©2013 Xerox Corporation. All rights reserved. Xerox® and Xerox Design® are trademarks of Xerox Corporation in the United States and/or other countries.

Geetha Manjunath, Ph.D.

Area Manager - Data Analytics

Xerox Research Center India

December 2013

Xerox Innovations in Urban Parking

We are the world’s largest enterprise for

business process and document management.

• Presence in more than 160 countries

• Acquired Affiliated Computer Services, an industry leader

in business process and IT outsourcing, in 2010

• More than 140,000 employees worldwide

• Annual revenue of ~$23 billion, more than 50% from Services

• Named to Fortune Magazine’s list of World’s Most Admired Companies

Transportation, Healthcare, Customer Care, HRS, F&A, …

Today, Xerox is so much more than

photo-copying.

Video

A Recognized Leader in Transportation

Worldwide rank in

transportation

services to

governments.

million parking

violations processed

annually.

billion in electronic

toll collection

payments annually.

countries host our

transportation

solutions world wide

billion state revenue

for commercial

registration and fuel

tax fees processed

annually.

billion public

transport transaction

manage annually

million and more

public transport

tickets processed

daily.

16

1.4

37

4

#1

48.8

35

100

billion annual toll

transactions

processed annually

million and more trip

documents scanned

and processed for

trucking companies.

$5

January 21, 2014 3

Xerox Innovations in Transportation

Electronic Tolling

• Decrease congestion, increase accuracy,..

• Recognize type of vehicle

• Violation processing

• Dynamic pricing

Photo Enforcement

• Deter careless driving and keep the public safe

• School Bus Safety

• Red light enforcement

• Speed violations

Public Transportation

• Data Analytics

• Data from multiple sources

• Contactless Ticketing

• Intuitive Visualization

• Route Planning & other valuable services

Parking Management

• Off-street and On-street

• Dynamic pricing

• Sensors to identify available parking slots

• Video-based complete automation

January 21, 2014 4

“Parking” is more than just backing into a space…

…Taking the pain out of parking.

Customer decides to

drive to destination

Driving to and

searching for available

parking

Understand-ing Signage

Paying for parking

Adding time or exiting

Getting, paying, and

disputing tickets

Parking is a Process

5

Create deterrence by maximizing collections. • Enforcement officer training

• Productivity studies

• Noticing and collections

Reduce costs by boosting productivity. • Dashboard views and reports

• Periodic consulting studies

• Dynamic pricing system

Optimize space utilization and revenue. • Appropriate meter technology by area

• Device management (meters, sensors, etc.)

• Stakeholder integration (residents, merchants, etc.)

Reduce the time a customer spends on parking. • More convenient payment options

• Parking guidance systems

• Exceptional customer support via phone, web, etc.

Street

Operations

Compliance

System Support

and Analytics

The Customer

Experience

Total Parking Management Parking is only the start of your journey

Key Objectives

On-Street and Off-street Parking Solutions

Violations Processing and Enforcement

Pocket Enforcement Officer

Merge: Multi-source Data Integration

Parking Meter Management

Parking Fee Collections

Integrated ANPR – Ticketless parking

21 January 2014 7

• Xerox operates parking

management solutions in 30

U.S. cities and 88 U.K. cities

and councils.

• Market leader in parking for

cities for nearly 30 years

• System supports over

150,000 meters

• 16 million parking tickets

processed annually for our

clients

©2013 Xerox Corporation. All rights reserved. Xerox® and Xerox Design® are trademarks of Xerox Corporation in the United States and/or other countries.

Smart Parking at Los Angeles

A Case Study

LA faced the same challenges

affecting every city:

• Congestion and emission

• 20-30% is cruising

• Time wasted circling for a space

• Disparate technology

• Manual and burdensome

processes

‘The High Cost of Free Parking’ congestion is caused by drivers searching

for a place to park’

‘Varying metered parking rates by location and time of day to create

availability, aiming at 85% (about 7 cars for every 8 spaces is the

optimum’) to reduce congestion’ (Prof Donald Shoup)

The Problem

Smart Parking in LA powered by Merge®

10 LA Express Park Explained Video

11

LA Express Park™ Case Study

• Dynamic pricing across 6,300

spaces in pilot area

• Ensure 10 to 30% of spaces are

available

• Reduced rates at 60% of spaces

(increased in 27%)

• 10% reduction in parking

congestion

Dynamic pricing well received

• City Administrators can now adjust

pricing to achieve policy objectives

• Reduced travel prime

• Direct motorists to under-utilized

parking spaces

• Real time reporting for

maintenance and enforcement

Optimize Operations: Data Analytics

12

Parking Data

Sources

Wireless Meters

Pay-by-cell

Enforce-ment

Handhelds

Space Sensors

Violation Collections

Meter Collections

Meter Mainten-

ance

Off-Street Revenue

Space Policy / Signage

$

$

$

$

$

$

$ = revenue related

Merge®

13

Enterprise Service Bus

Management Displays

Parking Finder – Public facing Website

Adjudication Support

Dynamic Pricing Analysis

Meter Management

Sensor Management

Adjudication Support

Off-Street Management

Collections Management

Pricing Analytics

Policy Management

Customer Support

Workforce Management

Asset Management

User Messages

Reporting & Dashboards

Management Dashboards & Reporting

Azure Cloud

Regional

Transportation

Authorities

Navigation

Systems

(GPS)

Cell Phone Apps -

Guidance and

Pay-by-Cell

Multi-Space

Meters

Sensors

Single Space

Meters

Public Web

Access

Violations

Processing

Handheld

Enforcement

Dynamic

Message Signs

Off Street

Facilities

Merge

Database

Merge®

Guided

Enforcement

Functional Application Capabilities

Policy and Rate Setting

Public Website Interface – Find Your Space

14

http://www.laexpresspark.org/

Pick your

indicator and

see it appear

in map

Real-time Space and Blockface Views

15

Drill down to an

individual meter

Address based, Point of Interest, and

Meter Number location searching

Blockface

summary of

Occupancy,

Payment &

Maintenance

Statuses

Complete Picture – Merging 5 Data Sources

16

Click on activity

tab and see what

happened at a

particular space

over a single day,

including

payments,

occupancy/senso

rs, maintenance,

policy, and

issuance.

