“ M ATC H & S H A R E L A B” T E A M
BAD IDEA:INVESTING IN BIG HOTEL CONSTRUCTION
IN NON-ATTRACTIVE TOURISTIC AREA
TYPICAL SOLUTION
The typical solution to turn this idea into a venture would be to invest money in cleaning up the area, plant trees, provide infrastructure and simply make
it more attractive but….• It’s standard• It’s one in a million offer• It’s simply not appealing• There is no reason for you to choose this
particular hotel • There is no unique selling point in competitive
market
Get recognized for bringing change to the environment by direct actions such as
access to all the tools and instruments to help you create the desired environement for the community
get connected and network with hotel guests and community people during special netowrking events to c0-create joint tranformation projects
By choosing
our hotel
you will have
unique chance
to: