CAMPAIGN PERFORMANCE
Inbound contacts lowered 32%
4 /6 times better sales than normal eDM
Increase in app downloads of 26%
NPS improvement of 15 points
Churn rate improvement of 16% after 6 months
Results based on target group vs control group reporting
•Integratie in campagne
•Customer data profiling / User given data
•Just in time
•Vorm & mood
•Personalisatie t.b.v. relevantie
5 TAKE AWAYS gepersonaliseerde sales video’s