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P R E S S R E L E A S E
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APS Lifestyle, the curators behind the well received 9MCM, is bringing the upscale pop-up marketplace back the third year in a row with an interesting twist
Singapore, 1 May 2014–
Every year, home appliances distributor APS Lifstyle goes the extra mile to source and carefully select quality sui
generis merchants for a weekend of gourmet food, coffee, produces, home wares, fashion and affordable arts. This
year, in lieu with this island’s SG50 Jubilee celebration, APS Lifestyle will be spining off 9MCM: The Jubilee
Marketplace on 20 & 21 June from 11am to 8pm. Located at 9 Muthuraman Chetty Road which is a stone’s throw
away from Robertson Quay, the gallery will be transformed into a temporal marketplace, carving a pop-up for
more than 30 merchants.
Putting down the usual flea market set up, 9MCM hopes to go after a more sophiscated installation where the
participating merchants will take over the gallery space and bring about a set up that creates in-store experience
for the patrons. Selected food merchants will be knitting out dishes at the live kitchen stations, so patrons will get
to watch the chefs at work and have their food served alà minute.
Owning to the spin-off, participating merchants will unveil 50 iconic Jubilee food or retail creations in THE JUBILEE
MARKETPLACE. These Jubilee creations will need to reflect on Singapore’s culture and heritage. Elaine Ong,
spokesperson for 9MCM says“ It’s no mean feat for these merchants to attempt a new creation, much dedication
and effort has been put in and we could only anticipate with excitement for what’s to come.”
Doing their part for the society, 50% of the sale proceeds from these Jubilee creations will be donated to a
designated old age home as an expression of appreciation to the pioneer generation for their contributions to the
nation. With this endeavour, 9MCM: THE JUBILEE MARKETPLACE hopes to instil a purposeful movement, thereby
creating a sense of belonging for both patrons and merchants alike.
Through this two-day marketplace, 9MCM: THE JUBILEE MARKETPLACE is excited to bring to you a weekend of
visual and culinary feasting while celebrating our nation’s 50th as ONE.
Open to the public from 11am to 8pm on 20 & 21 June at APS Lifestyle Gallery, 9 Muthuraman Chetty Road.
Admission is free. Visit www.apslifestyle/9MCM for more details.
A J U B I L E E M A R K E T P L A C E T O C E L E B R A T E S I N G A P O R E ' S 5 0 T H A S O N E
Elaine Ong
APS Lifestyle Pte Ltd
9 Muthuraman Chetty Road, APS Building Level 5, Singapore 238931
| T: 6233 0532 | M: 91510551 | E: [email protected] |
F O R I M M EDI ATE R ELE A S E
Contact:
- CO N CEPT P R O P O S AL -- 9 MUTHUR A M AN CHETT Y M AR K ET -
S N E A K P E E K S O F T H E
5 0 J U B I L E E C R E A T I O N S
Then we have <Nuevo Vino> who sets to bring back nostalgic
memories with newfangled cocktails. Handcrafted Kopi & Teh
Cocktails are spiked with exclusive Yzaguirre Vermouths and
topped off with a savoury warm egg foam,creating a striking
contrast as the hot and cold elements combine in one succulent
sip. Complete with pieces of YouTiao, these cocktails are a nod
to the humble, everyday kopitiam breakfast that has fuelled the
pioneering spirit of our nation for many generations.
<Sunday Market> whips up
their very own “Singapore
Toast” after the famous
Bangkok Toast. This “Singapore
Toast” spots a thick-slice of
brioche with hearty stuffing of
homemade kaya and cheddar
cheese -- a perfect combina-
tion of sweet and savory.
<Scene Shang>’s range of cushion covers
displays Singapore’s iconic landmarks such as
the Tiong Bahru Estate, Tanjong Pagar
Railway Station and the Cathay Building.
<The General Company> brings in
plates from the Democratic Society
Range with Singapore imagery like
the HDBs.
<Mossingarden> will display creation of
terrariums based on the theme 'family' and
'love one'. It is this nation that we call our
home and where our family is.
