Slide 1
CSR at Aviva
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What is Aviva
• Aviva is the world’s seventh largest insurance company and the largest in the UK.
• Main activities are long-term savings, fund management and general insurance.
• One of the leading providers of life and pensions products to Europe and have substantial businesses elsewhere around the world.
• Has a premium income and investment sales of £30 billion and £240 billion of assets under management.
• With 56,000 employees serving 30 million customers worldwide.
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What is CSR• Focus is on responsibility towards all stakeholders rather than only maximization of profit for shareholders.
• Stakeholders consists of :
Shareholders
Employees
Creditors
Community
Suppliers
Government
• Paradigm shift towards the triple- bottom line : People , Planet and Profit ..
• Two way relationship between Business and Society.
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Drivers for CSRInternal forces
“[Aviva’s] leadership, culture, and ethic are the most significant drivers of change. The predominance of such distinctive competencies indicate that Aviva’s innovation and leadership in the area of CSR will be sustained long into the future.”
Slide 5
CSR Team
Anthony SampsonDirector of CSR
Michelle WolfeCSR Reporting Manager
Annette PendreyCSR Research Manager
Megan CrockfordCSR Assistant
Janneke DijkstraCSR Communications
Manager
*NUCS/Aviva Shared Resource – dotted line reporting to Director of CSR
Zelda BenthamEnvironment*
Manager
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Aviva Life Insurance (India)
• Joint venture between Dabur (74%) and Aviva plc . (26%)
• Started operations in 2002 ,extending its presence in 25 branch offices in 22 locations across country
• CSR is a critical part and integral part of its activities in India
• Initially concentrated on two aspects: Community and Environment
• Has a CSR programme on all locations
Aviva Life Insurance (India) & CSR
Slide 7
Aviva India’s CSR Activities
• Aviva India’s community programme focused on supporting the Asharan Hope Foundation ,children’s orphanage and St Joseph’s old age home
• 2003 – hosted a fund-raising event for Asharan , where the theme was “ where there’s life, there’s hope” ( fund raised was £ 2,382 )
• Aviva’s corporate headquarters : during Diwali a special ‘Mela’ organized . Money collected from this and a equal contribution from company was donated to Asharan Hope Foundation
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Aviva India’s CSR Activities
• Aviva Kolkata : the team celebrated Diwali with the 185 residents of the St Joseph’s old age home. Working for benefit for elderly ladies and homeless children
• Aviva’s Head Office Gurgaon : CSR activities are run on voluntary basis by the employees , who visit the slums meet children ,educate them about schooling, basic hygiene and first aid
• At Asansol : Aviva India has tied up with Cheshire home of Burnpur, a missionary org. working for spastic and mentally challenged girls
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Aviva India’s CSR Activities
• At Lucknow : Aviva India associated with NGOs like Chetna (for Orphan Children) ,Drishti (for blind kids), Nirvan (for spastic and mentally challenged)
• At Bangalore : associated with NGOs which work for disabled children and old age home
• At Patna : here the CSR team opened a night school for working children where each employee spends some hours with them
• At Coimbatore : Sponsoring the education of one of the office boys
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Aviva India’s CSR Activities
• At Vadodra : Aviva India associated with two NGOs , Senior Citizen Association and Baroda Citizen council ( has 300 members)
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Aviva India’s CSR Activities
Reference : http://www.youtube.com/watch?v=pTuU7NXJteQ
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CSR in practice
STANDARDS OF BUSINESS
CONDUCT
•aim to incorporate them into Aviva,
without creating unnecessary
bureaucracy.
•How to bring standards to life?
•Discuss their application with staff.
•Encourage feedback.
•Whistle blowing phone-line
CUSTOMERS
•Customer service and satisfaction
(monitoring customer satisfaction)
•Including CSR in core products and
services
•Micro Insurance
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CSR in practice
WORKFORCE
•Reporting in accordance with
Gyllenhammar framework
•Employees opinion Surveys -
Feedback
•flexible working schemes (for e.g.
part-time working, job-sharing, working
from home)
•counselling services
•involving staff in whole programme
HEALTH & SAFETY
•not only adhering to local laws, but
promoting campaigns to bring about
staff awareness
•regular checks
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CSR in practice
HUMAN RIGHTS
•Diversity – equal opportunities in the
workplace
SUPPLIERS
• engage suppliers to endorse oAviva
values on Environment, Human Rights,
CSR by, for example, including human
rights, environmental and other CSR
questions into the tender process for
suppliers
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CSR in practice
ENVIRONMENT
•gather data,
•set targets for improvement and
check they are met
•Examples:
- Use of renewable-sourced
energy in the buildings.
- Implementing recycling
initiatives (paper, plastic cups,
cardboard etc)
- Promoting energy efficiency, for
e.g. encouraging employees to
switch off lights, computer
screens at end of the day etc.
COMMUNITY
•supporting charitable causes and
community activities
•encourage staff involvement, through
volunteering or payroll giving schemes
•consider matched funding
opportunities (company supporting
staff fundraising schemes)
•consider alternative support, such as
gifts in kind (for e.g. donation of old
computers/furniture etc.)
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Where has Aviva got to? • Have a developed CSR programme
• CSR programme covers all Aviva businesses worldwide
• Programme has won us support from investors, staff, some customers &
government
• Commonly regarded as a leader
• Only UK insurer in both the Dow Jones Sustainability World and STOXX Indices
• Member of FTSE4Good Index Series
• Included in Corporate Knights Global 100 Most Sustainable Corporations in the
World
• A top rated company within our sector by Innovest Strategic Value Advisors
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Working in partnership• Close relationships with chosen partners:
- Business in the Community
- United Nations Environment Programme Finance Initiative (climate change and asset
management working groups)
- WWF-UK
- Earthwatch
- BTCV – UK’s largest conservation charity
- Institute of Business Ethics
- International Business Leaders Forum (IBLF)
• Participation in external initiatives:
- FORGE – Chair group of banks and insurers
- Global Compact – Chair UK Forum of GC signatories
- Globally Responsible Leadership initiative (EFMD/GC)
Slide 18
Awards
• Recently won the CSR Award for its programme – ‘Street to School’
• In 2003, Aviva received the Gold award for excellence for waste
management by corporation of London
• In 2003, Aviva India came 11th in the “Great Places to work” survey
• In 2003, Aviva was placed in 8th position in the Female FTSE index
Slide 19
Aviva’s DNA
Slide 20
Thanks