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Bamboo Prefab Houses
Arunachal Plywood Industries Limited (APIL),is the
pioneer in manufacturing ofBamboo Pre-fabricatedHousesin India. The project is supported by Dept of Science &Technology, Government of India. The total structure of the
pre-fabricated houses are made of pre engineered laminatedbamboo and all the designs are as perBIScodes.
The Department of Science and Technology, Government
of India through theNational Mission on BambooApplication (NMBA)has supported Arunachal PlywoodIndustries to create value added Bamboo products. The
technology inputs by the DST have resulted in benchmarking
engineered bamboo boards as alternative to existing woodbased ply boards. These boards have already been used by
CPWD in the Tsunami Relief Housing Project in the Andamans.
The technology, design and standards have been optimized so
as to meet the durability and user norms, conforming to allthe BIS standards.APIL has also expanded the commercial
production of such prefabs to meet the user demands.
The Bamboo prefab houses are completely made out of bamboo
and are developed on a turnkey project basis in the factoryof APIL. The pre-fab houses are designed on modular basis andcan be erected in a very short span of time using minimum
labour skills.
The Pre-Fabricated bamboo houses are not only best suited for
hilly areas, disaster zones like tsunami, earth quake zoneswhere the weather and geographical conditions are extreme but
they can be also be used for farm houses, guest houses, etcwhere the construction time is less.
Engineered Bamboo Structures are a replacement of steel,
timber and cement, creates a low energy consumption regimewhich is not only eco friendly but also minimizes use of non
renewable material used in manufacture of steel, cement,
bricks. It has already gained a major acceptability as atemporary shelters and in certain terrain as an alternative topermanent structures because of many reasons. Few of them
are as follows:
Speed of erection (2 per day of size 12 ft x 10 ft bya single team)
Bamboo roofing, flooring & cladding providenatural insulation
Shelters easily removable and can be relocated Easy to transport by road, air and man pack which
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suits the terrain
Light weight and in modules which can be handledeasily
Can be modified for local conditions Once trained further construction can be taken up
locally Do not occupy much space compared to permanent
construction.
Cost-effective, typically 20-25% less thanconventional pre-fab shelters
The same modules can be used for public buildingslike schools, and dispensaries
Durable, weather resistant, fire retardant Withstand earthquake, winds, rainfall. Good thermal and acoustic properties. Cost effective @ Rs. 450 -500 per sq ft. Quality standards as per International practice. Energy saving during manufacture/usage
Our Profile
Arunachal Plywood Industries Limited (APIL), is one of
the oldest plywood manufacturing unit in the country and
pioneer of modern plywood. The company was engagedin manufacturing plywood and Block Board made out of
wood and Swan Timber ever since the commencement of
its Business.
In the year 2004-05 company discontinued production ofPlywood and Block Board and started to manufacture
Bamboo Board and Prefabricated Houses, Pallets/Cratesand Bamboo Mat board.
The company maintains quality of its product
meticulously following strict control procedures. It hasbeen awarded ISO-9002 .The product have acceptability
in the premier markets of India and abroad.
The Bamboo Boards used for the Prefab Structures are
made as per international standards and passes the IS13958/IS 4990 test. The structures are designed as
perBIS 883 and BIS 875 to withstand all types of naturalforces of wind, rain, earthquake etc.
Our Factory
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The Factory of APIL is located in Arunachal
Pradesh which is one of the prime Bamboo productionareas in India. The Factory covers an area of around 32
Hectares atNamsai, District Lohit, ArunachalPradesh, Pin- 792103. This factory is one of the largest
undertakings in Arunachal Pradesh and is privileged to
have the most modern plant and machinery.
Registered Office
The Registered and the Head Office of the Company islocated in the heart of the city ofKolkata.
Registered/Head Office
113, Park Street, 4th floor,Poddar Point, Kolkata 700 016,
Phone: 91-33-22294910/12,Mobile: 9433080448/9831017200
Fax: 91-33-22654748
e-mail:[email protected]
Bamboo boards stacked atAPIL, Namsai
Board of Directors / Management
The present Board of directors comprises of the following
:
Mr. Madan Mohan Jalan (Chairman & MD) (Phone:
09433080448)Mr. P. K. MallikMr. Mukesh Jalan (Phone: 09831017200)
Our Background
Arunachal Plywood Industries Limited (APIL) wasestablished in 1918 and was formerly known asAssam
Saw Mills and Timber company Ltd. The company was
then managed by Bird & Company Limited based atKolkata.
In the year 1959, at the request of the Government of
Assam, the Jalans took over the management of thecompany. Consequent upon the conversion of NEFA into
the state of Arunachal Pradesh, the name of the
company, hence, was changed from Assam Saw Mills &Timber Company Ltd. to Arunachal Plywood IndustriesLimited on the 26th of April 1981.
APIL was the first Plywood manufacturing unit in thecountry and was the pioneer of modern plywood. TheFactory of APIL is situated at NAMSAI in Arunachal
Pradesh where 84% of the land is under forest cover.
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The company created the entire infrastructure andtownship of Namsai where conditions where very
primitive and backward. The Company has built up 500staff quarters, Hospital, Market and Factory shedsexceeding 3,50,000 sq. ft.
Changeover from Timber to Bamboo
In the year 2004-05 Arunachal Plywood IndustriesLimited (APIL) discontinued the production of Plywood
and Block Board made out of wood and startedManufacturing Bamboo Board, Prefabricated Houses,Pallets-crates and Bamboo Mat Boards where Bamboo
and RESIN are the main raw material.
The Company shifted to manufacturing of Bamboo Prefab
Houses because of the following reasons:
Bamboo is a fast growing and truly renewableresource, it needs no replanting. The fastestgrowing plant on the planet, some species can
grow up to 1 meter or 3 feet per day.
Bamboo is a grass, unlike timber which is arenewable resource and abundantly available in
our country. The Factory location of APIL gives itan added advantage as the Northeast Region aloneproduces 65% of total bamboo produced in India.
Bamboo has strength, flexibility, durability andversatility to be used as building material. Apartfrom being an renewable resource, bamboo is eco-
friendly and energy saving resource.
APIL would be able to create a substantial amountof local and rural employment, in the process of
converting low value bamboo usage into a highvalue engineered product with assured returns.
The Locational advantage ofthe APIL Factory would lead to saving of fuel and
transportation cost of hollow bamboo since mostof the manufacturing units would be located in
close vicinity to the primary and secondaryprocessing units.
Major markets of prefab shelters is outsideNortheast India, which would draw wealth for
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Northeast at the grass root level.