<Eden’s Kitchen> introduces SuperCOCOChia, a
Chia Seed Pudding that perks you up instantly with
coconut oil powder, organic matcha powder and
coconut sugar. Just like our little red dot, this
pudding serves up an international mix of ingredi-
ents delectable to the senses.
w w w . a p s l i f e s t y l e . c o m / 9 M C M
- 9 MUTHUR A M AN CHETT Y M AR K ET -
O F F I C I A L P O S T E R
O F F I C I A L W E B PA G E
- 9 M U T H U R A M A N C H E T T Y M A R K E T -
T H E J U B I L E E M A R K E T P L A C E
2 0 - 2 1 J U N E 2 0 1 5
- 9 M U T H U R A M A N C H E T T Y M A R K E T -
T H E J U B I L E E M A R K E T P L A C E
2 0 - 2 1 J U N E 2 0 1 5
- 9 MUTHUR A M AN CHETT Y M AR K ET -
TWO MEN BAGEL HOUSE
SCENE SHANG
GIORGIO FERRARI
PIN TEA
CARPARK // SIT DOWN AREA //
ENTRANCE
ENTRANCE
TWOBAKERS
SUNDAYMARKET
EIGHT SLATE
WHOLE9YARDS
SAUGHT
THE PAPER BUNNY
ALICE IN THEWONDERLAND
PUBLIC
RESIDENCE
RETRO
COLONY
REFINERY
MOSSINGARDEN
&SONS
PROJECT ACAI
NUEVO VINO
TGC x SUPERMAMA ATIPICO
L E V E L O N E
PROVI5IONONE OLIVE
IMMANUEL FRENCH KITCHEN
x BY THE FIRE
THE LAB
MORSELS
13
PLANE & BEVEL
14 1617
18 20 21
22
EDENS KITCHEN
23NUTS ABOUT
BUTTER
24
26
COCOTTE
2527KATFOOD
2829
30
31
32
1519
12
SOI55
5
ALL AFLUTTER
4
3
6
12
11
98
7
10
F L O O R P L A N
L E V E L T W O
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PA R T I C I PA T I N G M E R C H A N T S
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&SONS
Nestled amongst the heritage-chic shophouses of Nankin
Row, a hip, buzzy bacaro that embraces the very best of
Italian bar traditions with modern sensibility. Featuring a
Cocktail & Wine Bar, Salami Bar, Cheese Room and Italian
Kitchen crafted by artisans, &SONS brings a wonderfully
relaxed, convivial environment just like stepping into a
bacaro lined along the streets of Venice. Imbibe from its list
of sleek and sinful Italian cocktails, Italian wines, craft beers,
malt whiskies and grappa, while complementing the tipples
is an artisanal bar menu of Italian small plates designed for
sharing.
IMMANUEL FRENCH KITCHENx BY THE FIRE
Focused on using the freshest high-quality ingredients
prepared with innovation, care and attention to detail,
Chef Owner Immanuel Tee runs the kitchen of Immanuel
French Kitchen and By The Fire on a simple principle –
good ingredients, well made.
ATIPICO
“The most beautiful memories of our life are often related
to big family meals. Those were the times when we
discovered the love for simple values like sharing a meal
and that unique sense of comfort in knowing that something
that we cook pleases someone else. This is why ATIPICO
was established, to bring these feelings back." ATIPICO is
the Italian word for atypical. Atypical is the choice of chef
Matteo, a structural engineer and architect who decided
to change his career path; atypical is his approach to food
that, rooted into memories, takes advantage of a skilled
use of the hands to create an experience.
COCOTTE x THE PROVISION SHOP
Both headed by local chef Anthony Yeoh, Cocotte is a
rustic French restaurant that works towards sustainability.
Serving hearty traditional dishes with flavours akin to
those from the French countryside, communal dining is
encouraged at Cocotte with its sharing platters.
The Provision Shop is a café which serves a variety of
gourmet comfort food such as hearty sandwiches,
homemade tarts and pastas. Striving to provide its patrons
with real food, ingredients used are thoughtfully selected
by Chef Anthony
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MORSELS
Morsels is a cozy food and watering spot conjured by two
chef owners, Bryan & Petrina. welcome to our little oasis on
mayo street here in the outskirts of little india. think pre-war
shophouse, warm wood, garden and home.
