Written by Dr. Sam Alkhoury

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TABLE OF CONTENTS

Introductory Letter From Dr. Alkhoury ........................................................................................... 2

Number 1: Are They A Specialist? ................................................................................................. 3

Number 2: Is The First Visit Complimentary? ................................................................................ 4

Number 3: Do They Have Virtually No Wait Times? .................................................................... 5

Number 4: Do They Treat Adults? .................................................................................................. 6

Number 5: Do They Offer Guarantees? What Are They? .......................................................... 7

Number 6: Do They Offer The Latest In Technology And Treatment Options? ...................... 8

Number 7: Do They Make Treatment A Pleasant Experience? ................................................ 9

Number 8: Do They Have A Great Reputation? ....................................................................... 10

Number 9: Do They Include Free Retainers With Their Treatments? ....................................... 11

Number 10: Do They Make You Feel Comfortable? ................................................................ 12

Bonus: Do They Offer Payment Flexibility? ................................................................................. 13

Closing Letter From Dr. Alkhoury ................................................................................................. 14

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INTRODUCTORY LETTER FROM DR. ALKHOURY

Dear Friend,

Orthodontic treatment can change lives. Whether

you are straightening teeth, improving your overall

dental health, or exploring orthodontic treatment

for sleep apnea, you are in the right place.

You’ll probably find that many practices offer the

same treatment options and often branded with

the same name. But as all mouths and teeth are

different, every practice is different as well, and

not all treatment should be regarded as the same.

We’re committed to providing you the highest quality orthodontic care that will

transform smiles and ultimately transform lives. That’s our drive, our passion, and our

greatest reward.

To support our mission and help you find the right

orthodontist (even if it is not us), I have put together

this report, “The Top 10 Things You Must Know

Before Choosing Your Orthodontist.”

Sincerely,

Simply Orthodontics

P.S. When you are ready to schedule your Simply Orthodontics Smile Assessment,

which includes exam, consultation, and CT 3-D Imaging X-Rays (a $250 value), call

508.757.3173. For a limited time, you can download a $250 Savings Certificate at

www.SimplyOrtho.com to cover the entire cost of your Simply Orthodontics Smile

Assessment! We want to help you get started on this rewarding journey!

We consider ourselves

family at Simply

Orthodontics, and each

patient who trusts us

with their smile is a

welcome addition to

our family.

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NUMBER 1: ARE THEY A SPECIALIST?

Orthodontists are specially trained dentists who take on extra years of

training in order to “straighten teeth.” All orthodontists are dentists, but

only 6% of dentists are orthodontists. Look for the seal of the American

Association of Orthodontists (AAO). Only orthodontic specialists can

belong to the AAO. You can also ask the orthodontist to show you a

before and after of a similar case that they have previously helped.

We know all mouths are different, but in the

15,000+ lives and smiles we have

transformed the New England area,

Simply Orthodontics can show you a similar

case to your specific mouth.

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NUMBER 2: IS THE FIRST VISIT COMPLIMENTARY?

You may have already discovered that some orthodontists will offer a complimentary

consultation. This typically will include a brief exam, where the orthodontist will examine

the position of your teeth, and make a recommendation for a course of treatment.

Oftentimes, they will stress a second visit to do diagnostic measurements and digital x-rays

to prepare for your treatment. Despite offering a complimentary consultation, you will find

that diagnostics and x-rays are not included, leaving you with an expensive bill before you

have even decided if you will be getting your treatment with that practice.

The team at Simply Orthodontics believes that a proper diagnosis cannot be conducted

without thorough diagnostics and x-rays. In order to provide you with expert advice, the

Simply Orthodontics Smile Assessment includes diagnostics and 3D imaging x-rays. The best

part is that this $250 value is FREE when you bring in your $250 Savings Certificate!

Call 508.757.3173 to schedule your

Simply Orthodontics Smile Assessment,

including your state of the art

CT 3-D imaging x-rays ($250 value).

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NUMBER 3: DO THEY HAVE VIRTUALLY

NO WAIT TIMES?

When you are receiving orthodontic treatment, you may have to visit your orthodontist as

often as once a month for an adjustment. While this may already be difficult to work into

you or your child’s schedule, it becomes even more stressful when you have to wait 15 –

30 minutes longer to be seen for your scheduled appointment, then as a result, it runs later

than you had allotted time for.

