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Your Specialists in Technology Management
The Core
SETRA: The Story of Excellence
Our Culture
Our Lines of Business• Data Center & Power Solutions• Maintenance Services• Cable Solutions • Automation Solutions• Fire & Security Solutions• Low Current Solutions• eVision Audio Video KNX Solutions
Our Partners
Our Sister Companies
Our Projects
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SETRA The Story of Excellence
At SETRA, we believe in two things above all: growth and dynamism.
Being a “leader” in your respective field is something every company wishes to achieve, but few seldom do. This is what we concentrate on, strongly, and why we achieve this status year after year.
Since our inception in 1994, SETRA has grown considerably to become a leading solutions provider in all areas of electrical, computer, and mechanical engineering. We owe our success to our enviable and diversified range of products, in-depth, expert knowledge of the market, and a reputation for superior customer satisfaction.
With our head office in Riyadh, SETRA has further expanded its reach to Jeddah, Al Madina, Al Khobar and Jubail – covering five key areas in KSA.
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SETRA believes that commitment to customers is paramount. The real strength lies in our professional workforce. Knowledge, experience, and commitment to customer service has lead us where we are today, and into tomorrow.
It’s a simple formula, really. When it comes to customer satisfaction, we get to the heart of the matter. We listen to the clients; understand their needs; and work together to find the right solution at the right cost. We provide whatever is needed when it comes to designing, commissioning, training, maintenance, and after sales service. Quality and partnership are our guiding principles.
Our top management has had years of successful presence in local and international markets. A talented group of professional engineers constitute the brain of SETRA; the majority of whom hold graduate degrees from internationally-renowned universities.
A team of exceptional individuals, offering:• Assurance of continuous and regular exposure to latest advancements in management• Quality assurance through conformance to ISO requirements• Adherence to ethics and codes of conduct• Diversified but complimentary range of products covering power, automation & control, low current,
IT, cabling, and audio/video• Extensive experience and latest knowledge gained through continuous participation in suppliers
training programs, and exposure to large scale projects
Our Culture
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Data Center & Power Solutions
Maintenance Services
Cable Solutions
Automation Solutions
Fire & Security Solutions
Low Current Solutions
eVision Audio Video KNX Solutions
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Precision Cooling Environment Monitoring CCTV
Access Control
Raised Floor
Leak Detection
Fire Suppression
Networking Connectivity
Standby Power Solutions
Data Center & Power Solutions
This Division is a clear leader in critical power provision and data center preparations. We are specialized in design, supply, installation, testing and commissioning of global solutions for data centres, including assembly and preparation. SETRA is a major player in this field and has successfully delivered hundreds of projects all over the Kingdom for the government, semi-government, defense, banking and telecommunications sectors. All our systems are fully guaranteed by the manufacturer and we always try to maintain and support our systems long after the end of the warranty period through a comprehensive maintenance agreement. We aim to satisfy our clients by offering top quality services that are unsurpassed in our area of specialization.
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This division provides one of the most reliable power systems by exploiting unrivaled engineering resources and customizing the most efficient power backup solutions. These systems include uninterrupted power supplies, line conditioners, voltage stabilizers, standby generators, batteries and related charging systems. SETRA provides a comprehensive interface between the customer’s power source and the business it serves. By understanding our client’s power needs, we provide more than just the product, we provide results. For each customer, we offer tailor-made solutions that will give systems complete protection against all types of power fluctuations, while simultaneously anticipating future needs. We provide and install AC-UPS, DC-UPS, standby diesel gensets, and a variety of standby battery systems.
Providing the Right Power Source
Data Center & Power Solutions
UPS Active Filters Stabilizers
Central Battery SystemsBatteriesDiesel Gensets
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Maintenance Services
Remote Monitoring Around the Clock Assistance Guaranteed Response Time
Contracts
Spare Parts
Warranty Services
Continuity of Operation
Experts within Reach
Service Hotline
At SETRA, we don’t just supply and install products, we also provide a broad range of supporting services to ensure that our customers receive the best possible after sales care.
With more than 18 years of experience in business critical systems, investing in SETRA’s maintenance division means that you can benefit from our advice, expertise and technical support whenever you need it. From design and selection, to commissioning and beyond, we make sure your system reduces total cost of ownership, whilst always providing maximum efficiency and longevity. We don’t just supply and install products, we build lifelong business partnerships with our customers. Our team of experienced engineers and professionals have a wealth of knowledge in all systems and component parts. We offer quick diagnostics and identification of parts needed to fully optimise your system within limited time and with minimal disruption to your business. All our engineers and technicians are trained to the highest standards and are experienced in working in most business environments. We make sure that our team of engineers possess the latest hand held technology and diagnostic equipment to be able to work quickly and efficiently wherever you are located.