They present to you a menu made with love, unpretentious
yet full of flavor. They love to freestyle, hence, the
unconventional menu. inspired by the californian sunshine,
produce is the heart of what do, sourcing for good
ingredients and cooking from scratch is our ethos. some say
our food is a like a jigsaw puzzle, wonderfully pieced
together.
SUNDAY MARKET
Not just another hip café looking to elbow its way into the
bubble trend, the core philosophy of Sunday Market is to
take inspirations from local roots and redefine them with
their own touch. They have big ambitions which makes
them challenge themselves culturally and gastronomically.
They try to defy the status quo on different levels –
providing dishes that are out of the ordinary. Because they
know nothing exhilarates your mood like a good dining
experience.
TWO MEN BAGEL HOUSEChef Jerome equipped with culinary experience self-taught
himself to bake with the help of an experienced mentor
who was baker based in London for the last 20 years.
Jerome and partner Jereborne spent over a year to
perfect the recipe of a good chewy, slightly sweet, airy
and crispy when toasted. A bagel not as dense as the
ones in New York but definitely suited for the local palate.
Together with a best and great team of enthusiastic crew,
Two Men hopes to spread their love of bagels in this Sunny
island Singapore. Two men bagels are hand rolled and
baked fresh daily on site.
THE REFINERY
Part casual dining restaurant, part mixology bar and part
designer workspace, The Refinery brings a pool of talented
individuals from the fields of culinary, mixology, craftsman-
ship and design together into a 3-storey complex.
They aim to redefine casual dining and social drinking, as
well as to defunct the notion that good food and quality
drinks must be expensive. It's all about honest food cooked
with refined techniques, and classic drinks mixed with a little
twist. And to top it all off, we house a community of aspiring
craftsmen and designers who yearn to create new
amazing goods and services for everyone.
Welcome to The Refinery.
THE LAB
Their Slogan is " We Experiment" where they like to invent
and create quirky food and beverage items.
Their mocktails and coolers consists of ingredients like fresh
fruits, spices and herbs; mixing with sparkling soda coolers,
Infused Tea Coolers and even Detox Water options. Their
coffee beans from Dutch Colony churns out various blends
in their Coffee Grinders.
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TWO BAKERS
Two Bakers is an artisanal bakery café that serves
bespoke French American pastries lovingly handcrafted by
two in-house Le Cordon Bleu Paris trained chef, Kristl and
Erica. Together they have created numerous best-sellers
including deliciously moist Carrot cake, dainty éclairs and
decadent Le Chocolat noir, a beautifully glazed mousse
cake. In addition, the café also offers speciality coffee and
comforting savoury fare that is good for the soul.
PROJECT ACAI
Singapore’s first dedicated açaí superfood café. They're
proud to be serving Sambazon organic açaí, which grows
in the Brazilian Amazon Rainforest.
Project Açaí serves guiltfree açaí bowls prepared fresh
everyday, with a heap of fruits and superfood toppings to
complement our açaí smoothie base. If thirst quenchers are
more your thing, try their delicious, powerpacked açaí
smoothies.
PROVI5ION
Backed by a simple love story, Provi5ion had perfected the
popular coffee-flavoured Italian dessert recipe over the
years and experimented with different flavours. Provi5ion
now has 4 standard flavours: classic, lemon, salted
caramel and durian.; with durian as the best-seller in this
tropical sunny island of ours.
EDEN 'S KITCHEN
Eden's Kitchen was birthed with the purpose of re-introduc-
ing beneficial foods to the everyday kitchen. We hope this
refreshing retail concept will help enrich, educate and
empower every eater to select the best for their palette
for sustenance, healing and nourishment.
Eden's Kitchen proudly presents COCOS range of coconut
derivatives, Beeline Organic Green Tea from Japan,
superfood snacks such as Pili Pushers Pili Nuts as well as
Bruneus Cacao nib snacks.
