Barriers to gamification adoptionGamification in HR
Prepared By Manu Melwin Joy
Assistant ProfessorSCMS School of Technology and Management
Kerala, India.Phone – 9744551114
Mail – [email protected]
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Barriers to gamification adoption
• Somehow, despite
promising success stories,
many companies have not
embraced gamification as a
meaningful solution to
industry challenges.
Barriers to gamification adoption
• Some of the most common
barriers to adoption include:
– A belief that gamification is too
expensive.
– Older executives do not buy into
the strategy.
– Lack of understanding about
gamification.
Barriers to gamification adoption
• However, companies do not
necessarily need to develop
a full-fledged game or
gaming software to take
advantage of gamification.
Barriers to gamification adoption
• A belief that gamification is
too expensive.
– However, companies do not
necessarily need to develop a
full-fledged game or gaming
software to take advantage
of gamification.
Barriers to gamification adoption
• A belief that gamification is
too expensive.
– Leadership can apply the
basic principles to existing
processes to improve
engagement rates.
Barriers to gamification adoption
• Older executives do not buy into the strategy. – Whether your company
operates under board management or a chief executive officer, some old-school managers may not understand or approve of gamification in the workplace.
Barriers to gamification adoption
• Older executives do not
buy into the strategy.
– Check with the Millennials in
the company and get their
help in making the case for
gamification to the older
folks.
Barriers to gamification adoption
• Lack of understanding about gamification. – What is gamification and why
is it a good idea? Many businesses today still don’t understand how it works or the range of benefits that accrue to incorporating game-like incentives into workplace activities.
Barriers to gamification adoption
• Lack of understanding about gamification. – However more and more
companies are using it and talking about the benefits—so it is becoming easier to explain gamification and to demonstrate its value to those who still don’t get it.
Barriers to gamification adoption
• Gamification is not one-size-fits-
all. Every company must design
a strategy that addresses
individual business
challenges. The technical
programming and game
concepts must align with
company goals.
Barriers to gamification adoption
• An organization needs to
understand rules of the
game, and tie those to the
goals, player motivators and
fit, to achieve real-world
results.