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Technology for Journalism
Technology for
Journalism
Innovation, knowledge and expertise at
editorial’s service
Technology for
Journelism
Multimedia
Integration
BussinessKnowledge
Experience
Journalisim
IntegratedNewsroom
ServiceGlobal
Innovation
Movility
Colaboration
Dinamism
Journals
Smartphone
Web
Planning
Multichanel
Content Management
Participation
Polivalency
iPad
ProcessImproveness
SUMMARY
– The editorial company looks into the future
– Our contribution
– Xalok’s highlights
– Xalok’s modules:
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The ever changing environment for mass media:
» Products’ diversification and audience fragmentation.
» Changes in products’ creation cycles, from a well know deadline approach to a continuous approach.
» Mobility’s increasing importance (contents will be read, created and transmitted from anywhere).
» The need to improve productivity and quality to gain Competitiveness.
» Fast technological advances and trend changes within the industry
Content is The king, neither the format nor the distribution channel are the most important any more.
THE EDITORIAL COMPANY LOOKS INTO THE FUTURE
The Challenges:
The Same company communicating contents through different products and channels (Newspaper, Internet, Smartphones, iPad, Radio, TV, etc.).
Integrated multimedia newsroom, defined by the content they manage.
Products and, above all, processimprovements.
Change from supervision model of work to planning model.
THE EDITORIAL COMPANY LOOKS INTO THE FUTURE
OUR CONTRIBUTION
Xalok is an integrated, but modular, solution to help planning, generating, editing and producing editorial contents for multichannel displays.
Implementing Xalok System and its philosophy will allow your company to optimize processes and resources. As a result you will: Improve productivity
Reduce costs
Improve quality
Optimize content use and, as a consequence, improve profitability
Control the processes’ workflow
XALOK’S HIGHLIGHT
• Content is managed independently from display format
• Common interface for managing information through multiple channels
• Simplicity and mobility in content creation
• Flexible to any design definition
• 100% Compatible with market standards software (Adobe products, Microsoft, XML, PHP, Linux, Apache, MySQL…)
• Flexible IT Infrastructure
Technology for
Journalism
Planning and Controlling an integrated newsroom
Content and production manager for newspapers
Control of information sources and multimedia files
Content and production manager for news web sites
Content manager for mobile displays
Content and production manager for iPad display
It’s the system’s module that helps planning, measuring and controlling editorial staff and newsroom activities.
Main functionalities:
– Every day’s publishing evaluation
– Competitors evaluation
– Shared agenda for planning future articles’ topic and requirements
– Purchase requisition management (editors requirement of material)
– Definition and control of user roles and access permission
– Work attendance control related to task assignation (integration to company’s internal attendance systems)
It’s an editorial system that aims to optimize production and content management in printed media (newspapers, magazines) by sharing resources and collaborative work environment.
Main functionalities:
– Flat Plan control and preview
– Edition control
– Production management: real time controlling
– Integration with news agencies (through XalokInfo)
– Libraries of graphic elements
– Definition and use of personalized template
– Versioning
– Advertisement reservation management
– Capability of working simultaneously over the same editorial object (i.e.: news)
It’s a documentary system that allows multimedia and editorial files management, as well as the information arrived from news agencies.
Main functionalities:
– Manage any source of information (i.e.: news agencies) via XML
– Manage various multimedia file: PDF, pictures, texts, videos, audios
– Intelligent content allocation: automatically moves contents into folder by using already defined keywords
– Files preview, with copy and paste facilities
– Indexed multimedia content search: tags and metadata
– Allows to save personal search parameters and most frequent search parameters
– Allows to define personal folders
– Statistics: per filters use and per data base use
– Virtual page layout
– Flexible workspace
It’s a multimedia content management system, oriented to edit and publish contents in a web site.
Main functionalities:– Allow editing any multimedia content (texts, images, video, music…)
– Dynamic portal design with real time preview
– Intelligent Drag & Drop facilities
– Automatic photo crop (for already defined cuts/templates)
– SEO optimization
– Easy integration with external editorial system
– RSS generation and web 2.0 integrated
– Integrates editors and writers blogs
It’s an application that allows to manage dynamic contents for website mobile editions.
Main functionalities:
– Multiple display publishing (smartphones, Iphone, Blackberry…)
– Capability to connect with various sources of content via XML (editorial system / website)
– Use of templates for working different editions and news layouts
– Integrates multimedia files (texts, images, video, audio…)
– Statistics: keeps track of site traffic for each edition
– Allows to customize advertising for each specific device
It’s an application that allows to dynamically manage editorial contents for iPad editions.
Prototype
Clarín’s Ñ iPad magazine edition
Main functionalities:
– Capability to connect with various sources of content via XML (web / print)
– Integrates multimedia files (texts, images, video, audio…)
– Pre-publishing content preview within an especific APP
– Use of publishing templates
– Content distribution through an application to be download from Apple Store
Some of our implementation references are:
MEDIA PROJECTS
Clarín . . . .
Olé . . . .
La Razón . . .
iEco . . .
La Voz de Asturias . . .
Revista Ñ . .
Jornal Vencer . .
Mais . .
Público . .
(…)
Prensa Libre . .
Daily Times .
Lance .
A Crítica .
Adevarul .
Click .
Some of our implementation references are:
MEDIA PROJECTS