At Simply Orthodontics, we understand that your time is important. We make sure our

schedule is carefully planned so that you can be seen on time and proceed with the rest

of your day. You should be seen on time and not spend 15 – 30 minutes in a crowded

waiting room.

At Simply Orthodontics,

you can experience virtually no wait times!

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NUMBER 4: DO THEY TREAT ADULTS?

When choosing an orthodontist that is right for you or your family, it is important to know if

they treat adults. You may find that once one member of the family has finished their

treatment, other members will begin considering treatment for themselves. It tends to be

easier and more cost-effective if your orthodontist treats patients of all ages!

Orthodontics is not just for kids! It is important that your orthodontist can treat patients of

all ages. In fact, 30% of the orthodontic patients we see at Simply Orthodontics are adults!

You can start your journey to your best smile with one of Simply Orthodontics many

treatment options. Whether you prefer faster treatment, more comfortable treatment, or

treatment that is completely invisible, we have a treatment solution that will fit your lifestyle.

Adults can turn to Simply Orthodontics for treatments

to avoid or resolve a lifetime of crooked teeth for

dental health concerns, problems with their bite,

or even sleep apnea.

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NUMBER 5: DO THEY OFFER GUARANTEES?

WHAT ARE THEY?

Your orthodontist should stand behind their treatment. You may find that the orthodontist

you are considering only warranties manufactured materials, such as replacing a bracket

that pops off or a broken wire. When it comes to the experience and final results, what you

get is what you get. How can you be confident and comfortable with your orthodontist if

they won’t back their treatment experience and final results?

At Simply Orthodontics you can be assured that Dr. Alkhoury will give you his honest and

un-biased professional opinion and recommend only the best treatment options for you.

That is our non-negotiable standard of ethics at Simply Orthodontics. To compliment this

standard of ethics, we offer a 100% lifetime guarantee. We want you to always love your

smile, so even if you forget to wear your retainer, we will still provide supplemental

treatment to restore your smile.

Simply Orthodontics will do the right thing for every

one of our patients each and every time, period.

We partner with you to honestly determine

the best treatment, just as we would

for our own families and children.

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NUMBER 6: DO THEY OFFER THE LATEST IN

TECHNOLOGY AND TREATMENT OPTIONS?

Orthodontics today differs a great deal from years past. Computer-designed braces and

wires dramatically increase the precision of adjustments and shorten treatment time. Tie-

free braces systems have also made treatment far more efficient and comfortable. Clear

braces diminish the appearance of your treatment, while Invisalign® offers patients an

entirely brace-free option.

In fact, Dr. Alkhoury is one of the very few area orthodontists who uses the most

advanced bracket system, Damon Braces®, and is also a provider for Invisalign®.

But, let’s not forget the YOU factor. Dr. Alkhoury will recommend only the best

treatment options specific to your individual case, using state-of –the-art

technology in our Simply Orthodontics offices. Ultimately, you get the highest

standard of treatment available when you choose Dr. Alkhoury and his team.

You will greatly benefit from the up-to-date

technology and advanced treatment options

at Simply Orthodontics.

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NUMBER 7: DO THEY MAKE TREATMENT

A PLEASANT EXPERIENCE?

Some orthodontists’ offices aren’t exactly the most welcoming. If they overbook to cover

cancellations, you may experience an uncomfortably crowded waiting room on top of

your 15-20 minute wait. Additionally, you will simply hope that the front desk staff is in a

good mood today so that you aren’t the target of their scorned stress due to poor

scheduling.

Dr. Alkhoury and his team at Simply Orthodontics are friendly and fun-loving, and will do

their absolute best to make the journey to your new smile a pleasant one. Plus, Simply

Orthodontics has virtually no wait times, five convenient office locations, and treatments

that can speed up your smile transformation up to 50% faster than traditional treatments!

At Simply Orthodontics, you are considered a

member of our family

the moment you walk through the door.

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NUMBER 8: DO THEY HAVE A GREAT REPUTATION?

A great orthodontist will have accreditations to reflect the extent of their education

and experience. With technology today, you should also look at their reputation. What

do their current and past patients have to say about the experience they received?

At Simply Orthodontics, we don’t ask you to take our good reputation at our word. Yes,

Dr. Alkhoury has numerous accreditations and accomplishments under his belt, and is

a 2015 Preferred Invisalign® Provider. However, we want you to research us for yourself.

