2017/2018 YEAR IN REVIEW
CELEBRATING 25 YEARS Since 1993
HARLEM USA
1
Table of Contents
4 Joint Message from Chairman and President 6 We Welcome Our New Neighbors 7 We Bizznifi 8 Conversations That Are Being Had
10 Pedestrian Counts 12 Sanitation and Street Maintenance 14 Clean Campaign 17 Public Safety 18 Marketing, Promotion, Communication, Events 19 Holiday Lighting 21 Sustainable Urbanization 22 Composition of Use Per Block 27 BID Financials 29 2017 - 2018 Board of Director 30 Management and Staff 31 CUNY Service Corp 32 Harlem Happenings App 33 BID Boundaries
Joint Message from Chairman and President
Recognizing that development activity is taking place on 125th Street, we examined what is happening with development above retail spaces; how to mitigate construction impacts, what will it take to activate development across 125th street and why are private developers not taking advantage of the cultural bonus that was put into place in 2008 with the re-zoning of 125th Street.
This year marks 25 years of operation for the 125th Street BID. Naturally reflection is in order and we did that in several ways. We held a Property Owner’s Think Tank where we reviewed achievements, what we want to let go, what we want to continue to pursue from an investor point of view, and examined new projects to add.
We looked at existing BID resources. We analyzed data prepared by the BID staff that showed the growth in assessed values, the trends in pedestrian counts, and the impact of exempt vs. taxable properties. We discussed existing database platforms and ways to leverage strategic partners as we continue our journey.
And yes, we are all wondering how the 2nd Avenue Subway – Phase 2, will impact the area between Fifth Avenue and Adam Clayton Powell Boulevard in the short term and after it is completed. These conversations pointed to the need for future work to attract quality office tenants above ground; for signage that will activate the street, for improving the physical environment, and for increasing the use of new technologies to meet the demands of the changes occurring with consumer consumption.
Special thanks is in order for our marketing and promotion committee members: Blink Fitness, T-Mobile, Settipani Restaurant, Raymour and Flanigan, and Olive Garden who guide the quarterly Retail Think Tank meetings and guide the BID in developing unique local and joint promotions. And of course, our core program initiatives of public safety and making 125th Street cleaner and healthier is still the base of our operations. Special thanks to Councilmember William Perkins for funding that allowed the BID and Manhattan Community Boards 9 and 10 to launch a Clean Campaign. As we move forward, we will continue our work with our partners west of Morningside Avenue, Manhattan Community Board #9, Columbia University, and Manhattan Borough President Gale Brewer. to spur growth in that area and seek solutions for the challenges. And lastly, we are especially grateful for the public safety support that we have received from Chief Kathleen O’Reilly from Manhattan North and Inspector Chris McIntosh of the 28th Precinct of New York City Police Department. Enjoy the 125th Street Experience,
We need to continue our work to bring successful restaurants that can stimulate the nighttime economy; create a retail mix that introduces local brands and unique businesses for the Harlem market; and work with our to retailers to stay on top of customer needs and changes.
Mukaram Taheraly Chairman
Barbara Askins President & CEO
Already Here
We Welcome Our New Members
Coming Soon
6
Attract Quality Office
Tenants Connecting
Advocate for New
Technological Advertising
Signage
Stimulate Nightlife Economy
Creating Re-visit Cultural Bonus
Create Unique Local
Marketing Featuring
Promote Visual Arts
Form Strategic Partners
Grow Clean and
Safe Programs
WE BIZZNIFI™ 2018 – 2019 GOALS
Conversations Are Being Had
Dapper Dan Billboard on 125. A sign of the times.
Preserving Art on 125
LaGree Baptist Church Sold
CAM’RON Pop Up on 125
Studio Museum Reveals New Design
54 West 125th Street sold for $27 Million Dollar
Victoria Secret scaffolding removed
opening soon Victoria Theater project
underway
Shake Shack coming to 125
P C Richards opened A New CVS is coming Nearing Completion
Bath & Body Works and Spectrum
Pedestrian Counts (Footfall)
The BID has collected and provided pedestrian counts on the southwest corner of 125th and Frederick Douglas Boulevard to its members and the community at large for over 4 years. This
data allows the BID as well as its members to track trends and respond to major changes .
October 2, 2018
Highest Foot Traffic day for this week was Saturday and the peak hour was 3pm.
