BernadetteKor
Rachel Low
LinJiamin
IM Designers of iXperience
Genevieve Lee Serene Tan
Overview
• Cultural Tourism• Recreation of a virtual 3D
environment• Allows user to experience different
festivals• Promotes cultural experiences • Allows engagement of any festivals
anytime• Experience, not boring education
Yes
No
6
912
3 102468
1012
$ 16-25 $ 26-35 $ 36-45 $ 46-55
Price Range
Number of Respondents
19
Tourists Who Have Visited/ Would Like To Visit Heritage Sites
Maximum Amount Tourists are Willing to Pay to Use the Technology
Research Findings
Problem statement: Activities
• GoalPromotion of
Chinese culture through interactive experiences
• ActivityExperience Chinese festivals
• TaskRecreate festivals through 3D technology
http://www.bicycle-adventures.com/festivals-in-malaysia.html
Problem statement: Activities Research insights
Interactive 3D environment is able to:- Accommodate user’s short attention span- Create wholesome experience
http://www.bicycle-adventures.com/festivals-in-malaysia.html
• Physical- an empty room- mouldable objects- 3D environment.
• Social- single - groups of not more than 6
+ privacy
- supportive environment (experts) + further elaboration of certain artefacts
• Cultural- stimulated environment of Chinese festivals
+ rituals, customs
Context
http://rampantgames.com/blog/2006_08_01_rampantgames_archive.html
• Interactive technology• Integrates user into festivals
• Interacts with: artifacts and other users
Technological Solution
http://img.metro.co.uk/i/pix/2009/06/PeopleGlassesGE_450x300.jpg
Technological Solution
• Comes in the form of a headgear.– Stimulates sense of sight, smell and hearing.
• Shapeable and moldable objects- Sense of touch: enhance the realism
• Gloves– Connected to headgear
( wireless)– Haptics technology
• With a facilitator - Setting up - Discussion/ explanation
http://i141.photobucket.com/albums/r46/Motorbiker_photos/NewsPics2/Airwolf-Helmet.jpg
Technological Feasibility1. Real-time interactive 3D
platform; presenting cultural heritage and educational content.
• Virtual reconstruction of Japan’s Matsumoto castle (feudal era).
• Participants can explore and learn about this architectural wonder.
2. Haptics technology to enable sense of touch through devices (ie. gloves) present in computer games (ie. Novint Falcon)http://upload.wikimedia.org/wikipedia/commons/archive/e/
e1/20060127125155!Matsumoto_Castle_far3_0504.jpg
Strength of Solution
1. Novelty
2. Complement textual learning and experience
3. Applicable to a wide range of audience* not limited to tourists, but locals as well
4. Ideal platform* allows integration of source materials
* environment of an approximation in their original context.
* technology once established, can be implemented in various contexts (i.e include other festivals)
Criticisms of Solution• Recreation of experience may lead
to a reinvention of culture• Can this 3D environment really
recreate the REAL experience?• Reception of technology to public
http://english.sina.com/life/p/2009/0125/214182.html
ANY QUESTIONS?
THANK YOU!