Bamboo Prefab Houses
Arunachal Plywood Industries Limited (APIL), is the
pioneer in manufacturing ofBamboo Pre-fabricatedHouses in India. The project is supported by Dept ofScience & Technology, Government of India. The total
structure of the pre-fabricated houses are made of pre
engineered laminated bamboo and all the designs are asperBIS codes.
The Department of Science and Technology, Governmentof India through theNational Mission on Bamboo
Application (NMBA) has supported Arunachal PlywoodIndustries to create value added Bamboo products. Thetechnology inputs by the DST have resulted in
benchmarking engineered bamboo boards as alternative
to existing wood based ply boards. These boards havealready been used by CPWD in the Tsunami ReliefHousing Project in the Andamans. The technology, design
and standards have been optimized so as to meet thedurability and user norms, conforming to all the BISstandards. APIL has also expanded the commercialproduction of such prefabs to meet the user demands.
The Bamboo prefab houses are completely made out of
bamboo and are developed on a turnkey project basis inthe factory of APIL. The pre-fab houses are designed onmodular basis and can be erected in a very short span of
time using minimum labour skills.
The Pre-Fabricated bamboo houses are not only best
suited for hilly areas, disaster zones like tsunami, earthquake zones where the weather and geographicalconditions are extreme but they can be also be used for
farm houses, guest houses, etc where the constructiontime is less.
Engineered Bamboo Structures are a replacement ofsteel, timber and cement, creates a low energyconsumption regime which is not only eco friendly but
also minimizes use of non renewable material used inmanufacture of steel, cement, bricks. It has alreadygained a major acceptability as a temporary shelters and
in certain terrain as an alternative to permanent
structures because of many reasons. Few of them are asfollows:
n
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Speed of erection (2 per day of size 12 ft x 10 ft bya single team)
Bamboo roofing, flooring & cladding providenatural insulation
Shelters easily removable and can be relocated Easy to transport by road, air and man pack which
suits the terrain Light weight and in modules which can be handled
easily
Can be modified for local conditions Once trained further construction can be taken up
locally
Do not occupy much space compared to permanentconstruction.
Cost-effective, typically 20-25% less thanconventional pre-fab shelters
The same modules can be used for public buildingslike schools, and dispensaries
Durable, weather resistant, fire retardant Withstand earthquake, winds, rainfall. Good thermal and acoustic properties. Cost effective @ Rs. 450 -500 per sq ft. Quality standards as per International practice. Energy saving during manufacture/usage
Bamboo Prefab Houses - Why Bamboo?
Bamboo is Versatile: Bamboo truly is a remarkablerenewable resource. It is a centuries old material that
has been and continues to be used by over half theworld's population for applications as varied as food,
shelter, fuel and clothing. These applications make
bamboo a vital non-timber, non-petroleum resource.With a tensile strength superior to steel, it is one of the
most versatile and durable natural resources in theworld.
Bamboo is Sustainable: Bamboo plays an important role
in the reduction of timber consumption, environmentaland forest protection, poverty alleviation, and
sustainable development of rural economies. It is thefastest growing company for the re-greening of degraded
lands and releases 35% more oxygen than equivalenttimber stands.
Bamboo is Renewable : Bamboo is a highly renewable
material. It is one of the earth's fastest growing plants.Bamboo needs no replanting, grows without fertilizers or
pesticides and is harvested from controlled stands withan astounding growth cycle of three to five years.
Bamboo is not a wood, but a species of grass. There are
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more than 1200 species of bamboo in the world. Moso
(Phyllostachys pubescence) is our preferred species forits versatility, renewability and beauty. Importantly,
Moso bamboo is not a species consumed by the panda.Bamboo offers vital economic and ecological benefits to
the lives of millions of people worldwide; providing food,
fuel, housing, furniture, artisan products, and soil andwater conservation.
Bamboo at a Glance
An enduring, fast growing and truly renewableresource, it needs no replanting.
A high-yielding, viable replacement for wood andpetroleum based products.
Important economic and ecological benefitsincluding soil and water conservation,
jobs, numerous product applications and food-
more then 1000 documented uses. Amazingly short growth cycle, it can be harvested
in 3-5 years versus 15-20, typical for manyhardwoods.
The fastest growing plant on the planet, somespecies can grow up to 1 meter or 3 feet per day.
A critical element in the balance of oxygen andcarbon dioxide in the atmosphere.
A renewable alternative resource for agro-forestryproduction.
Bamboo shoots provide a nutritional source of foodwhich can be made into bread, cakes scones andcookies.
Environmentally friendly reduction of pressure onforests through wood substitution.
Products can be made in rural environments,reducing industrial and urbanization impacts.
Use of high value bamboo products leads togreater rural employment and enhanced incomegeneration.
Bamboo is durable, sturdy and strong - harderthan Red Oak and Maple. Tensile strength of 16mmbamboo ply is:
o In direction parallel to grain ; 318kn/m2
o At right angles to the grain : at least220 kn/m2
o Total tensile strength in bothdirection: at least 588 kn/m2
Bamboo Prefab Houses - Building ProcessConstruction Process on PlainLand
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Construction Process on Stilts
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The Construction of Bamboo Pre-fab Houses involves thefollowing processes:
Raw bamboo is cut by a machine in requiredsections.
A machine removes outer knot of bamboo. The bamboo after removing the outer knot is
split by a machine. The split bamboo is cooked in boiling vat for
4 hours to soften the same. The inner knot after cooking is removed in a
machine. The bamboo splints are flattened in a press. Planning by Planner machine to effect
uniform thickness in bamboo splints.
The bamboo splint is dried in a hot press. Dried bamboo splint is dipped in a resin
tank. The glued bamboo splint is assembled in
layers depending on required thickness of
board. The assembled bamboo boards are pressed
in a press.
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After pressing bamboo boards are side cut.
The bamboo board manufactured is cut into differentsizes and shapes and beams, columns, trusses, windows,
doors etc, are made of bamboo boards. Bamboo boardsare also used as flooring and walling. As such bamboo
boards are captively consumed in making prefab
structures.
Details for Pre-Fabricated Bamboo Production
Structure details16x16 prefabricated unit based on bamboo frame work
with whole bamboo and used of bamboo ply board of 16mm and 9mm thickness. The roof trusses are based on 2x 19 mm layers of bamboo ply with depth of 125 mm. The
doors and frames are made out of Bamboo-Ply. The roofpanels consist of glass reinforced bamboo panels 8 x 4 x2.5 mm.
DimensionsIt is most economical to have dimensions of the shelters
in sizes of 8 feet. Since the Bamboo-Ply panels are of size8ft x 4ft. The breadth is also kept around 16ft which doesnot entail a very heavy design of the truss member. The
present structure is of 16ft x 16ft.
