Xeesm 2020 - The fast track to social business

© Copyright Xeequa Corp. 2010

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Xeesm.com/xeesm#xeesm

20:20 Model for

Social Business SuccessIn 20 slides


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All you need:

20 Minutes a day

Focus on relevant people

Visit 20 clients in 20 minutes every day

Know what is on top of their mind

Become one of their trusted connections

Know when the time is right to sell

20 dollars a month

Xeesm gives you unique tool

You use it as a social address book

You use it as a relationship manager

You use it as a conversation tracker

You use it to stay focused

You use it to watch your objectives


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A solution for the Agile 5,000 only

Agile 5,000Highly agile, innovative companies.

Agile teamsOpen minded, success oriented people with a natural tendency to networking who can fire on all cylinders

High Speed – High ReachThis is a high speed, high reach customer engagement model. We help you get acquainted with it by investing 20 minutes a day.


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The old sales process is dead

here is why:


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The buying – selling disconnect today

The way people explore, evaluate and decide on brands and products have changed – the way we do business

require the respective alignment


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The new sales process

Developed in collaboration with the Social Media Academy.The new sales generation is where their buying customers are.


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Put it into a manageable process


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Just do it – 20 minutes in the morning

Identify 20 businesses in your region

Go to LinkedIn and look for 2-3 names

Enter the people into your Xeesm Social Address Book

Check if any of your friends can make an introduction

Respond, comment, engage

Be selective and stay focused

Avoid the social chatter

Don’t “follow up and see if you can help” KNOW if and how you can help, based on the relationship you developed

(we show you how)


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Creating a customer engagement flight

Set Objectives:I.e. getting a conversation

Start (Objective 1)

Listen and learn

Touch (Objective 2)

Comment and respond

Milestone (Objective 3)

Connect with the person

Engage (Objective 4)

Socialize

Goal (Objective 5)

Arrange for an appointment

Note from the Xeesm team:

We love our product – but it‟s just a toolDon‟t automate relationships……strengthen your relationships

Don‟t “live in our application”only use it so you can “live” where your clients and prospects are!


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Engagement and Socializing

Xeesm/Flights! ™ is considered one of the most innovate social business applications.

Open your mind to a whole new level of applications for a whole new way of doing business


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Your social sales engagement

Activities per client (1-2 minutes a day):

Day 1 review their sites

Day 2 listen (read their posts)

Day 3 chime into a conversation

Day 4 commenting on relevant blogs

Day 5 commenting on group questions

Day 6 making an introduction to someone

Day 7 suggesting an interesting site or post

Day 8 invitation to your own group

Day 9 Have a conversation over the phone

Day 10 Bring others to the conversation

Do care – but do not sell

Be social first – the buying comes automatically


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Reporting on your dashboard

You see how often you visited your connections

You see the number of notes you made – number of contacts you had

And you see how many Flight Objectives you completed

In the FlightPlan you see Flight Completion level


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Looking forward – not backward


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It‟s a “High Speed, High Reach” sales model

Social selling is a FAST, HIGH REACH sales model (if done right) – press the accelerator hard

Inside Sales

Reach up to 250 contacts a day

Get 30% response rate

Field Sales

„Visit‟ 50 people a day

Have 30 meaningful dialogs

Add online to the mix of Phone & F2F

The power is in the mix & in the ratio

F2F: 5 meetings a day | prep: 1-2 weeks

Phone: 10 isch conversations | prep: 1-2 days

Social: 30 dialogs | prep: Instant


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Social Selling Success

"I don't have enough quality leads to make my number.“ Intensify the amount of contacts

"To reach my prospects, I need more than phone and email.“ Quadruple the number of touch points

"If I knew more precisely what moves and motivates my prospects, I could be more effective communicating with them.“ Know what people care about

Increasing Sales by 20%I.e. make the $1 Million quota $1.2 Million Because you canBecause your competitor is lame

Break through -Loosing is not an option


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Creating an action road map for one week

20 Minutes a day ! (4% of your day)

Social media monitoring – the new lead gen

Social engagement – the new cold calling

Sharing and caring – the new nurturing process

Community management – the new reference selling

Mind share development – the new competitive edge

Advocates engagement – the new closing amplifier

Social CRM – your new Rolodex

20% increase in sales by end of this year!


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The conversation age

Bottom line:Customers are in the process of redefining how they want to talk with you. - Louis Columbus (2008)


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Getting Started


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Hey – what‟s next – 20 minutes / 20 dollars

Stop wondering - Know it and then: make a decision.

1) Invest 20 Minutes in the morning for one week ( check http://socialminutes.com )

2) Create your free xeesm account and follow the Social Selling Guide (Download here)*

Http://xeesm.com/

3) Then make a conscious decision based on your very own experience

* = http://xeesm.com/_/site/index.php/best-practices/social-selling/

http://socialminutes.com/

http://xeesm.com/_/site/index.php/best-practices/social-selling/

http://xeesm.com/


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Thank You

© 2010 Xeequa Corp. All rights reserved. Xeesm™, Xeequa™, and the Xeequa logo are either trademarks or registered trademarks of Xeequa Corp. All other company names and product names may be trademarks or registered trademarks of their respective companiesor owners.

All materials contained herein are the property of each respective company identified on such materials, and may only be used, copied or distributed with the express written permission of each respective company.

Xeequa Corp. | 228 Hamilton Ave. | Palo Alto, CA 94301 | (650) 384-0057 | [email protected] | www.xeesm.com

+1 (650) 384-0057

http://xeesm.comXeesm.com/Xeesm

mailto:[email protected]

http://www.xeequa.com/

http://xeesm.com/

Date post:	14-Jan-2015
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