For more information on how Arkadin helps simplify your communications, visit www.arkadin.com and blog.arkadin.comSources :

Wainhouse Research

Frost & Sullivan

- Wainhouse Research: "Rich Media Metrics Worldwide Video Conferencing End User Survey 2013" -

OF SMBs

71% OF LARGE ENTERPRISE

38%

INTERNET VIDEO CALLING SERVICES ARE BEING USED BY:

- Wainhouse Research: "Rich Media Metrics Worldwide Video Conferencing End User Survey 2013" -

… attesting to the POPULARITY AND MARKET PENETRATION, as well as ease of use and low cost of web conferencing services and to the excellent video quality that many services are now able to provide.

OF RESPONDENTSARE ALREADYUSING AVIDEO-ENABLEDWEB CONFERENCINGSERVICE2/3

-  Frost & Sullivan "Identifying the Value of Video Collaboration" -

is seen as having the biggest bang for the buck when it comes to reducing travel costs and delivering a clear ROICOMMUNICATIONS

ENTERPRISEAMONG ALL

VIDEO COMMUNICATIONS

- Frost & Sullivan: "North American Video Conferencing Hosted and Managed Services Market" -

Employeeproductivity

Environmental stewardshipCost savings dueto travel  replacement

The main drivers for a

WIDER VIDEO CONFERENCING ADOPTIONinclude the recognition of video as a key enabler of a higher level of enterprise collaboration and

INCREASE:

 - Albert Mehrabian: "Nonverbal Communication" -

percent of a messageis  communicatedthrough non-verbal cuesincludingGESTURES,POSTURE,AAND FACIALEXPRESSIONS.

A change is in the air! A new generation of employees are redefining the need for borderless, instantaneous information sharing. To keep stride, enterprises are seeking  face-to-face communication and increased productivity that cut costly and time-consuming business travel. But what is the real business value of video conferencing?

Grow enterprise productivity, boost workforce efficiencyand enhance collaboration.

THE BUSINESS BENEFITS OFVIDEO

CONFERENCING