Foundation and Flooring
The foundation and flooring are both made of Bamboo-
Ply can be anchored to the ground with J-bolts. Thefoundation and flooring can be made of brick work with
PCC flooring.
Cladding and Side Wall
8ft x 4ft Bamboo Sandwich Ply 16 mm thickpanels are used for cladding and 19mm
Bamboo Sandwich Ply is used for the
flooring. 8ft x 4ft bamboo sandwich ply 6 mm thick is
used for various partitions (If needed).
Doors & Windows
The frame and shutter are made of Bamboo-Ply. The door& window panels are done with cross braces, steel andaluminum can also be substituted.
Roof MaterialThe roof shall have minimum projection of 0.4mm fromthe eaves wall, in case of no verandah in front of 0.3m
from the gable walls. Purlins will also be provided on theroof at the eaves and at gable roof extension (outside the
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structure) made form three 19mm layers of bamboo
boards of 15mm thickness.
Erection timeThe structure can be erected in 24 hrs by trained
manpower and 48 hrs by untrained manpower. An
average of 1 skilled carpenter with 4 helpers is required.The time for dismantling is 6 hrs.
Transportation
4 to 5 set can be transported in one 3 ton vehicle with bigbody.
Thermal Efficiency
This is highly thermal efficient structure which givesgood insulation and sound resistance.
Cost
This is as per the design based on total Bamboo-Ply usedand includes packing, erection & transportation charges.
Bamboo Prefab Houses - Advantages
The Pre-Fab houses are extremely durable and hasminimum life span of 30 years and has the followingadded advantages:
Can withstands high speed winds (150 kmph) andare earthquake resistant.
They are Aesthetic, functional and fire retardant(IS-5509/IS 476).
Are easy to construct requiring minimum skilledlabor.
The houses are light weight, modular and interchangeable.
Have good thermal and acoustic properties. Use of high value bamboo products leads to
greater rural employment and enhanced income
generation. Raw material bamboo being a renewable resource
the houses are eco-friendly and involves energysaving manufacturing and usage.
Light weight, Modular Easy to construct Easy to Transport and re-erect.
Quality standards as per International practice.Designed as per BIS-4990- 1981 read with IS-
13958. Cost effective @ Rs. 450 to Rs. 500 per sq ft.
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Bamboo Prefab Houses -
Technical Specifications
General Condition
a. The structures will be suitablydesigned to meet climatic
condition andstructural stability for intendedconditions.
b. The structure will be made outof pre fabricated engineered
bamboo board as perspecification given in IS4990
& IS13958.
c. All dimension stipulated arenominal and subject totolerances as per IS
Specifications.
d. Panels will be painted, internalwall panel will be painted with
two coats of synthetic paints
& external panels will havetwo coats of externals paints .
The colors shade of paint shall
be indicated in the supply order, paints / primer should be ofICI./ Asian Paints/ Berger
Paints or other reputed makeonly shall be used.
e. The column, beams, trusses,false ceiling, door windows etc
will have exposed bamboo matfinish.
f. The supplier will furnishdetailed foundation drawing to
the indentor.
Design PrincipleThe entire unit is made of acombination bamboo ply- board of
16mm/19mm thickness. Columns and
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beams are built using multiple layersof bamboo ply glued together andbolted. The columns, beams and
trusses use 3 layers of bamboo ply.
The unit is a rigid monolithic structure.It is Installed on a hard standing
(rammed earth/ cement floor/concrete) floor. No foundation is
required. The unit can be anchored tothe floor with J- bolts. The bamboo
veneers are treated against borers and
fungus by soaking in a solution ofboric acid at temperatures between
65-90degrees centigrade. Glue line isalso treated with CLP to prevent
borers & fungus. The Bamboo boards
are boiling water resistant (IS-4990)and fire retardant is as per (IS-5509).
All the trusses and rafters are fixed tothe column using steel saddles.
RoofThe roof shall be made of slope 1:2
(approx). The roof shall be done with
galvanized, corrugated sheet of0.63mm/50mm/UPVC SHEETS. GI
sheets conforming to IS:277: 1992with amdt.2 having min 220gsm
galvanized. These corrugated GI
sheets is laid over a frame work oftrusses, columns and purlins fixedusing suitable fasteners like J- hooks
with bitumen washers, nut/ bolts etc.
A GI Ridge cover of size225x225x0.63mm made from GI steel
sheet/ coil conforming to IS 277: 1992
with amdt.2, having min 120gsmgalvanizing is to be fixed on top
junction of the roof using suitable
fasteners.
Roof Structural Framework
The roof shall be laid over a
framework of trusses: purlins andcolumns, fixed using suitable fastenerslike J-hooks with bitumen washers,
nuts, bolts etc The main member ofthe truss are 125mm deep with two19mm layer of bamboo board.
Secondary members are 100mm deep
with two layers of 19mm. The two end
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trusses supporting the gable endshave all members that are 100mmdeep, with two layers attached to the
top panel beam. The sides are covered
with 9mm ply nailed to the truss. Allmembers are suitably bolted at the
joints with 10mm nuts& bolts. Thepurlins shall be made using three
19mm layers of bamboo boards withthickness of 50mm.
Roof ProjectionThe roof shall have minimum
projection of 0.4mm from the eaveswall, in case of no verandah in front of
0.3m from the gable walls. Purlins will
also be provided on the roof at theeaves and at gable roof extension
(outside the structure) made formthree l9mm layers of bamboo boards
of 15mm thickness.
VerandahVerandah shall be of 4 feet widthapplicable. The GI roof over theverandah shall be a continuous
provided along the roof of the
structure. The purlins provided inverandah are made of the same
dimensions as for the roof.
Columns and BeamsThe columns and beams are of
different sizes, each 100mm deep
made with three layers of bambooboard (2x19mm+1x16mm)
Door and WindowsThe frames and shutters are made ofbamboo ply. The doors and windows
panels are made with cross braces.
Glazed windows can be provided asper requirement. The door shutter
shall be fixed with the door frame with4 nos. MS oxidized hinges of 100mmlength. The door shutter shall beprovided with 2 nos. MS oxidized
aldrops of 300 mm length, MSoxidized tower bolts of size 200mm atthe top and 100mm at the bottom on
each shutter and two nos. 150mm
long handles. Each of the Glass
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shutter will have 1nos MS oxidizedhandle of 150mm thickness, 2 nos. MSoxidized tower bolt of 100mm and 1
nos. of stay hook Glass sheet of 4mm
thick shall be fixed using glass putty.