Pedestrian Counts in Real Time
125th Street BID Sanitation Services
Street sweeping and
bagging Snow and ice removal Graffiti removal from
Street furniture Street furniture
maintenance
Sanitation and Street
Maintenance
Sanitation Expenses % of Total Expenses
Frontage Feet Sanitation Expenses/Frontage Foot
Sanitation Hours Logged
Sanitation Expenses/Hours Logged
$241,945 23.3% 10,270 23.56 12,741 $18.99
Clean Campaign Initiative • Education Awareness • Increase Community Service • Partnered with Community Boards 9 and 10 and Sponsored On-Line Clean Campaign Competition • Advocated for Department of Sanitation to Increase
Pickups • Increased data collection effort • Increased the number of solar powered trash
receptacles wrapped with artwork from Harlem artists on the street
Launched Online Competition designed
To encourage community to pitch in
Harlem “Just Dunk It”
15
Harlem JUST DUNK IT
June 1, Clean Up Day
Public Safety Expense
% of Total Expenses
Frontage Feet
Public Safety Expenses/Frontage Foot
Public Safety Hours Logged
Public Safety Expenses / Hours Logged
$208,961 19.3% 10,270 $30.35 9,888 $21.13
Public Safety Serving as Eyes and Ears, Street Patrol, Coordinate with NYPD, Crime Prevention Workshop, Reporting
Street Condition
BID AMBASSADORS NYPD New Cadets on 125
NYPD, District Attorney’s Office and business discuss internal
and external shoplifting
BID communicates with its audience through:
Monthly E-blast newsletters, Daily Social media, Flyers, Door to door visits, Paid advertising and Direct mailings
Marketing and Holiday Lighting Expenses
% of total expenses
Total Public Events Held
Total Estimated Attendees at Events
Total Marketing Materials Distributed
Total Digital Platform Subscribers
$98,341 9.1% 2 120,000 6,200 25,527
For those who live, work, visit, and invest
Marketing, Promotion, Communication, Events
Harlem Holiday Lights Activities
Looking West of Morningside, BID became the client in a collaborative workshop with the Urban Design Lab at Columbia University. High School Students from several countries presented recommendations to bring life to that area.
• Indoor Fun Park , Public Exercise Areas , Floating Swimming Pool
• Robot Design Trash
Receptacles for recycling that add deposits to metro card
• Community Center with amphitheater and event space with murals integrating innovative pavement technology – solar roads
• Under Bridge Vendor Booths with Green Infrastruture and Midnight Basketball Activity
• Utilize empty spaces under bridges to address air pollution through elevated gardens
Composition of Use for Block 1749 and 1750 Fifth Avenue
164,276
278,264
126,905
71,753
42,569
6,692
0
5,891
0
0
405,169
0 200,000 400,000
Land Size
Residential
Commercial
Office
Retail
Storage
Factory
Other
Garage
Owner Occupied
Gro
Block 1749 Composition of Use
Square Feet
160,223
208,942
241,524
64,306
58,065
23,604
0
37,364
0
41,842
450,466
0 200,000 400,000
Land Size
Residential
Commercial
Office
Retail
Storage
Factory
Other
Garage
Owner Occupied
Gro
Block 1750 Composition of Use
Square Feet
Composition of Use per block Lenox to Fifth Avenue
211,131
235,718
275,059
61,057
87,612
6,735
0
119,655
2,700
510,777
0 200,000 400,000 600,000
Landsize
Residential Squ. Ft.
Commercial Sq. Ft.
Office Sq. Ft.
Retail Sq. Ft.
Storage Sq. Ft
Factory Sq. Ft
Other Sq. Ft
Owner Occupied Sq. Ft
Gro Sq Ft.
Block 1722 Total Square Footage Breakdown
Square Feet
178,481
167,587
537,589
296,189
183,932
13,112
0
30,968
13,388
33,100
705,176
0 200,000 400,000 600,000 800,000
Landsize
Residential
Commercial
Office
Retail
Storage
Factory
Other
Garage
Owner Occupied
Gro
Block 1723 Total Square Feet Breakdown
Square Feet
Composition of Use for Block 1909 and 1910
Adam Clayton Powell to Lenox
151,377
0
578,386
176,815
263,162
51,500
0
86,909
0
110,785
538,814
0 200,000 400,000 600,000
Land Size
Residential
Commercial
Office
Retail
Storage
Factory
Other
Garage
Owner Occupied
Gro
Block 1909 Composition of Use
Square Feet
179,846
0
687,241
372,820
0
0
36,505
142,000
39,185
687,241
0 200,000 400,000 600,000 800,000
Land Size
Residential
Commercial
Office
Storage
Factory
Other
Garage
Owner Occuppied
Gro
Block 1910 Composition of Use Square Feet
Composition of Use for Block 1930 and 1931
Frederick Douglass to Adam Clayton Powell
151,097
24,342
553,714
151,440
217,771
12,976
0
157,360
0
53,352
578,056
0 200,000 400,000 600,000 800,000
Land Size
Residential
Commercial
Office
Retail
Storage
Factory
Other
Garage
Owner Occuppied
Gross Sq. Ft.