NUEVO VINO
Purveyors of fine wine, spirits and beer, Nuevo Vino curate
crafted labels exclusively online. They personally traverse
the globe to bring you artisan wine, spirits and beer that
cater to modern tastebuds. Like you, they want things no
one else has too. Which is why their labels are ones they
can call their own.
Browse wines that are simply categorized by their “Nature”,
“Mood” or “Maker” No big words or jargons here. They
focus on what’s important – the untold stories behind each
label, so you can make moments and memories.
SOI 55
They love street food. Its delicious, its messy, real and it
doesn't break the bank. It's also an essential part of
experiencing a country's culture.
At Soi 55, they offer time-honored traditional Thai iced
and hot teas & coffees - just like the kinds you'd get off the
streets of Thailand.
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GIORGIO FERRARI
Giorgio Ferrari is a leading importer and distributor of
premium food and wines. The wide range of wines and
liquors offered by GF includes premium champagne,
artisanal beer and carefully selected wines from the most
important wine regions in the world, such as Italy, France,
Spain, USA, Australia & New Zealand, Chile, Argentina etc.
Together with wines Giorgio Ferrari offers the best
gourmet product. It varies among all the most popular
Italian products such as exclusive white truffles, hams and
salamis, artisan burrata and buffalo mozzarellas, but also
delicious foie fras from France and the iconic Iberico and
Serrano hams from Spain.
MOSSINGARDEN
MOSSINGARDEN is a verdant venture that began with
an idea to re-purpose products naturally. No products are
the same though identical. Through adventures and the
love for nature, with a flair for artistic beauty, it seeks to
merge together art and nature to a whole new level.
All works are produced with delicate care and creativity.
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ONE OLIVE
There are florist and flower shops, then there is One Olive
One Olive specializes in bespoke floral arrangement
services, as well as styling events and weddings. Truly an
advocate for "au naturale" mode in our senses, they are
passionate in adopting contemporary techniques and
modern styling of floral pieces. Hence, a lifestyle boutique
which extends from their own love for nature and for all
things quaint.
NUTS ABOUT BUTTER
Nuts About Butter is brought to you by a team of
passionate food and fitness enthusiasts who are
advocates of clean eating.
They provide freshly churned almond nut butter for your
daily consumption. Free from preservatives, added sugar
and oil, our nut butters taste so wholesome, you will be
back for more. Their products are gluten free, vegan and
diabetic friendly.
Look out for gluten free bakes and treats when they are
out at fairs. Everyone deserves some Guilt Free Pleasures!
PIN TEA
Born and bred in Singapore, Pin Tea is a gourmet tea
company that aims to celebrate tea appreciation in its
purest form. Backed by over a century of know-how in
the tea trade, we offer only the finest loose leaf teas
from around Asia in all-natural, flavouring-free selections,
and modern packaging designed for the everyday
drinker.
THE PAPER BUNNY
The Paper Bunny is a stationery designer and retailer of
stationery and lifestyle goods that reflect a style that is
playful and fun-loving, yet sophisticated, fashionable and
practical. Their paper goods feature crisp colours,
fashionable lifestyle pieces and charming typography in
the form of stylish and clean designs, lined envelopes, fun
prints and practical gifts to compose lines of products for
the modern woman and those around her.
WHOLE9YARDS
Whole9Yards was created out of love for vintage and
appreciation for the timeless beauty of femininity. The
brand captures the elusive gap between high street and
high end, offering a meticulously crafted collection of
beautiful clothing and accessories for the real, modern
women. Founded as a fashion label that would appeal to
women who appreciates vintage details yet desire modern
style, they prides themselves on creating an aesthetic that
seamlessly combines both. All collections are available
worldwide at its online store, whole9yards.com. The
Whole9Yards flagship stores are based in Singapore,
Orchard Gateway and Wisma Atria.
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EIGHT SLATE Explore a unique fashion environment that gives individuali-
ty and identity to the wearer. Eight Slate aims to create a
unique fashion environment that gives individuality and
identity to the wearer by creating affordable and quality
clothes that reflects our juxtapositional minimal yet edgy
style. They take pride in their aesthetic attention to detail in
their tailoring and materials to develop pieces that are
timeless and ideal.