We have achieved a 5-star rating on Google with more than 50 reviews, and have

similar 5-star ratings on Angie’s List, Facebook, Healthgrades, and more. Take a look at

a few of our favorites below!

A good reputation is the mark of an orthodontic

practice that knows how to provide a pleasant

and memorable experience.

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NUMBER 9: DO THEY INCLUDE FREE

RETAINERS WITH THEIR TREATMENTS?

Each orthodontic office has its own schedule of fees, and orthodontists charge differently

for various treatments. Your orthodontist of choice should offer you a contract that clearly

spells out the expenses for you or your child’s treatment before it begins.

Within the orthodontic industry, it is common to find out about additional retainer fees after

you start treatment. Since you are reading this report, you can ask your orthodontist about

what retainers cost and also if there are any other hidden fees.

Simply Orthodontics includes your customized retainer in your treatment plan, and offers

you the choice between a clear or metal retainer. Additionally, adults get a free

replacement!

Retainer costs should be a

part of your treatment cost,

not surprise after the braces come off.

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NUMBER 10: DO THEY MAKE

YOU FEEL COMFORTABLE?

Regardless if you are reading this report for your own treatment or for your child’s

treatment, when you meet with your orthodontist, you should feel comfortable to voice

your concerns or ask any questions. At Simply Orthodontics, we strive to make you as

comfortable as possible before, during, and after treatment.

This is particularly important if you are reading this report for the treatment of your child as

we go out of our way to ensure your child feels special every time they visit. You and your

child deserve the best of orthodontic care and Simply Orthodontics gives you that in an

honest, warm, and caring environment.

You also want to feel comfortable that you or your child is in capable hands. While Dr.

Alkhoury has numerous accreditations, and the Simply Orthodontics team attends a

medical training course annually and is adult/child CPR-certified. Additionally, we have

meticulous sterilization practices that meet and exceed OSHA guidelines. We are always

on top of keeping ourselves, our offices, and our instruments in the best condition.

With Simply Orthodontics,

you are considered part of our family

and we will always treat you

the way we would treat our own families!

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BONUS: DO THEY OFFER PAYMENT FLEXIBILITY?

I know this report says “The Top 10 Things,” but flexible payment options is so important that

we have included it here as a bonus! Even if you have insurance coverage, it may not

cover the full cost of your treatment. Many orthodontic offices will require full payment or

payment for the difference upfront. If you are able to arrange a payment plan, it typically

includes finance charges and fees, and sometimes, even interest. This can make an

already life-changing experience even more challenging.

At Simply Orthodontics, the team understands the challenges of working hard and

keeping up with the cost of living in an economy that hasn’t raised wages in years. That’s

why we work with you to find a suitable payment solution. There are no finance charges,

hidden fees, or interest payments. The team at Simply Orthodontics wants to take the worry

out of your orthodontic treatment decision by making it as easy to pay for as a cable bill.

The YOU factor: Simply Orthodontics will partner with

you to work out a flexible payment plan.

We can offer you 0% financing,

and can offer you a family discount

according to your particular budget and needs.

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CLOSING LETTER FROM DR. ALKHOURY

Dear Friend,

I hope you found this report helpful as you learn more about orthodontics in

general and how Simply Orthodontics can help you, your adult loved one, or your

child. To accomplish our goal of helping others, we would be honored and grateful

to meet you and learn more about how we can potentially help transform you or

your child’s smile.

We want to answer your questions, address your concerns, and have you

experience Simply Orthodontics in person. In fact, you or your child may not even

need treatment, we would simply like to provide you with the peace of mind. We

will share with you our expert recommendations based on our years of experience,

cutting-edge technology, and thorough analysis. If we are not the right fit for you,

that is okay and we can part as friends.

We are always here to answer your questions.

Sincerely,

Dr. Alkhoury & Team

P.S. When you are ready to schedule your Simply Orthodontics Smile Assessment

and CT 3-D Imaging X-Rays (a $250 value), simply call 508.757.3173. We want to get

you started on your journey to a dazzling smile!

For your Simply Orthodontics Smile Assessment and

CT 3-D Imaging X-Rays (a $250 value), there is absolutely

no obligation. Simply visit www.simplyortho.com

and download and print your $250 Savings Certificate,

and bring it in with you to your initial consultation!