FoundationThe supplier shall furnish the general
lay out of foundation drawing to theindentor indicating preparation of the
foundation well in advance of the
delivery. Suitable pockets shall be leftin the foundation as per the drawing
for fixing foundation bolts andgrouting the same for the placement
of the vertical columns. The indentor
will also be responsible for filling ofthese pockets with concrete, once the
foundation bolts are placed in positionat the time of erection. The scope of
contract does not include provision offlooring for the structures
CeilingWould be of polynum reflectiveinsulation, put along the slope of the
of the roof, on the under side of the
roof
NOTE : Suitable equivalent changes in
specs can be made at site as perrequirement
Range of Structures
School/Collegeinfrastructure
Community Halls Medical centers Toilet/Kitchen
Auditoriums Immediate disaster Rural/urban housing State/District disaster
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response shelters clusters control centers
Tourist resorts on stilts Pura information centers Technology University Security Office
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furniture to bamboo yarn to bamboo oil etc, there are more than 1500 documented and
5000 undocumented uses of bamboo. The very purpose of the enterprise is to create long
term, sustainable, non -migratory business model for the rural and tribal artisans in the
bamboo sector by using locally available green raw material i.e. bamboo. Bamboo & its
products have always suffered from poor market linkages and regulatory constraints
affecting the raw material despite enormous market size. If exploited properly, bamboo canhelp more than 5 million of our population cross the poverty line. Also, countrys natural
forests are under threat as demand for timber is expected to touch 153 million cubic meters
by 2020 and countrys timber import bill is boiling at Rs. 4000 crores (2005-06). Today,
customers are shopping for eco friendly products & Bamboo can come handy to fulfill socio,
economic and environmental needs of the country. Bamboo House India is working on
setting up chain of exclusive bamboo showrooms across the country and commercialse IIT-
Delhis bamboo bow beam technology for rural housing. Indian rural housing shortage
stands at staggering 6.7 million dwelling units and need of the hour is cost effective and
efficient solution for this and Bamboo House India in partnership with IIT-D is working
towards addressing this issue. The venture sounds commendable but how exactly doessomeone make money from bamboo? After all its not as expensive as wood or nearly as
profitable as a conventional cash crop like tobacco. The Duo answers Yourstorys queries
saying; We at Bamboo House India are investing to create triple bottom line returns.
Financial: Indian Market potential of Bamboo based products is estimated to be Rs.26,
000/- Cores by the year 2015. Bamboo Furniture market is estimated at 3625 crores and
Bamboo Housing market stands at 1100 Crores. Social: If tapped properly can help more
than 5 million of our population cross the poverty line and Bamboo Environmental: Bamboo
minimizes CO2 gases and generates up to 35% more oxygen then equivalent stand of trees
What makes the venture unique and an economically feasible reality is that nobody in the
country till date has tried to get the entire bamboo industry under one roof. It is very difficultfor commercial entrepreneurs to venture into bamboo, only social entrepreneurs can try this
line that too with in depth grass root domain expertise, starting from tissue culture plant
material to Indian Forest Act to working in high insurgency area to understanding various
bamboo species and understanding tribal mindset all goes into making a business model.
Thus they have a First mover advantage added to the complex domain expertise to add to
their merits. Bamboo House India have been able to make a major impact through our
initiative and recognised for their efforts: 1) Convinced NMBACIIAPTDCIIT (D) -AP
Forest Dept for a need of having a permanent platform to promote bamboo based products
to provide round the year employment opportunities to rural and tribal artisans to arrest
migration. Taking cue of suggestions got funded an exclusive bamboo showroom inHyderabad which is the first of its kind in the country under a Bamboo Housing Structure
designed by Indian Institute of TechnologyDelhi. Participated in Confederation of Indian
Industry (CII) & India Development Fund (IDF Research) Round Table Conference held at
Hyderabad on Industrialization of Bamboo Industry in India and campaigned and
convinced the panel for a need for efficient and effective market linkages strategy for growth
of Bamboo Industry. Andhra Pradesh Forest Department (APFD) under its World Bank
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project has entrusted the responsibility of Training their Forest Communities in Bamboo
Crafts to Bamboo House India. Training at 2 locations has been completed third location
will commence shortly. IITDCIIAPTDC under Ministry of Rural Development (MoRD)
project is setting up Bamboo Common Facilities Center at Bamboo House India premises
in Hyderabad. Students of Indian School of Business (ISB)Hyderabad have presented
the Business Model of Bamboo House India as case study to Cornell University forcompetition. Proposal sent to NMBA for funding for setting up pole based housing structure
plant in Hyderabad in partnership with NMBAIIT (D)CIIAPTDCAPFD & NIRD. IIT
(D) is partnering with Bamboo House India in commercializing its innovative bow beam
technology for rural housing structures, project will commence in a quarter. Proposal being
sent to NMBA & APFD for support for setting up Hand woven Mat Training & production unit
in Andhra Pradesh. Nominated at TATA NEN HOTTEST START UP AWARDS Competition
2008. ECONOMIC TIMES covered our story on03 / 02 / 09. Made it to final round in the
ongoing Economic Time Power of Ideas Contest. Outlook Money magazine has covered
our story 17th June 2009 issue. Networking with FORD FOUNDATION for support.
Networking with UNDP for support. Applied for LRAMP supportwaiting for technicaldocuments from IIT (D) to submit the final bplan. Did pilot market research for our idea and
received overwhelming response from around 90 investors willing to take up franchisee.
