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10TWITTER LAYOUTS TOINSPIRE YOUR SOCIAL MARKETING
BH COSMETICSBH Cosmetics focuses on creativity. The company's header photo uses an
expansive range of colors and brushes to inspire fans and followers.
Capturing brand identity with Twitter backgrounds and header photos shows
prospects what a company is all about.
1
WORLDSOCCERSHOP.COM
One of the premier vendors of
international soccer merchandise,
apparel and equipment,
WorldSoccerShop.com has leveraged
Twitter’s header photo to highlight
specific players and matches.
Focusing on timely events with its
design encourages fans to make
purchases to prepare for upcoming
games and shows the company
keeps up with the latest soccer news.2
BMC SOFTWAREA leader in business service management software, BMC Software’s social
marketing presence must convey a positive message to its users. In technology,
its innovation and reliability attract fans and followers. The futuristic design and
color scheme makes BMC’s Twitter presence engaging, and it’s indicative of a
company businesses can depend on.
3
BURBERRYA long time leader in social marketing and branding, Burberry’s use of
Twitter’s new header photo captures the brand's essence. The simple but
sharp look tells fans and followers Burberry is an authority on style.
4
COCA-COLAIn the past, Brafton has highlighted
Coca-Cola’s use of different social
networks for its dynamic and
engaging campaigns.
Storytelling is almost always at the
forefront of these strategies, and
the company’s new Twitter page is
no different. Images of people
enjoying Coca-Cola in different
settings show fans and followers
Coke is truly a soft drink for all
seasons. 5
ETSYA colorful profile that sparks users’ imaginations and inspires creativity suits
Etsy perfectly. The company empowers people to create and sell items they
want to share with the world. From the playful background design to the
festive header photos, Etsy’s Twitter presence encompasses the brand.
6
FORDThe Ford Motor Company strives to build customer pride. They don’t just
want people to buy a Ford, they want people to want to buy a Ford.
A simple background pairs well with the steering wheel header photo to let
fans and followers know they are in charge.
7
GENERAL ELECTRICGeneral Electric is about innovation. Constantly developing new ways to
power the world, GE’s Twitter presence focuses on the inner workings of its
plants. Meanwhile, the social content it shares encourage users to be
creative and dynamic as well.
8
GENERAL MOTORSGeneral Motors captures the rough-and-tumble American worker with its
Twitter page. Its header photo and background both show off a heavy-duty
pick up truck, along with the company’s partnership with the National
Football League.
What’s more American than that?
9
STARBUCKSStarbucks’ header photo and background image illustrate that customers
can enjoy coffee created with a commitment to quality. The message is
brilliantly expressed through fresh coffee beans and two people enjoying
mugs of coffee.
10
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