Five data sources

merged into a

snapshot of a

space.

Adjudicators and

CSRs can see

when a ticket was

issued and the

meter status

Directed Enforcement Integration

17

• Map based Directed Enforcement

• Fully integrating Merge® to PocketPEO™

• Directs enforcement officers to violations in spaces served by CCTV or sensors

• Proven increases in enforcement officer productivity

18

Weekday

Weekend

TIME BASED

POSITION BASED

EFFORT BASED

SEASONAL

Dynamic Pricing Incentivizing Parking Behavior

The Pricing Engine

19

Link to Video

Policy and Rate Setting

20

Open Data Allows for Integration with

Leading App Providers

21

Motorists can pick the app of their choice ParkMe

Parker™

Customer Experience: Guidance

A key factor to reduce congestion is to provide information to motorists before they make their trip – rates, availability, closures, etc.

22

Nurturing strong competencies and creating an innovative culture

PARC, Inc

Palo Alto, California, USA Fuji Xerox Research Japan

Xerox Research Centre India Bangalore, India

Xerox Research Center ,

New York, USA

Xerox Research Centre of Canada

Xerox Research Centre Europe

France

Xerox Research: leveraging talent globally

23

24

Xerox Research Centre India Special Focus on Emerging Markets

• Real-time visualizations of transport needs • Modelling Schedule adherence distributions • Route planning and traffic management

Transportation

• Predictive and preventive Healthcare • Creating Risk Models • Treatment planning

Healthcare

• Personalized Assessment • Prescriptive Analytics • Gamification

Education

• Techniques • Machine Learning, Statistical Analysis • Big Data , Audio/Video/Text Analytics • Graph Analytics and Semantic Web

25

For More Information

Visit http://www.xerox.com/transportation

Contact:

Mr. Sudarshan Ranganathan, VP Solutions and Delivery

Sudarshan.ranganathan@xerox.com

Mr. Ignatius Peter, VP Sales

Ignatius.peter@xerox.com

Dr. Manish Gupta, VP, Director - Xerox Research Center India

Manish.Gupta2@xerox.com

26

Q. A.

Pay-by-Cell : A World Without Meters?

50% (in 3 years)

26%

24%

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%O

ct

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Coin

MCC

PBC

Washington DC’s Pay-by-Cell Adoption Rate

28

On-Street Parking Solutions Overview

• Operate parking management solutions in 30 U.S. cities and 88 U.K. cities and councils.

• Market leader in parking for cities for nearly 30 years

• System supports over 150,000 meters

• 16 million parking tickets processed annually for our clients

On-street Parking Mission Statement Delivering intelligent parking and collection solutions for local

authorities that optimize compliance, revenue and the

customer experience.

End-to-end Service Capabilities Systems

Integration

Field

Technology Violations

Processing Innovation

Infrastructure

Investment

• Hardware neutral integration

• Enterprise level back-end system

• Mission-critical implementation

• On-going project management

• Client dashboards

• Meters

• Handhelds

• Sensors

• Pay-by-phone

• Photo enforcement

• Boot & Tow

• etc.

• Issuance training

• Handheld software

• Pay by web, IVR

• Adjudication support

• Customer service center

• Delinquent collections

• 3 research centers

• Dynamic pricing

• Real-time info systems

• Account-based systems

• Over 5 patents pending

• Technology financing

• Build – operate – transfer (BOT)

• Revenue sharing contracts

• Long-term concessions

• Internal financing

January 21, 2014 29

Xerox: The Leader in Smart Parking

30

West

• Los Angeles, CA

• San Francisco, CA

• 9 others

Midwest

• Cleveland, OH

• Indianapolis, IN

• 2 others

Parking Mission Statement Delivering intelligent parking and collection solutions for local

authorities that optimize compliance, revenue and the customer

experience.

End-to-end Service Capabilities

Systems

Integration

Field

Technology

Violations

Processing Innovation

Infrastructure

Investment

• Hardware neutral integration

• Enterprise level back-end system

• On-going project management

• Client dashboards

• Meters

• Handhelds

• Sensors

• Pay-by-phone

• Photo enforcement

• Boot & Tow

150K meters supported

• Handheld software

• Enterprise software

• Noticing

• Customer service center

• Collections

18M tickets annually

• Millions on parking R&D

• 3 research centers

• Dynamic pricing

Over 15 patents pending

• Build – operate – transfer (BOT)

• Public private partnerships

• Revenue sharing

$20M investment in Indianapolis

Northeast

• Boston

• Philadelphia, PA

• 4 others

South

• Dallas, TX

• Washington DC

• 6 others

Scotland

• Edinburgh

England

• W. London

• 78 others

N. Ireland • N. Ireland

Wales

• Denbighshire

County Council

• 6 others

30