Designed and developed management, production and marketing practices for rural and
tribal communities with whom we are working. Developed market oriented products for the
communities a shift from their age old basketry making activities. Trying to bring entire
bamboo industry under one roof through chain of bamboo showrooms for visibility of
bamboo based products. Developed product catalogues and database of several artisans
which never existed making it easy for them to market their products. Taking up market
based livelihood programmes in Andhra Pradesh by targeting women members of the
communities. Covered by THE WEEK MAGAZINE23rd August 2009 Providing sufficientwork to communities to ensure their migration to other avenues is restricted. Convinced
industry and government the need for a dedicated market based approach for growth of
bamboo industry, today we have the support of government and industry, missions ,
organizations working in the bamboo sector for our unique market based approach to solve
socio economic and environmental problems of the country through bamboo. UTV has
covered our story for their programme Cracking Careers 28th July CNBC has covered
our initiative for their programme Young Turks 15th august Telugu Newspaper
EENADU has covered our initiative 3rd February 2009 Telugu TV Channel Vanitha TV
ran a story on our initiative. Featured by Outllook Business among 50 social entrepreneurs
of the country Partnerships & TieUps Bamboo House India is supported in its initiative byNational Mission on Bamboo Application (NMBA) Confederation of Indian Industry (CII)
Indian Institute of Technology (IITDelhi) Andhra Pradesh Forest Department (APFD)
Tripura Bamboo Mission (TBM) Infrastructure Leasing & Financial Services ( IL & FS)
Andhra Pradesh Technology Promotion & Development Centre (APTDC) The complexity,
risk, challenges and uncertainty involved in the complex bamboo scenario in the country
imparts an adrenaline rush of motivation to the duo to continue the journey which they have
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no plans of giving up. By 2010 they plan to set up at least 3-5 exclusive bamboo
showrooms across the country under a PPP model which as such has never been tried in
the country. They will also get government branding for the same and ensure round the
year employment opportunities to the rural/tribal population of the country, promote green
products and give a boost to the bamboo industry in the country. They believe that Having
an Idea, Believing in that idea coupled with the ability to execute that idea with a pinch ofClarity + Focus + Patience + Long term vision with a dash of Risk taking ability and tenacity
spells the perfect recipe for success like a pot of freshly cooked Bamboo shoot curry. The
Duo recommends the recipe to all readers at Yourstory and we wish Bon Appetit to Aruna
and Prashant hoping they taste success with Bamboo House India. ... read more
onyourstory.com
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Bamboo business planPresentation Transcript
Bamboo vs. Hardwood 3-7 years to harvest No need to replant can take up to 100 years toharvest Needs to be replanted The Miracle Plant Found all over the globe Over 200 millionyears Fastest growing plant Releases 35% more oxygen Has numerous uses
Bamboo is a grass
1012
Welcome to Bamboo World
Bamboo Nursery located in north east India (Nagaland)
20% of area and 12% of growing stock in MP28% of area and 66% of growing stock of bamboo in
NE region Availability of Bamboo (Raw Material) & Market OpportunityNew Technology
Options Skilled worker Availability Collection: 13.5 m MT Area: 8.96 m ha Growing Stock:
80.43 m MT, Chhattisgarh
Warehousin g Promotio n& marketing Enterprise Brand ing Grower Pack House NGO Grower R&DShow-room Customer Grower
TECHINICAL FINANCIAL FEASIBILITY ANALYSIS COMMERCIAL ENVIRONMENTAL
Primary Processing Level Secondary Processing Level
MOISTURE REMOVEL REMOVE EXTERNAL KNOT
SQUARE STICK MAKING MACHINE BAMBOO CROSS CUT MACHINE FORE SIDE PLANNINGMACHINE POLISHING MACHINE
Environmental feasibility Sustainable Livelihood opportunity Eco friendly Climate freecondition Institutional barriers Assessment of ownership and availability of land
TARGET MARKET INTERNATIONAL LOCAL NATIONAL
High Industree Crafts Foundation Bamboo World Price Sahaj Low Yogini Handicrafts HighConvenience Low
Want products to be desirable We want to create a demand for Bamboo Want customer to useBamboo product
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Company name
Bamboo house india
Who We Are
From the shortage of paper to the depleting ozone layer, to unemployment the world has many
problems today. While science is trying to discover a new way to fight these problems, there
has been a reasonable solution since the dawn of man. This solution is bamboo and bamboo
products. Bamboo and bamboo products have many environment friendly characteristics, and
can be used as substitutions in many situations and in turn generate livelihoods.
Bamboo House India, a social enterprise, was established by two First Generation Entrepreneurs, Aruna Kappagantula
Prashant Lingam in the year 2008 with an aim of using Bamboo as an economic driver for providing sustainable livelihoopportunities to rural & tribal artisans in the Bamboo sector through market linkages.
BHI is striving to create chain of bamboo showrooms across the country which shall promote & market all bamboo bas
products under one roof starting from Bamboo pen to Bamboo Housing Structures. Purpose is to create a long term
sustainable non -migratory business model for rural and tribal artisans in the Bamboo sector by using locally available
material i.e. bamboo and develop contemporary life style products to suit the market tastes and demand rather than a
old basketry items.
The business model focuses on triple bottom lines i.e environmental, social & financial aspects . Criteria is to provide
market for artisan products and make Bamboo available to the customers and try to solve the major problem of the
Bamboo industry i.e poor market linkages.BHI works through a hybrid model, a 'for-profit' component and a 'non-profit
component.
"For profit" activities are handled by "Bamboo House India" involving sourcing, designing, retailing, exhibiting and
developing markets and "not-for-profit" activities are handled by "Bamboo Artisan Welfare Society" involving skill train
upgradation, design development & capacity building.
First such exclusive Bamboo showroom is coming up in Hyderabad on an experimental basis for conducting reality chec
and gather market feedback, initiative supported & funded by NMBA CII APTDC IIT (D) & AP Forest Dept.
Mission
To provide round the year employment opportunities to rural & tribal artisans in the country through market linkages a
the same time promote Bamboo as an Eco-friendly substitute to wood, steel, iron & plastic and at the same work keep
organisational activities in tune with countrys Bamboo Objectives.
Vision
1. Do our bit in providing round the year employment opportunities to rural and tribal artisans in the country
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dependent on Bamboo Handicrafts for their livelihoods.
2. To act as a link between government, Missions, Institutes and Organizations, Artisan communities and the
customers for structured growth and development of the Bamboo Industry.
3. To develop the enterprise in a professional manner and maintain Fair Trade Practices in its operations
4. To open at least 3-5 exclusive bamboo outlets in the next 3 -5 years.
Bamboo House India is supported in its initiative by
1. National Mission on Bamboo Applications (NMBA)2. Confederation of Indian Industry (CII)
3. Andhra Pradesh Technology promotion & Development Center (APTDC)
4. Indian Institute of Technology (IIT - Delhi)
5. Andhra Pradesh Forest Department (APFD)
6. Infrastructure Leasing & Financial Services (IL & FS)
7. Tripura Bamboo Mission (TBM)
What We Do
Use locally accessible raw material i.e. bamboo for creating livelihood opportunities for the rural population.
Identify & motivate clusters/communities in the rural areas to take up value added bamboo activities for their
economic progress.
Identify, formulate and execute business plans using bamboo as raw material and ensure acceptability of the
proposal both by the community and the local panchyat through systematic and professional approach.
Initiate Bamboo plantation activity for ensuring long term raw material availability to support bamboo value add
activities.
Provide training to the communities / clusters to make marketable products using bamboo as raw material.
Concentrate on streamlining and systemizing the entire process of training, production, quality control, supply c
management and marketing which are all important stages in the bamboo production chain.
Create a business model for the communities/ clusters to make them independent in their activity.
Provide professional training to a pool of key members in the community in basic management principles to ena
them to run their activities in organized environment.
Generate awareness for bamboo products at the village level using necessary promotional programmes to ensu
systematic knowledge dissemination at the village level.
