1.What Is Thought Leadership and How Can I Develop It For MyBusiness?

2. Marketers Vocabulary Web 2.0 Marketing Strategy ROI Thought Leadership Network Paradigm Shift Relationship Building Synergy Holistic Scalability What is thought Transparency Blah, blah, blahleadershipBuzzwordsexactly? 3. Traditional PR 4. Wikipedia What Is Thought Leadership?business jargon for an entitythat is recognized for havinginnovative ideas. 5. GetCurata.com Thought leadership is astatus gained when yourbrand is recognized, andcited, as an expert on criticalindustry issues. It is aprimarybenefit of contentcuration. 6. In 6thGrade Thought Leadership isEnglish 7. Social Interactions =Endorsement SocialInteractions 8. Thoughtleadership insocial media 9. Best Kept Secret Social Media Just Makes It Easy 10. HOW DO IBECOMEATHOUGHTLEADER? 11. Provide distinct value and be1.first Genuinely helping makes you MEMORABLE 12. 2. Develop your own channels By developing your own channel you have full control over how you moderate and engage with the content. 13. Pfizers Facebook Rules 14. Comcasts Twitter Channel 15. 3. Dont be a news-pusher Respond to comments Include a blurb as towhy you are sharing thecontent in the first place 16. Tools You Can Use LinkedIn Facebook Quora LinkedIn AnswersQuestions ask/answer Groups 17. Want to STANDOUT? Twitter: @tracysestili and @socialstrand http://linkedin.com/company/social-strand- mediahttp://plus.ly/tracysestilihttp://plus.ly/socialstrandhttp://facebook.com/tracysestiliwww.socialstrand.com/blog