Date post: | 29-Jun-2015 |
Category: |
Social Media |
Upload: | rodrigopeal1982 |
View: | 46 times |
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YOINMEWE HELP PEOPLE TO CONNECT & COMMUNICATE
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The needWith the social media landscape changing rapidly, keeping up to date can be daunting. Finding relevant information seems impossible with so much content available.
Yoinme brings a new frontier to the social framework. Connect with the people, products and services you care the most.
Networking has never been easier. Manage all your networks from one place. Connect & communicate with your friends and family anywhere at any time.
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The solutionYoinme connects, translates and synchronizes simultaneously social networks and making them "just work". Yoinme is kind of like Meebo for social networks.
You can manage all your networks from a single place.Check your updates, post comments, chat with your friends, all from one place.
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Market surveyWe created a survey that was conducted online and face-to-face.
Tools used: -Face-to-face: PowerPoint.
-Online: SurveyMonkey @ https://www.surveymonkey.com
Link to online survey: http://www.surveymonkey.com/s/NSBHHZK
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Findings and market statistics
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Is it a problem for you to manage all your net-
works?YesSometimesNo
Would you like to manage all your social networks from one place?
YesMaybeNo
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ConclusionAfter analyzing all the data we have gathered through our surveys, we found that :
-79% of the people with profiles on several social networks find it difficult and time consuming to manage all their profiles and keep up to date with their connections.
-We also found that 83% of them would be happy to try a service that allows them to manage all their networks and data from the same place, making it simple and more efficient.
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FINAL THOUGHTSEVEN THOUGH WE HAVE FOUND STAGGERING EVIDENCE THAT
INDICATES THERE IS A MARKET FOR OUR VALUE PROPOSITION, WE STILL HAVE TO GATHER MORE DATA IN ORDER TO NARROW DOWN
OUR CUSTOMER SEGMENTS AND ACHIEVE A BETTER UNDERSTANDING OF HOW TO DEVELOP OUR MARKETING/ADVERTISING CAMPAIGN AND
OF THE MOST RELEVANT FEATURES TO OUR USERS/CUSTOMERS.