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Cable Solutions
Data Cables Fire Resistant Cables Industrial Cables
Marine CablesFiber Optics CablesLow Current Cables
This Division is specialized in the supply and distribution of low current cables such as fiber optics, coaxial, control, data, fire resistant and instrumentation cables. Through its presence in the major business areas of the kingdom along with five showrooms, SETRA’s cable division is in a leading position to cover the demand from various market sectors, obtaining a first rank and preferred business partner of various manufacturers.
SETRA was also nominated as the best supplier and stock keeper for all types of low current cables in the Kingdom of Saudi Arabia including:• UTP and STP data cables• Fiber optic cables• Audio/video cables• Instrumentation cables• BMS and control cables• Fire retardant cables• Special cables• Fiber optic accessories
Fire Resistant cables are used where required by local fire codes in the wiring of:• Fire resistant safety circuits• Public address and emergency voice communication systems in high-rise buildings• Control and instrumentation services in industrial, commercial and residential complexes• High-temperature installation conditions
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Automation Solutions
BMS PLC & SCADA Condition Monitoring
Motor Control CentersLeak Detection SystemHVAC Control
The expertise of this division is to provide integrated and customized solutions for industrial and automation processes. These solutions are achieved by strictly choosing the products of major manufacturers in the automation industry. The division’s name is linked to major commissioned projects over the past decade in the power sector, oil & gas, water desalination, water & waste water treatment, and building automation systems. This division specializes in electrical automation engineering and sales, which offer a wide range of Automation Solutions, Services & Components Like DCS, SAS, CCMS, SCADA, BMS, Telemetry Systems PLC, DDC, RTU, HMI Systems, Medium Voltage and Low Voltage Motor Drive Systems, Leak Detection Systems, Condition Monitoring of Rotary Machines, Instrumentation, Measurement Solutions, Electrical & Data Enclosures.
SETRA’s automation division specializes in several control industries such as:
• PowerandEnergy• Transportation• Water/wastewatertreatment• WaterTransmissionpipelines• Irrigationsystems• ConstructionandMixingmachines
• Batching(consumerproducts)• Miningandmetals• Oilandgas• Foodandbeverage• FreezersandColdrooms
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Fire & Security Solutions
This division provides services of design, engineering, supply, and commissioning of safety, security, and other low voltage systems. We are proud of our experience in fire detection and protection, access control, video security, clock systems and physical security. In addition, this division provides services in public address/paging and SMATV systems. It is crucial for any company to safeguard its assets, wether it is property or employees. This makes reliance on experts with the technical knowhow in security and safety a priority for any company. With well-known international suppliers along with SETRA’s experienced staff, the best and most comprehensive systems are put into place. SETRA configures the proper design, advises on the best and most reliable products, supplies complete system equipment, and supervises all installation works. At the final stages SETRA conducts programming, testing and commissioning for the entire system.
SETRA Offers:
• Fire alarm and detection systems• Firesuppressionsystems(NOVEC,FM200,
CO²...)• Clock systems • CCTV/IPCCTV systems• Access control systems• Intrusion alarm systems
• Satellite and Master Antenna systems (MATV-CATV-SMATV)
• Very Early Smoke Detection Aspiration System(VESDA)
• Public Address Systems
MATV - CATV - SMATV
Fire Suppression Systems Access Control
Fire Alarm Systems CCTV
Master Clock Systems
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Low Current Solutions
Nurse Call Systems
Mass Notification
This division focuses on large projects in the healthcare sector.
Due to the criticality of low current systems applications in hospitals, seamless integration of those systems is a priority. One single point of monitoring and control of the various systems ensures continuity in operation.
Inadditiontotheconventionallowcurrentsystems(firealarm,CCTV,Accesscontroletc.)thedivisionisspecialized in:
• Nurse Call Systems• Bed Head Units• Specialized patients furniture and special lighting equipment for operating and ICU rooms
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eVision Audio Video KNX Solutions
Smart House Entertainment Servers Professional Auditoriums
Lighting ControlMeeting RoomsHome Theater
eVision is a system integrator that offers state-of-the-art technologies for homes, buildings and communities in KSA, Lebanon, and Nigeria. By adopting an approach that tackles the entire contracting lifecycle - from consultancy and design to construction all the way through maintenance and support– eVision offers one focal point of contact. Being a home owner or a property developer, eVision transforms your needs and your dreams within your home, building, and community into simple, convenient and effective smart solutions.
Backed by young, dynamic, and dedicated professionals with Cedia, infoComm and KNX certified engineers, we take pride in ourselves for our leadership position in the smart home and integrated building technologies.
