Combined Federal CampaignKEYWORKER GUIDE
© 2012 Combined Federal Campaign, Oklahoma City, OK 73106. Made in OK.
of central Oklahoma
Your AssignmentIt may have been many years since you stepped into a classroom, but you can handle this very important assignment. It’s as easy as 1-2-3!
To help you make the grade, we’ve written an easy to follow study guide. This guide can help you plan, organize and implement a model CFCworkplace campaign.
You’ll be at the top of the class in no time!
Name: Date:
Topic: You + CFC = A Better Tomorrow
Study GuideCampaign Checklist
Sample CFC Rally Agenda
Keyworker Speech Outline
Online Giving
Dates to Remember
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2
3
4
5
Campaign Checklist
1
Review your organization’s giving history.
Encourage your organization’s leadership to be involved: Complete his/her pledge card Write a letter or send an email to all employees Participate in/or attend campaign meetings Recruit a committee of co-workers to help you.
Utilize your CFC Representative. They will help you plan your campaign,deliver your materials, schedule presentations and tours and answer questions.
Set a challenging and realistic goal.
Schedule specific start/end dates for your campaign and inform yourco-workers.
Educate your co-workers. Charity speakers, videos and tours are fun andinformative! See the Sample Rally and Keyworker Speech outlines on pages 2 and 3.
Complete your campaign by collecting pledge cards and reporting results to your CFC Representative. Turn in your results by November 2nd to be an Early Bird! All campaign results are due by November 16th.
Thank your co-workers for their generosity. Send an email, hang thank you posters and plan a celebration of a job well done!
Sample CFCRally Agenda:
Your co-workers will enjoy learning about CFC’s work in the community.This meeting makes your job as a Keyworker much easier. Here’s the rundown for a spirited pep rally to kick-off your workplace campaign.
Audio Visual: Music - Play a soundtrack that fits your agency’s campaign theme Visual - Play a slideshow with campaign photos and facts
Decor: CFC posters Theme-related items such as centerpieces, wall hangings, etc. Goal poster
The Flow: 3 min. Welcome & CFC Endorsement Director and/or Keyworker 7 min. CFC Presentation Loaned Executive 5 min. CFC Charity Speaker Charity Representative 5 min. Wrap Up Keyworker
2 min. Collect Pledge Cards Keyworker
2
Keyworker’s Speech Outline
3
Introduce yourself and thank everyone for attending the meeting.
Give a brief overview of your organization’s CFC campaign.Include: a. Your organization’s campaign dates b. Your organization’s fundraising goal c. CFC facts
Talk about your personal experience with CFC either as a donor or abeneficiary of services.
Introduce the CFC speaker.
Encourage giving. Offer incentives.
Say thank you!
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Campaign Awards
ALL DonorsCFC Lanyerd
Donors giving $250+CFC LED Flashlight
Donors giving $1,000+ Beveled Crystal Cube
CFC of Central Oklahoma will recognize our donors’ genorosity
with the following gifts:
4
Campaign Wrap UpWhite copies of pledge cards go to your organization’s payroll office.
Yellow copies of pledge cards should be included in your campaign envelope for CFC processing.
Pink copies of pledge cards should stay with the donor, and can later be used as a tax receipt.
Giving Through Employee ExpressFederal offices using Employee Express may be eligible to participate in online giving. Please work with your Loaned Executive to determine if your workplace will run an online campaign.
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Dates toRemember
November 2Early Bird Deadline
September 298:00 a.m.
Race for Freedom
For more information on any of the events, or important dates, please contact your Loaned Executive.
PLEASE NOTE
September 77:30-9:00 a.m.
Community Campaign KickoffChickasaw Bricktown Ballpark
7:30 p.m.Community Movie Night
Chickasaw Bricktown Ballpark
November 15Early Bird Reception
For more information, visit www.cfc-centralok.org
1444 NW 28th StreetOklahoma City, OK 73106
405-523-3548www.cfc-centralok.org
For theme ideas,logos, forms,tips and more
visit cfc-centralok.org and explore the Workplace Campaign Toolkit