To coordinate and facilitate rural presentations at various forums to create awareness of the bamboo craft and
livelihood implications.
Design & develop marketing / communication programmes for the clusters and empowering them for wider
acceptance of bamboo products.
Arrange for fairs & exhibitions to promote products made by the rural communities for better market opportunit
Coordinate & Interact with all stakeholders and business partners for providing better facilities and opportunitie
the village level.
Arranging required infrastructural facilities required either by setting up Common Facilitates Centre (CFC) or se
independent production units for achieving the very objective of the programme.
Develop a common platform for communities and business enterprises for enhanced understanding of each othe
through a systematic approach.
Prioritize in giving people at all levels the knowledge and skills they need for long-term development involving
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bamboo.
Follow people-first perspective, with participatory approaches in all field-based activities, ensuring ownership an
decision making rest with those who benefit from the work
Assisting in bringing about successful development interventions through trade policy, statistical compilation,
standard setting and direct community-based interventions.
Develop the community/village as an autonomous business entity and equip them with all aspects of professionbusiness enterprise and prepare them in managing the market competition in an improved and structured appr
Buyback arrangements of the finished products
Why Use Bamboo
Bamboo: An Ancient Solution to Modern Problems
By now, nearly everyone knows that we are depleting the natural resources of the only home that we have at a rate that well past sustainable. To some extent, we have become inured to alarming reports and ominous warnings about our
wasteful ways. Media outlets yammer away about Overpopulation, Global Warming and Deforestation and these reports
either fatigue or motivate us to make necessary changes in our lives.
Occasionally, a development comes along that provides some optimism about our prospects for making positive changes
our living habits. One such development is the emergence of new uses for a species of grass that has been around far
onger than we have. Bamboo has been used for everything from food to bridge building for millennia but consumers and
manufacturers are taking a fresh look at all that this amazing plant has to offer. Here are the top ten ways that bamboo w
save the planet
Renewable resource: Depending on the species, bamboo can be harvested in one to five years versus 10-50 years formost softwoods and hardwoods. Thereafter harvests are possible every second year for up to one hundred and twenty
years the yield (weight per acreage and year) is up to 25 times higher than that of timber Hardwoods like oak take at leas
forty years to mature before they can be harvested. Almost 1 million acres of forests are lost each week worldwide to
deforestation. Bamboo's versatility as a substitute for hardwoods offers a chance to drastically reduce that figure and
protect the forests that we have left.
Absorbs greenhouse gases: Bamboo absorbs carbon dioxide and releases 35% more oxygen into the atmosphere than
an equivalent stand of hardwood trees.
Amazing growth rate: Some species of bamboo grow more than three feet each day! No plant on the planet features a
faster growth rate. When it is harvested, it will grow a new shoot from its extensive root system with no need for addition
planting or cultivation.
Very little waste: After harvesting, virtually every part of the plant is used to make a wide variety of products. From so
enriching mulch to beautiful furniture to chopsticks, every part of the plant can be utilized.
Versatility: Bamboo can replace the use of wood for nearly every application. Paper, flooring, furniture, charcoal, buildin
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materials and much more can be made from bamboo. What's more, bamboo fibers are far stronger than wood fibers and
much less likely to warp from changing atmospheric conditions.
No fertilizer, pesticides, or herbicides needed. Unlike most cash crops, bamboo requires no agricultural chemicals to thrive
Unlike cotton, which is one of the most intensely sprayed crops in the world and rapidly depletes the nutrients in the soil,
bamboo sequesters nitrogen and cultivation does not add chemicals to the environment.
Soil protection: Once hardwood forests are clear-cut and the stumps are burned to provide fertilizer and space for
growing crops, erosion inevitably occurs as the topsoil and nutrients are washed away by rainfall. The eroded soil then clo
rivers and streams and affects the lives of people and animals living downstream. Bamboo roots remain in place after
harvesting where they prevent erosion and help retain nutrients for the next crop.
Economic development: In less developed countries where unemployment leads to civil unrest, bamboo production an
the manufacturing of bamboo products provides job opportunities in areas that desperately need social and economic
stability. The market potential of bamboo is estimated to be 26000 crores by 2015 and if tapped in a proper way bamboo
can help more than 5 million of our population cross the poverty line.
Bamboo grows in a variety of conditions: Bamboo can grow in arid regions where droughts cause other crops to fail
and since the roots are left in place after harvesting, it helps to preserve vital moisture in the soil. From low wetlands to
higher elevations in the mountains, bamboo thrives in a wide range of climates.
Optimism and cultural cooperation: In a fractious world where wars are fought over resources, the increasing
popularity of bamboo products provides an opportunity for diverse cultures to settle their difference through trade and
cooperation that benefits everyone.
Can bamboo save the planet? The answer to that question remains to be seen. But this amazing plant and its surging
popularity in a huge variety of products offers mankind a chance to enjoy many of the comforts of modern life withoutcausing irreparable damage to our environment.
Bamboo minimizes CO2 gases and generates up to 35% more oxygen then equivalent stand of trees.
1 hectare of bamboo sequesters 62 tons of CO2/year
1 hectare of young forest sequesters 15 tons of CO2/year
How it works
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Bamboo removes CO2 from the atmosphere through photosynthesis by using carbon as an energy source and converting nto plant tissue which releases oxygen (O2) as a by-product.
Bamboo.... Helps retain water in the watershed. Can be harvested annually. Needs no replanting after harvesting. Is an effective erosion control plant and natural control barrier due to its widespread root system and large
canopy. Reduces runoff, prevents massive soil erosion. Sustains riverbanks. protects surrounding environment during typhoons due to its height.regenerates and is resilient even after
strong typhoons. Helps mitigate water pollution due to its high nitrogen consumption. Requires little attention during its growing/production cycle. Is well suited for agro forestry and healthy ecosystems. Requires only a modest capital investment to generate a steady income.
Bamboo & Bottle HouseBamboo Canteen -
AnantapurBamboo Coffee Shop -
Madhapur
Bamboo Food Kiosk @
Begumpet
Bamboo House -
DilshukhnagarBamboo House - Latur
Bamboo House -
Manikonda
Bamboo House -
Nagarjuna Hills
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Bamboo House -
Swaroop Nagar
Bamboo House @
NacharamBamboo House @ Uppal
Bamboo Interiors -
Bowenpally
Bamboo Interiors - Hyd
Goes Green
Bamboo Interiors @
Kargha
Bamboo Interiors @
Malkha
Bamboo Partition @
Bamboo Post - LB Nagar Bamboo Snug @ GoogleBamboo Structure -
Gandipet
Bamboo Structure -
Ramanthapur
Bamboo Structure -
Tirupati Bamboo Structure @
Nagole
Bamboo Water Tank Boat House @ Google
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Livelihoods Project -
Bellampally
Livelihoods Project -
Perantalla Palli
Livelihoods Project -
Yeleswaram
R&D With IIT (Bamboo
Housing
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Andhra Pradesh Technology promotion and Development Centre
(APTDC)
Andhra Pradesh Technology Development & Promotion
Centre (APTDC) is established under the joint participation of
the Govt. of Andhra Pradesh, Confederation of IndianIndustry (CII) and Technology Information, Forecasting &
Assessment Council (TIFAC- an autonomous society under
the Department of Science & Technology, Govt. of India).
