AGENDA
What is Business Intelligence (BI)? Why bi? What is Cognos? Why Cognos? Cognos Features. Cognos Insight. Cognos Advantages.
WHAT IS BUSINESS INTELLIGENCE (BI)? Business Intelligence (BI)
BI refers to technologies, applications and practices for the collection, integration, analysis, and presentation of business information .
Purpose of BI To support better, improved and more efficient
Decision MakingBI Systems Provide
BI systems provide historical, current, and predictive views of business operations.,
BI Systems Information Uses data that has been gathered into a data
warehouse or data mart.
WHY BI?
What happened?
What is happening?
Why did it happen?
What will happen?
What do I want happen?
Past
Present
Future
WHY BI?
Customer behavior analysis
Targeted marketing and sales strategies
Business scenarios and forecasting
Business service management
Business planning and operation optimization
WHY BI?
Better decisions with greater speed and confidence
Shorten marketing efforts
Improve customer relationships
Improve revenue and profit
What is Cognos?
Cognos is Business Intelligence software that enables users to
extract data, analyze it, and then assemble reports.
Why Cognos? Cognos Business Intelligence provides a limitless BI
workspace to support how people think and work.
Cognos is more user-friendly.
It delivers the complete range of BI capabilities: query and reporting, analysis, dash boarding and score carding on a single, service-oriented architecture.
It expands traditional business intelligence (BI) with planning, scenario modeling, real–time monitoring, collaboration and predictive analytics.
Cognos Features
User can edit existing data.
Drag & Drop and Automation is best future of cognos.
IT people no need to write hardcoding.
Up-To-Date Information
Cognos Features
Analysis Capabilities.
Multiple Export Formats.
Drill-Through Capability.
Potential Image Documentation Integration.
Cognos Features
CONTD.,
Query and Reporting
Analysis
Dash boarding
Mobile BI
Cognos Features
Query and Reporting.
Need to make fact-based decisions in a system that's simpler, faster and easier to manage.
Professional report authors who design one–to–many reports for the enterprise, to business users who need to create their own ad hoc queries or customize existing reports.
Cognos query and reporting capabilities fit the needs of users throughout your organization.
Helps You Quickly Answer a Focused Question.
Cognos Features
Analysis. Users can explore information easily to drive
smarter business decisions. Users can easily view, assemble and analyze
the information required to make better decisions.
Cognos Features
Dash boarding.
It allows any user to access, interact and personalize content in a way that supports the unique way they make decisions.
Secure access to information from all time horizons.
Users can quickly move from insight to action.
Cognos Features
Mobile BI
Users interact with trusted BI content through a rich and visual experience whether offline or online.
The flexible and proven platform ensures mobile decision making is simple, reliable and secure.
Cognos Report studio
Creating a basic report involves following steps specifying the data package
choosing a basic report layout
adding data
validating the report
saving the report
running the report
Cognos Report studio
Cognos Report studio
Types of Reports. Lists
Crosstabs
Charts
Maps
Active Reports
Sample for list type Report
Sample for Crosstab type Report
Sample for Chart type Report
Sample for Map type Report
Sample for Active type Report
TYPES OF PROMPT CONTROLS Text Box Prompt Value Prompt Select & Search Prompt Date Prompt Time Prompt Date & Time Prompt Interval Prompt Tree Prompt Generated Prompt
EXAMPLE FOR VALUE PROMPT
EXAMPLE FOR DATE PROMPT
ADD OPTIONS TO THE REPORT Object Description Query Adds a query. Join Adds a join relationship. Union Adds a union operator. Intersect Adds an intersect operator. Except Adds an except (minus)
operator. SQL Adds SQL. MDX Adds MDX
DASHBOARD A created new dashboard page contains
An application bar
A dashboard layout area
A content pane that includes the Content and Toolbox tabs
Widgets and filters
DASHBOARD
EXAMPLE FOR DASHBOARD
ADVANTAGES OF COGNOS BI Increase business intelligence adoption rates.
Distribute business intelligence to everyday users.
Users can modify and share Cognos BI content using familiar applications and interfaces.
Publish and share Cognos-enabled files to the secure BI portal.