Being one of the first to launch and promote smart living in the Kingdom of Saudi Arabia, eVision has an impressive portfolio of references ranging from royal palaces, residential compounds, luxurious hotels, hospitals and universities.
eVision is specialized in providing and integrating:
• Lighting Control Solutions• Video Conferencing Solutions• Security Solutions• Shutter Shade Solutions• Smart Boards
• Media Recorders• Hotels Room Management Systems• E-learning• Automation and high-end audio/visual
Solutions
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Low Current Cables, Ethernet, fiber optics, and networking cables
Critical Power Solutions; power management solutions
Fire alarm and detection systems - Clock Systems
Precision Airconditioning
Raised Floor System
Networking accessories
Lead acid batteries
Our Partners
Diesel generators
Voltage Stabilizers
PLC /SCADA/Monitoring Control & MV /LV Drive systems
Electrical Enclosures
BMS (Building Automation Systems)
BMS (Building Automation Systems)
HVAC Control Field Instrumentations PLC /SCADA/ Water Process Instrumentation
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Our Partners
Close circuit TV (CCTV)
Access Control Systems
Card access control systems
Access Control Systems
MATV systems
CCTV
Nurse Call Systems
Fire resistant cables
IP Public Address Systems
ID Card Printers and systems
Industrial Chargers & UPS
IFS: Industrial Switches & Fiber Optic Converters
Electrical distribution Accessories
Environmental Monitoring & Access Control for Data Centers
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Our Sister Companies in KSAElectromechanical
Contractor
Electrical Panel
Manufacturer
Metal Works
Manufacturer
Telecom
Integrated Solutions
Intelligent
LED Light
DLE
Total ICT Solutions
Provider
HVAC
Contractor
Facts & Figures
Established in
1994
More than
100 years
of Combined Management Experience
Kingdom-
WidePresence
Over
450 Employees
7showrooms
Jeddah
Medina
Jubeil
Al Khobar
Riyadh
تقنيات
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Our Achievements
Banking Sector
The Saudi Investment Bank - RiyadhBank Albilad - RiyadhBank Aljazeerah - Riyadh & JeddahSaudi Hollandi Bank - Kingdom WideBanque Saudi Fransi - Kingdom Wide
Education Sector
KingAbdulazizCityforScience&Technology(KACST)-RiyadhKingAbdullahUniversityforScience&Technology(KAUST)-Jeddah - RabighKAAU CUP I – King AbdulAziz University - JeddahKing Saud University - RiyadhKing Khaled university - AbhaPrincess Noura University for Women – RiyadhKing Fahd University Of Petroleum & Minerals (Kfupm) -Dahran
Telecom Sector
Awal - Riyadh, Jeddah & DammamIntegrated Telecommunication Company - Kingdom Wide
Government Sector
Gasco - RiyadhMinistry Of Defense - RiyadhNajran Power Plant - NajranMinistry Of Water & Electricity - Kingdom WideMinistry Of Higher Education - RiyadhMinistry Of Health - Kingdom WideMinistry Of Defense & Aviation - RiyadhSaline Water Conversion Corporation - RiyadhSaudiElectricityCompany(SEC)-DammamSaudi Railway - DammamKing Fahd Naval Academy - Jubail
Health Sector
Blood Bank - King Faisal University Hospital - KhobarKing Abdul Aziz Medical City- National Guard - RiyadhKing Faisal Specialist Hospital & Research Center - RiyadhKing Fahed National Guard Hospital - RiyadhRiyadh North Hospital - RiyadhNational Hospital - Riyadh
KingAbdullahUniversityforScience&Technology(KAUST)
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Our Achievements
Private Sector
Detecon Al Saudia Co. Ltd - RiyadhMaaden Gold - Jeddah
Semi Government
Taqnia - RiyadhNational Water Company - Riyadh
Transportation Sector
Al Salam Aircraft Facility - RiyadhSaudi Railways Co. - RiyadhSaudi Arabian Airlines - Riyadh
Others
Hail Wells - HailRabigh Ipp/Ro - RabighLaith Pumping Stations - LaithRahima Stp - Ras Tanura
Commercial Sector
International Systems Engineering - RiyadhHadco Poultry - HailRafal Tower - RiyadhLuxury Hotels International – Ritz Carlton - RiyadhAlmarai - Kingdom WideCarrefour - Kingdom WideMedgulf - RiyadhSaudiBasicIndustriesCorporatin(Sabic)-JubailWaterAndPowerUtilityCompany(Marafiq)-JubailZamil Industrial - DammamIntercontinental Hotel - Khobar/ AlhassaAlJomaiah(Gmc)-DammamSaudi Bin Laden Group Operation & Maintenance - JeddahMakkah Hilton & Towers - MakkahAl Aqeeq Hotel - Al MadinaKing Abdullah Bin Abdul Aziz Palace - South ObhorAl Rawda Palace - RiyadhAl Marai - Kingdom WideAl Safi DANONE - Kingdom Wide
Princess Noura University for Women
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SETRA owes its success to those who have trusted its commitment, employees, and long years of
experience - SETRA Team