APTDC caters to the needs of various industrial sectors & Entrepreneurs by providing Technology
Search and Sourcing, Technology Marketing & Promotion, Project Execution Assistance, Technical
Consultancy Services, Technology Information, Patent Search & Intellectual Property Rights (IPR)
Services.
National Mission on Bamboo
Application(NMBA)
The National Mission on Bamboo Applications, structured as a
Technology Mission, is one of the key initiatives of the
Department of Science & Technology for the Tenth Plan.
The National Mission on Bamboo Applications has been tasked
with creating the basis for enlarging the bamboo sector, and with
supporting the efforts of the Government of India towards augmenting economic opportunity, income
and employment.
The Mission is multi-disciplinary in its approach.
* Focused on value addition & commercialization
* Develops, tests & disseminates technologies
* Supports demonstration & entrepreneurial projects
* A knowledge & technology network in action.
Confederation of Indian Industry (CII)
CII works to create and sustain an environment conducive
to the growth of industry in India, partnering industry and government alike through advisory and
consultative processes.
CII is a non-government, not-for-profit, industry led and industry managed organisation, playing a
proactive role in India's development process. Founded over 113 years ago, it is India's premier
business association, with a direct membership of over 7500 organisations from the private as well as
public sectors, including SMEs and MNCs, and an indirect membership of over 83,000 companies from
around 380 national and regional sectoral associations.
CII catalyses change by working closely with government on policy issues, enhancing efficiency,
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competitiveness and expanding business opportunities for industry through a range of specialised
services and global linkages. It also provides a platform for sectoral consensus building and
networking. Major emphasis is laid on projecting a positive image of business, assisting industry to
identify and execute corporate citizenship programmes. Partnerships with over 120 NGOs across the
country carry forward our initiatives in integrated and inclusive development, which include health,
education, livelihood, diversity management, skill development and water, to name a few.
Infrastructure Leasing & Financial Services (IL&FS)
Infrastructure Leasing & Financial Services Limited (IL&FS) is one of India's leading infrastructure
development and finance companiesIL&FS was promoted by the Central Bank of India (CBI), Housing
Development Finance Corporation Limited (HDFC) and Unit Trust of India (UTI). Over the years, IL&FS
has broad-based its shareholding and inducted Institutional shareholders including State Bank of
India, Life Insurance Corporation of India, ORIX Corporation - Japan and Abu Dhabi Investment
Authority
IL&FS has a distinct mandate -- catalysing the development of infrastructure in the country.
The organisation has focussed on the commercialisation and development of infrastructure projects
and creation of value added financial services.
From concept to execution, IL&FS houses the expertise to provide the complete array of services
necessary for successful project completion: visioning, documentation, finance, development,
management, technology and execution.
Indian Institute of Technology IIT(Delhi)
Indian Institute of Technology Delhi is one of the seven Institutes of Technology
created as centres of excellence for higher training, research and development in
science, engineering and technology in India.
The objectives include:
Offering instruction in engineering and applied sciences at a level comparable to the very best
in the world.
Providing best facilities for postgraduate studies and research. Providing leadership in curriculum planning and laboratory development.
Developing programmes for faculty development both for its own staff and for teachers of
other engineering institutions.
Developing close collaboration with industry through exchange of personnel and undertaking
consultancy projects.
Developing strong collaboration links with other academic and research institutions in the
country and abroad.
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Anticipating the technological needs for India and to plan and prepare to cater to men.
Developing continuing education programmes.
Preparing instructional resource material in the conventional as well as the audiovisual me
video and the computer based modes.
Catering to the development of a culture for maintenance and conservation.
Andhra Pradesh Forest Department (APFD)
Mission Poverty alleviation through sustainable forestry
Andhra Pradesh Forest Department is one of the
administrative divisions of Government of Andhra Pradesh. It
is headed by the Principal Chief Conservator of Forests. The
primary function of this department is protection,
conservation and management of forests in the Andhra Pradesh State. The Forest Department is
organized into 12 territorial cicles and 43 divisions. In addition, one Senior Officer of the rank of
Deputy Conservator of Forests functions as Planning and Extension Officer in each district
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JEEVIKA
The Livelihood Freedom Campaign is a initiative started by
the Centre for Civil Society, a non-profit think tank based in
Delhi. Jeevika is founded on the principle that the quality of
life is intrinsically related to the degree of livelihood andeconomic freedom. It promotes public policy measures to clear the path for free enterprise and
through research, advocacy and outreach activities shifts the terms of public debate in favor of
removal of barriers for pursuit of an honest livelihood.
ICFAI Business School Case Development Centre
IBSCDC was established in October 2003 with the vision of promoting quality
research in business Management. Since then, a committed and strong focus on
converting the business stories into top-of-the-order case studies with a
challenging time-to-market of 15 days have been the drivers of this institution
and shall remain so.
The business stories that appear in the best business international magazines, namely, The
Economist, Businessweek, Forbes, Far Eastern Economic Review, Fortune and Time, provide the base.
Other top-of-the-line management journals and magazines provide the intellectual support. The case
studies span all the functional areas of management with exemplary contemporariness and
topicality.The Mission is multi-disciplinary in its approach.
National Institute of Rural Development(NIRD)
Integrated rural development through holistic approach is a national
commitment. The goal is to enrich the quality of life of the poor by
meeting the basic needs and generating employment opportunities on a
wider scale through decentralized planning. The mission of NIRD is to facilitate rural development
vigorously through government and non-governmental initiatives. NIRD is the country's apex body for
undertaking training, research, action research and consultancy functions in the rural development
sector. It works as an autonomous organization supported by the Ministry of Rural Development,
Government of India.
STRATESSENCE
STRATESSENCE, is a strategic management consulting company, whichchiefly works in four focussed verticals, namely, ESM, Social Media,
Management Consulting, and Cleantech. Stratessence has a multi-dimensional team comprising
people from IT, Web Architechture, Social Media, Strategy, Marketing, Corporate Law,
Entrepreneurship, and Energy.
