Sue DavisGovernment Digital Service@suedavis68
10 content strategy diagrams that changed the world
GDS
Elements of user experience
Jesse James Garrett2002
GDS
User experience honeycomb
Peter Morville2004
GDS
F-pattern of reading
Jakob Nielsen2006
Orggoals
Userneeds
Core content model
Netlife Research 2007
GDS
GDS
Content lifecycle
Erin Scime2009
build
measurelearn
product
data
ideas
Agile feedback loop
GDS
GDS
Content strategy quad
Brain Traffic2010
GDS
Content strategy maturity model
Rahel Bailie2011
GDS
Press release workflow
Richard Ingram2011
GDS
GDS
Content strategy burger
Mark Smiciklas2011
GDS
Mobile content strategy
Me, inspired by Karen McGrane2012
What’s your favourite content diagram?
Thanks!
Sue Davis@suedavis68