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z ulily Achieves Unprecedented Performance

Date post: 25-Feb-2016
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z ulily Achieves Unprecedented Performance. Challenges Previous provider could not scale to meet their growing list and business requirements Not able to perform advanced segmentation and dynamic content Solution Deployed StrongView in a fully hosted and dedicated environment - PowerPoint PPT Presentation
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Proprietary and Confidential ZULILY ACHIEVES UNPRECEDENTED PERFORMANCE Challenges Previous provider could not scale to meet their growing list and business requirements Not able to perform advanced segmentation and dynamic content Solution Deployed StrongView in a fully hosted and dedicated environment Platform configured to meet their scalability and performance requirements Results 5 million highly personalized messages delivered in a 10- minute window each day Fully integrated batch, transactional and triggered messages Automation of all program aspects: content, lists and campaign execution
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Page 1: z ulily  Achieves Unprecedented Performance

Proprietary and Confidential

ZULILY ACHIEVES UNPRECEDENTED PERFORMANCE

Challenges• Previous provider could not scale to meet their

growing list and business requirements• Not able to perform advanced segmentation

and dynamic contentSolution• Deployed StrongView in a fully hosted and

dedicated environment• Platform configured to meet their scalability and

performance requirementsResults• 5 million highly personalized messages delivered

in a 10-minute window each day• Fully integrated batch, transactional and

triggered messages• Automation of all program aspects: content, lists

and campaign execution • New levels of business intelligence for program

performance and results

Page 2: z ulily  Achieves Unprecedented Performance

Proprietary and Confidential

ZULILY ACHIEVES UNPRECEDENTED PERFORMANCE

“Since switching to StrongView, we've seen a significant improvement in the consistency and deliverability of our daily sales alerts, which are a primary driver of purchases.”

“With StrongView, we are able to immediately engage new customers and invite them to the next day's sales event, which is key to maintaining momentum with someone joining for the first time.”

Dave AtchisonVice President of Marketingzulily


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