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PANELISTS MODERATOR

Volunteerisma path to full employee engagement

Engagement must be authentic

Leaders getting involved

Millennials have expectations of their employers

Engagement isn’t justfor largecompanies

Align corporate & employee interests with nonpro�t needs

Top 6 Trends

Lindsay NicholsAmerica’s CharitiesSteve Greenhalgh

America’s Charities Heather Lofkin WrightPwC Dave Armon

3BL Media

What is Important to Leaders

Year-round giving

Support for employees

Measuring ROI

Employees connect with peers around

causes

Employees connected to corporations’

signature programs

Employeescan choosethe causes

Shift toward

Volunteerism ...but nonpro�ts

still need unrestrictedfunding

Companies have volunteerismstrategies

On-ramps to opportunities should be easy

Volunteeringand Engagement...

In themoment Any time

of theyear

When they arefeeling it

85% of companies do year-round giving

Usesocial

media!

CommunicationSmall

snippetsof info

Haveemployees share the

story

Shortcommunication focused on 1 or

2 points

Employees

Nonprofits

What thecompany gets

out of it

Value networking, skills development,

feeling good

Companies

Engagement: When employees tell others about

the event

How to accelerateour impact?

Need organizational goals that resonate

From topto bottom

#snapshot2015

Increasedexpectations

Benchmarking against others’

best practices & programs

Leaders are onboard & asking

about the bene�ts

Forward-lookingcompanies are aware of

& promote employee giving outside of the company

Corporate givingo�cers must beone step ahead...

but not too far ahead

Achieving Balance,Shared Value &

Sustained Change I want toexperience somethingwith others

Employees will tell others & bring

them next time

Reevaluate what you are doing to ensure that goals are being met

Engagement is a key to recruitment & retention

InsightsEmbed engagement in the Corporate DNA

Leadership must be authentic -- Employees will know

Volunteerism is the coreof engagement

Empower employees to support their preferred causes

Companies & Nonprofitsshould define mutual benefits

Small & mid-sized companies can leverage large companies’ experience

Trent Wakenight

How companies measure success

is changing

www.charities.org/snapshot2015