SAUGHTTracing back the history of the word 'Peace' - you'll find that
it stems from 'Saught', which means a covenant for peace
and reconciliation.
They believe in the power of remembering stories of gold
made good in time. Their jewellery is handcrafted one at a
time, with much dedication by their in-house artisans who
are graduates from vocational training programmes in
Phnom Penh, Cambodia.
Each jewellery piece holds a story of peace, strength,
wonder, and grace: and is designed in collaboration with
international, award-winning designers, and emerging
designers alike.
KATFOOD
Specialize in all-natural, coconut oil based skin & hair care.
Kat treats are handcrafted in Singapore with 100%
organic, raw, unprocessed and/or unrefined key ingredients
and are made with no chemical preservatives.
Their recipes are kept simple so you get more of each
carefully curated ingredient. Indeed, these Kat treats are so
fresh they're almost like food. Meow!
PUBLIC RESIDENCE
Public Residence is a brand that follows a minimalistic
lifestyle concept which focuses greatly on prints. They want
their consumers to be able to relate.
Their first collection of products consist of simple graphic
prints with experimental marble artwork on canvas tote
bags. Each design has its own unique voice that promotes
the user's individuality.
In that, they hope too to create classic and timeless pieces.
With such ergonomics in mind, they've designed their tote
bags to be versatile for everyday use; anytime and
anywhere.
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THE GENERAL COMPANYEssentially a platform for young emerging craftsmen and
independent designers to showcase their products via
pop-ups, installations and workshops, The General
Company is a boutique and art space that functions as an
avenue for brands and designers to come together in
collaboration
PLANE & BEVELPlane & Bevel are two important tools used in woodwork-
ing. We design and make hardwood furniture. Although
we primarily work with wood, we also work with metal,
plastics and other mediums. Our products range from
custom dining table to smaller kitchen tools like wooden
chopping boards.
RETRO COLONYRetro Colony main offering, Japanese heritage brand
Karimoku's Karimoku 60 range are manufactured
according to design specifications dated back to the
1960s. The compact and functional designs are made
specifically to fit Japanese homes which were typically
small in size, very much similar to Singapore homes of
today. Also available at Retro Colony is The Cuero, a
Swedish brand renowned for the award winning BKF or
Butterfly Chair. Mass production took off during the 50s
and 60s making it a popular "own chair" in millions of
homes during those decades.
SCENE SHANG
A Singaporean brand that designs and offers homeware &
furniture which combines, in new ways, contemporary with
traditional, and East with West.
Their philosophy stems from an aspiration to dig deep into
cultural roots for an immersive search of stories within the
Asian heritage which are impetus to their designs. Designs
are kept modern, relevant, and at the same time highly
personal and relatable. They work with craftspeople who
have devoted a lifetime to a particular expertise, and
embrace a wide range of traditional materials, from
bamboo to wood, stone to clay, metal to marble.
ALICE IN THE WONDERLANDCarries lifestyle and home décor products of artists and
designers, from Asia to Europe and they are always on
constant look out for refreshing and intriguing products to
add to the collection so that we can inspire all those who
walked into their wonderland with nothing but walked out
with a vivid imagination.
“If I had a world of my own, everything would be
nonsense.” Quote by Lewis Carroll. But all of the nonsense
are bits and pieces of ideas that they believed in and
made alive. They want to take their customers into their
land full of wonder, mystery and curiosity. Like no place on
Earth.
ALL AFLUTTER
All Aflutter is delicate, but potent. in telling stories (with light
& motion), we breathe life back into people’s memories. we
bring them back again to that skipped heartbeat, when
they felt that slight, almost bittersweet, ache as they said
yes to forever to the person standing across them at the
aisle.
Take your event or wedding to the next level with our
Dollop Photobooths. we are pretty sure no one else has
them. Inspired by the vintage photobooths of yore and
hand-crafted right here in Singapore, blow your guests
away and give them an experience they will never forget.
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A P S L I F E S T Y L E
9 M u t h u r a m a n Ch e t t y R o a d
APS B u i l d i n g L ev e l 5
S i n g a p o re 23 89 31
F + 6 5 6233 0 598
T + 6 5 6737 4 5 67