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IGNITING THE MOBILE REVOLUTION IN MENA
Strictly Confidential
ALZWAD Mobile ServicesYalla Startup WeekendBeirut , 13th November, 2010
Introduction
Ziad W. Aly Founder & CEO of ALZWAD Mobile Services (ZMS)
25 yrs of experience… and I De-learn and Relearn every day
Serial Entrepreneur Fashion Retailing IT Services Restaurants & Catering Furniture Manufacturing Many, many more
Senior Positions in Several Multinationals IBM , Aramex & Vodafone
Mobile Trends
Maturing Users are ready for new services
New Trends in Fixed have exploded Social Networks Music & Video especially User Generated
content e-Commerce Cloud Processing
High Speed Mobile Internet (eg. LTE) enabling many new services
Location Based Services are gaining Mobile Advertising will follow the eye
balls
Mobile Will Be Bigger Than Desktop Internet in 5 Years … for MENA its sooner
Regional Trends
200m Users and growing Mobile Broadband 3G is in almost all
Markets Competition is increasing in Mobile
eroding margins Arabic content is still very poor Mobile Operators Revenue Sharing
Models are 50:50 Credit Cards are not widely used and
e/m-payment is not yet regulated Friends & Family / Social Network is
important
7
All Stake Holders are Unhappy
Customer Unmet Needs
Entrepreneurs,Apps & Content
Developers
Competitive Mobile
Landscape
Serious issues are blocking the Mobile Revolution
Decided to sacrifice the Fat Paycheck to Start a Revolution
ZMS founded in Feb 2009 Experienced Board Members
including 2 VCs Sawari Ventures (Ahmed Alfi + Hany El
Sonbaty) Mena Ventures ( Fadi Ghandour & Arif Naqvi) Ex. Senior Vodafone Group Executives (Devin
Brougham & Ziad Aly)
.. and world class management team Challenging the Status Quo
ZMS Challenging the Status Quo and Going where No one has ever gone
We’ve Established The Cookie Cutter
ME is Completely FREE to the User
Developed in collaboration with Leading Regional Companies
Partnered with many Content and Service Providers (eg. Rotana, Americana, etc…)
Launched with Mobinil 10 Wks ago.
Introduced new Brick and Mortar Go-To- Market
Approaching 150K+ Users
Our BHAG 11
Achieve target of 3 million subscribers in 5 Markets by 2013
Talent Magnet• World Class Mgmt• Outsource Dev. to
best in breed partners
• Empowering early stage Entrepreneurs
• Incubate young Talent
Regional Expansion• Already moving to our
2nd Market by Y.E. 2010
• 2 More Markets by end 2011 & 2 by end of 2012
• Localize content for every market
• Develop Local Sales Team
Long Tail• ME is just an example• We will Open up for
Others• Focus on a wide variety
of Genres with LBS and Social at the Center
• Encourage and Enable Publishers
• User Generated Content
Where to find “ME”
www.me3almobile.com
Me3almobile - Facebook
@Me3almobile -Twitter
www.me3almobile.com
My Message to You
Explore , be Curious .. Twitter, Mashable, Tech Crunch, etc….
Follow your Passion Have Courage , its always brighter on the other side
Be Flexible – Like WAER … The end is not in mind!!
Expand the box – Use as many friends as you can
Create a TRIBE … have a FOLLOWING
Be Paranoid - Expect Failure and learn how to avoid
Prevail , Persist, try Hard, Keep going ….You will get there
Enjoy the ride
Yalla StartUp!!
Thank You