Block 1930 Composition of Use
Square Feet
153,901
0
549,230
256,625
100,004
9,250
0
170,135
13,216
11,500
549,230
0 200,000 400,000 600,000
Landsize
Residential
Comme…
Office
Retail
Storage
Factory
Other
Garage
Owner…
Gross…
Block 1931 Composition of Use
Square Feet
Composition of Use for Block 1951 and 1952
Morningside to Frederick Douglass
121,076
44,706
510,099
135,434
300,430
0
0
73,890
345
76,690
554,805
0 200,000 400,000 600,000
Landsize
Residential
Commercial
Office
Retail
Storage
Factory
Other
Garage
Owner Occupied
Gross Sq. Ft.
Block 1951 Composition of Use Sqaure Feet
140,149
199,597
263,346
71,300
157,101
24,115
0
4,500
0
0
462,943
0 200,000 400,000
Landsize
Residential
Commercial
Office
Retail
Storage
Factory
Other
Garage
Owner Occupied
Gross Sq. Ft.
Block 1952 Composition of Use
Square Footage
Officers and Executive Committee. Mukaram Taheraly Chairman
Scott Auster Vice-Chairman
Bernard Warren Chairman Emeritus
Mark Irgang Treasurer
Lisa Tcker Secretary
Ross Jacobs Chair, Public Safety
Drew Greenwald Chair, Streetscape
James Simmons Chair, Audit
Jonelle Procope Chair, Nominations
Maria Nieves Chair, Marketing
Property Owners Leah Abraham Stettepani
Scott Auster & Drew Greenwald Grid Properties
Roberto & Eugene Fata Fata Organization
Steven Feldman Rockfeld Group
Mark Irgang Irgang Group
Ross Jacobs Cogswell Realty
Joseph & Alan Jemal Jem Realty
Jonelle Procope Apollo Theater Foundation, Inc.
James Simmons Ares Management LLC
Mukaram Taheraly Mustari Hardware
Dr. Joseph Tait Harlem Commonwealth Council
Commercial Tenants Daryl Cunningham Olive Garden
Maria Nieves Blink Fitness
Ann Taylor T-Mobile
Elected Officials
Linda Wood-Guy Representing Councilman Bill Perkins
Athena Moore Representing Manhattan Borough President Gail Brewer
Nina Saxon Representing Comptroller Scott Stringer
LeMel Lindsey Representing Mayor William DeBlasio
Gov. & Community Affiliation Victoria Mason-Ailey Columbia University
David Gmach Consolidated Edison
Cicely Harris and Deborah Gilliard
Manhattan Community Board 10
Padmore John and Ken Miles Manhattan Community Board 9
Kenneth Knucles, Upper Manhattan Empowerment
Zone
Manhattan Community Board 9
2017 – 2018 Board of Directors
29
2015-2016 Management and Staff
Barbara Askins President & CEO Anthony Baker
Director of Operations Tasemere Gathers
Director of Programs & Economic Development Steven Maleh Bookkeeper
Legal and Accounting Daniel G. Blumenstein
Attorney At Law Legal
Stephen Franciosa, CPA Outside Auditor
Public Safety U.S. Security
Associates Corporation Stephen A. Walker Jr,
Supervisor Keegan Grenade
Edward Alexander Seth Ofori-Awuku
Sanitation & Street Maintenance
Atlantic Maintenance Oumar Cisse,
Supervisor Ibrahima Camara Mustapha Cisse
Meissa Faye Bakary Saidy Akrofi Obeng
30
2017 – 2018 Interns:
Tugba Camci Geneva Finklea
Baluanne Conteh Carmen Rosa
Xin He Yosef Sahail
Saimur Ahmed
.
32
Explore and Connect See a Show
Shop and Dine Get Bizznified
Stay Connected With Us
Download the Harlem Happenings App
All properties that face 125th Street between Morningside and FifthAvenues. Businesses located on side streets within these boundaries and the property face 125th Street are included as shown in the map.
THE 125TH STREET BUSINESS IMPROVEMENT DISTRICT’S MISSION IS TO… Expand sustainable economic activity in the area
including the creation or expansion of businesses and the development of jobs for community residents.
Maximize the ability of local residents, businesses and institution to benefit from any and all opportunities created by commercial revitalization efforts.
Improve the quality of life in the community.
Barbara Askins President & CEO
360 West 125th Street, Suite 11, New York, NY 10027 212-662-8999 (Tel) 212-678-5136 (Fax)
[email protected] www.125thstreetbid.com