GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Enterprise Business Driving Cloud BI Adoption
Dresner Advisory ServicesGoodData
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Introductions
Howard DresnerChief Research Officer
Dresner Advisory Services
Jeff MorrisVP Product Marketing
GoodData
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Dresner Advisory Services
Cloud Business Intelligence
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Cloud BI
● Lowers cost of entry for SMEs and
departments - OPEX vs. CAPEX
● Isolation of third-party access to data
● Elastic, on demand processing power
● Increasing source of investment and
innovation
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Advantages of Cloud BI
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Challenges of Cloud BI
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Technologies and initiatives strategic to business intelligence
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Technologies and initiatives strategic to business intelligenceby function
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Technology priorities by organization size small & mid-sized vs. large enterprises
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Cloud BI importance 2012 to 2014
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Cloud BI importance by function
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Cloud BI importance by organization size
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Current and future plans for public cloud BI
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Public Cloud BI and Targeted Users
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Cloud BI Feature Requirements
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Cloud BI Feature Priority Changes 2013 to 2014
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Cloud BI Architectural Features
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Cloud BI Architectural Priority Changes 2013 to 2014
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Cloud BI Security Requirements 2012 to 2014
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Cloud BI Security Requirements by Function
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Cloud business intelligence vendor ratings 2014
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Takeaways
● Take inventory of applications with an eye towards
managing as a portfolio – including cloud
● Consider where Cloud BI can fill important gaps –
especially for external constituents like customers
and suppliers
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Digital TransformationJeff Morris - GoodData
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Breaking Down Operational Silos
Centralize All Data From 6 Sources
Zero Management Overhead
Usable by Executives & 12,000 Artists
“People keep thinking of new ways in which we can discover and report on information.”
- Director of Business Analytics Manoj Yadav
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Digital Transformation
“Refers to the changes associated with the application of digital technology in all aspects of human society.
Digital usage inherently enables new types of innovation and creativity in a particular domain, rather than simply
enhancing and supporting the traditional methods.”
Our current context is to not only integrate cloud data silos but also tap the collective intelligence of 5 years of doing so.
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Constant Change
Technology
User Requirements
Business Objectives
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Business and ITThe Epic Love/Hate Relationship
IT Users
Inherent Dependence
TRUST
visibility
lineage
risk management
controlscale
FLEXIBILITY
dynamicself service
speed discovery
changesimple
collaborative
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Social Disparity Creates IT Issues
Automated Analytics
Multi-Channel Mashups
‘Visually Outstanding’
“Teams are collaborating in new ways, discovering new ways to optimize performance for ourselves and our clients”
- Global Head of Data and Analytics Scott Wallace
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Decisions
Self-Sufficiency Enables Change
DataAnalysis
Loosening barriers so they can explore their own questions and make real-time decisions that drive action
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
We Help Businesses Reach Digital Maturity
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Multi-Channel Scale
Consumable, Intuitive UI
Self-Service Creation for Customers
Without analytics…
“I don’t think we’d sell very much at all. It’s so essential.”
- CMO, James Thomas
Marketing Analytics to Stay Competitive
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Key Considerations
1
2
3
Get something up quickly to gain that trust
Value comes with iteration and collaboration
Cloud customer data is your friend - use it!
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Questions?
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Follow Up Resources
Learn more at www.gooddata.com
Dresner Report - Wisdom of Crowds: http://bit.ly/1FIjivR
Twitter: @JeffMMorris & @HowardDresner
GoodData Confidential. 2014 GoodData Corporation. All Rights Reserved.
Thank you!