ZACHARY T. MONETTEwriter, blogger, social media strategist
1346 Metropolitan Ave SE * Atlanta, GA 30316
(917) 576-7048 * [email protected]
I’m writer, blogger, and social media strategist.I manage blogs, develop content for websites, manage social media networks and write/produce video content.Thank you for taking the time to view some of my work.
Please visit http://zachmonette.wordpress.com for more information
+SweetJackonline “daily-deal” website
Copywriting
Research subjects and create content under deadline for ‘deal-of-the-day’ website. Develop messaging that encourages customer interaction with featured promotions and reinforces the SweetJack brand.
Juif Et GanisbourgTonight the AJFF is showing “Gainsbourg”, the biopic of legendary French singer Serge Gainsbourg, with an introduction by the Cultural Affairs and Communications Director at the Atlanta’s French Consulate General Brittany Kraft. But just who is Serge Gainsbourg and why does he matter to a Jewish film festival?
In the Anglo-world he’s the guy who sang “Je t’aime… moi non plus”, the internationally scandalous song that received official condemnation from the Vatican for its racy lyrics and lascivious moans. In France, he is a national treasure whose genius, fervor for innovation, and rebellious spirit forged a new path in music and popular culture. However, he was always a Jewish artist, and the influence this had on his life and work is sadly often overlooked.He was born Lucien Ginsburg in Paris to Russian Jewish parents who fled to France after the Revolution, and he grew up in Nazi occupied France where he was forced to wear the yellow star. As things worsened in Paris his family eventually left the city, but Lucien returned after the war and found work giving music and drawing lessons at a Jewish school for the orphaned children of those who had died in the concentration camps. It was there he began to write his own songs and aspire to a career in music, and soon Lucien Ginsburg had transformed himself into Serge Gainsbourg (note: Gainsbourg is not a discarding of the Jewish surname, but rather a more French spelling of Ginzburg).
By the mid-60s Gainsbourg was one of France’s best-known musicians, and in 1967, on the eve of the Six Day War, a cultural attaché from the Israeli Embassy in Paris commissioned him to pen a military march to be translated into Hebrew. Gainsbourg contributed “Le Sable et le Soldat” (“Sand and Soldier”), but the song went unused for 35 years and has only recently been rediscovered. In the song Gainsbourg’s famously ironic lyrics are absent and uncharacteristically somber lyrics reveal: “Yes, I will defend the sand of Israel, the land of Israel” and “All the Goliaths emerging from the pyramids/will back away from the Star of David”.
In 1975 Gainsbourg released the album “Rock Around the Bunker”, a collection of rock-a-billy tunes that deal exclusively with the subject of the Nazis and his experiences as young boy. Here, the lyrics are thick with irony and black humor as Gainsbroug calls the Yellow Star “a sheriff’s badge,” and sings, “I was born under a lucky star, a yellow one.” He continued to find controversial ways of exploring his religion with the 1981 song “Juif et Dieu” (“Jew and God”) in which tries to prove that God is Jewish by pointing out that since Jesus was Jewish “by logic, if God is his father, he, too, is Jewish”. Earlier in the song he also declares that Jesus “n’avait rien d’un Aryen” (“had nothing Aryan about him”).Although French-born and revered by the French it’s clear from Gainsbourg’s music that he always felt like a bit of an outsider. And it seems it’s at these moments when he most identifies with his Jewish culture- even while struggling with it. But as he asserts in the song “Yellow Star”, “It’s difficult for a Jew, the law of life is to struggle.”
Blog Writing
+Atlanta Jewish Film FestivalAtlanta’s largest film festival
Wrote and managed a blogto supplement Atlanta’s largest film festival. Delivered facts and details to increase attendance and attendee participation throughout the 20-day event.
Blog Writing
+The Movie Listsa movie blog of “Top Ten” lists
Manage all content for a movie blog that presents Top Ten Listsrelated to diverse subjects.
+Taylor English Duma LLPfull service Atlanta law firm
PR
Manage social media platforms, create content, and develop instructionalmaterial to connect top Atlanta law firm tothe world of social media.
+Matter Of Opiniona site to encourage political discourse
Social Media
Manage all content for a social site that posts nonpartisan, politically charged questions, and engagesuser participation.
+The Movie Listsa movie blog of “Top Ten” lists
Social Media
Manage and create all social media content to promote movie blog generate user participation.
+BTB Fitnesspromo video for Atlanta Crossfit affiliate
Video
Wrote and produced“viral” video to promote top Atlantafitness organization.
