14 RULES OF SOCIAL MEDIA COMMUNICATIONS FOR BUSINESSES
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#1. Be Positive
Try to avoid saying anything offensive or controversial; remember you are representing your business.
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#2. Respond
Social media is not for one-way communication. You need to listen to what your followers have to say and respond if needed.
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#3. Get Involved
Don’t be too busy promoting your stuffs. Get involved in discussions to help your audience, even if its not getting you direct results.
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#4. Original Content
You simply can’t use or alter and use others’ works. Create your own content and be liberal in giving credits if you use others’ work.
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#5. Do not ALWAYS Sell
Don’t flood your channel with sale pitches always. Remain useful and relevant, they will remember you at the moment of truth (purchase)
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#6. Respect your Competition Follow your
competitors to know what they are doing. But be respectful and never attack them. my.hunter-ed.com
#7. Handle Negative Comments Positively
When you see a negative comment about your company, product or service – deal with them positively.
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#8. Be Modest
When you get positive reviews or comments, gracefully accept it, and tweet may be once. Never go on a spree pointing out the praise.
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#9. React Thoughtfully
When someone leaves a comment, don’t just say thanks. Make meaningful replies to make the conversation more involved.
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#10. Promote Others
Yes, your followers would appreciate your recommendations on products you use or you found useful. Warning -be careful not to get fired by promoting your competitors
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#11. KISS
Keep It Simple and Short and to the point. People on social media just scan the messages, they don’t read through long messages necessarily.
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#12.Be Consistent
Be there on a regular basis, whether its thrice a week or twice a day. But make sure you’re not overdoing too.
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13. Provide Value
They are following you for a reason. Be it knowledge, updates on your products, or whatever; make sure you deliver it.
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#14. Provide Visual Content
No doubt, visuals get more attention on social media. Make sure your posts have a good image or video.
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