Exnora International
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Exnora International is a wide spread environmental movement founded
in 1989, focusing on mobilizing and empowering communities to
participate in preserving nature and preventing environmentaldegradation, thereby improving the quality of life of the common man.
Founded in Chennai by renowned social activist and "master motivator of masses" Mr. M B Nirmal,
Exnora International is a Non-Profit, Non-Political, Secular, Non-Governmental, Environmental Service
Organisation. It was formed with the aim to realize a cleaner, greener and more enviro-friendly world.
Within the 16 years of its existence it has grown into a wide spread movement covering many parts of
India. Today Exnora International is a force to reckon with.
Khadi & Village Industries Commission
The Khadi and Village Industries Commission (KVIC) is a statutory body
established by an Act of Parliament (No. 61 of 1956, as amended by act
no. 12 of 1987 and Act No.10 of 2006. In April 1957, it took over the
work of former All India Khadi and Village Industries Board.
The broad objectives that the KVIC has set before it are...
The social objective of providing employment.
The economic objective of producing saleable articles.
The wider objective of creating self-reliance amongst the poor and building up of a strong rural
community spirit
Putting Artisans First
Fair trade provides under- and unemployed artisans with an opportunity to earn vital income and improve their quality of
ife by establishing a sustainable market for their handcrafted products.
Cash Advances
Bamboo House India pays artisans in full for each order. We provide artisan partners with the opportunity to receive 100
of an order's price when the order is placed, which functions as an interest-free cash advance. This capital allows artisan
groups to purchase equipment and raw materials without going into debt by taking out loans with high interest rates.
Once the products are made, Bamboo House India is responsible for marketing them. Artisans' wages are not affected byproduct markdowns or discounts because they have already received payment before the products arrive in our
warehouse.
A Fair Price
A fair price ensures that artisans are adequately compensated for the time, labor and material resources invested in maki
each product. Pricing varies according to the economic and social context in which an artisan works. A fair price is
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determined by the artisan in conversation with Bamboo House India and is based on the cost of materials, and a fair wage
for the production time and skill level required making each product. Fair wages enable artisans to meet their needs for
food, clothing, and shelter.
Long-Term Relationships
Fair trade is not just about pricesit is founded on a commitment to long-term relationships that provide mutual benefits
for our business and those of our artisan partners.
When Bamboo House India starts trading with an artisan group, we stay committed to working with the group in the long-
term and to building its capacity to become successful with both commercial and fair trade buyers. We are committed to
sustaining consistent purchases each year, and we try not to decrease purchases from an artisan group from year to year
Artisan groups often remark that our commitment to long-term purchases is more important than the fair prices we pay.
Long-term relationships give them a sustainable source of income that enables them to plan for the futureinvesting in
technology and skills training in order to reach their full business potential
Design Collaboration
Bamboo House India offers artisan partners a spectrum of design assistance that varies with the unique challenges of eac
group. Our design partners help artisans adapt traditional artistic skills to create a product that appeals to the market. Ou
buyers make regular visits to artisan partners, where they collaborate to produce best-selling products and enable our
partners to develop their businesses and design skills
Environmental Responsibility
At Bamboo House India, our goal is sustainabilitynot just for our artisan partners, but also for the environment. Our new
store concept takes a conscious approach toward minimizing environmental impact in order to meet the "triple bottom line
of economic, environmental and social sustainability.
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New
Bamboo For BusinessAbundantly grown in India, bamboo is an excellent choice for furniture compared to traditionally usedmaterials like cane. A couple looking for furniture chanced upon this factand turned it into a business
opportunity.
By Ankush Chibber
|
2 June 2010
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Some of the most successful enterprises in the world have come out of a need for something that was not
available. Back in 2007, Aruna Kappagantula of Hyderabad was also looking for something that wasnt
available: a particular kind of table.
I was doing up my house and needed a specific table for it, she says. When I couldnt find it in the city, I
went on the Internet where I chanced upon bamboo furniture. Till then, I had never seen or heard of
bamboo. That search led her and her husband Prashant Lingam to set up Bamboo House India. The
company is a social enterprise that promotes the use of bamboo as an eco-friendly substitute to wood,
steel, iron and plastic and also generates livelihood for artisans in the bamboo sector.
The search for that table let us understand this plant and also the skills of people in the tri bal areas who
work with bamboo, Lingam says. Till then, we thought bamboo was only good for scaffolding.
This search and eventual fascination came for Kappagantula at a time when she had just got married and
was looking for a new career. It was her husband who pushed her to start exploring the world of bamboo
furniture and whether there was a business model there. The two scoured the Internet for more
information on bamboo cultivation and furniture and were eventually led to Professor M.P. Ranjan, Head
of the Centre of Bamboo Initiatives at the National Institute of Design, Ahmedabad.
It was Professor Ranjan who introduced us to the amazing world of bamboo furniture and a community in
the village of Katlamara, Tripura, on the India-Bangladesh border that made amazing bamboo furniture,
but was languishing in neglect, Lingam adds.
Kappagantula decided that she would take up the community and work with them to manufacture bamboo
furniture. She initially thought she could establish a link up with them and then the process of ordering
and manufacturing could be set up. However that turned out to be more than just a long shot.
There were many barriers, she recalls. The villagers spoke only in their native dialect. There were no
phones, mobiles or the Internet. No courier went to these village and even postal services were
rudimentary. The roads to the villages went through insurgent territory.
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But Katlamara was important to the duos business plans. The village is home to perhaps the best
bamboo species in the worldThrystostachys Oleverii. It offers the best range, height, growth and
flexibility to make everything from handicrafts to bamboo housing. Government apathy, however, had left
the artisan community and trees in a state of rot.
The neglect actually opened up doors for another partyusto come in and give these artisans a
second shot at livelihood, Lingam says. It took us four months, a couple of trips, and countless meetings
with the community elders, but we finally caught a break there. My wifes mastery of Bangla helped.
The duo managed to get seven main artisans back to their trade by offering a compensation of around
Rs.30,000 for six months with no delivery commitments, and further agreed to buy whatever they
producedat their prices. The channel was now open. The couple would call once every week at the sole
telephone 80 kilometers from the village to relay orders and for the artisans to communicate any of their
issues.
The groundwork was also put up by Aruna in training the artisans, Lingam says. She taught them how
to use a laptop, e-mail and the Internet. Also, the artisans were making very rural focused products like
baskets. Aruna exposed them to more urban designs that would sell well to the city clientele. However, even though the couple had got the supply side fixed, they were really not sure what kind of
bamboo furniture would be accepted as it was still a nascent concept. Lingam says that they
consc