CANADIAN CANADIAN HOLIDAY SHOPPERSHOLIDAY SHOPPERS
DA
YS
DA
YS
BETWEENBLACK FRIDAYAND CHRISTMAS
CANADIANS CROSSING OVER THE BORDER FOR SHOPPING IS EXPECTED TO DRASTICALLY DECLINE THIS 2014 HOLIDAY SEASON
61%of Canadians
are looking to make purchases
on Black Friday.
CANADIAN SHOPPERSCANADIAN SHOPPERSare taking a frugal approach to this holiday season
The average Canadian will spend $1,517 in 2014 for the holidays
Down from $1,810 in 2013
CANADIANS WILL SPENDCANADIANS WILL SPENDon average
Sources:
http://www.thestar.com/business/economy/2014/11/14/canadians_less_familiar_with_cyber_monday_than_black_friday.htmlhttp://www.theglobeandmail.com/report-on-business/small-business/sb-growth/day-to-day/as-holidays-near-small-businesses-continue-to-lag-in-online-retail-space/article21091030/http://www.canadianliving.com/life/money/how_much_does_christmas_cost_canadians.phphttp://www.marketwired.com/press-release/2014-bmo-holiday-outlook-spending-expected-to-drop-to-three-year-low-tsx-bmo-1963536.htmhttp://ca.reuters.com/article/businessNews/idCABRE90F0Y620130116?pageNumber=2&virtualBrandChannel=0
WHEN CANADIANS ARE PLANNING ON SHOPPINGWHEN CANADIANS ARE PLANNING ON SHOPPING
TOP CATEGORIES FOR CANADIANS BUYING TECH GIFTSTOP CATEGORIES FOR CANADIANS BUYING TECH GIFTS
34%
39%26%
LAPTOP OR TABLET
28%28%
VIDEO GAMES AND/ORGAMING CONSOLES
32%32%
ELECTRONIC GADGETS AND TOYS
30%30%
ONLINE SALES IN CANADA JUMPED
in 2013
$582.70on gifts
$359.80on travel
$307.30on holiday
entertainment
$147.50on miscellaneous
expenses
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