaware of conservation issues.” Particularthanks are also due to Rosie Cate, subjectleader of Printed Textile design at theWinchester School of Art.

CCAARRBBOONN BBAALLAANNCCEEDD PPAAPPEERR

www.carbonbalancedpaper.com

Printing donated by Kingfisher Press Ltd.Paper donated by Howard Smith Paper Group

Two of the five winning designs, saving wildlifeThroughout the year, WLT organised 10 local, national and international events to raiseawareness and funds for our conservation work across the world.

These events encouraged backing from both long-term supporters, Patrons andAmbassadors including David Gower, Bill Oddie and comedian Tony Hawks, as well asintroducing WLT to new supporters, like Bollywood actress Madhuri Dixit. This variedand exciting range of events, from conservation talks and lectures, to jewellery auctions,art exhibitions and design competitions, directly supported our conservation projectsworking with our NGO partners. They also successfully raised the profile of WLT toshowcase our conservation achievements and to galvanize future support.

www.worldlandtrust.org/news/events

WLT Ambassadors: bringing some of ourmost committed supporters together

gallery

www.worldlandtrust.org


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