TIE A STEAK AROUND YOUR NECK AND MAYBE THE DOG WILL PLAY
Helping businesses succeed online.
● Helping businesses online since 1994● Search Influence since 2006● Thousands of websites● 100s of thousands of Yellow Pages● Millions of visits● Former Marine
WILL SCOTTABOUT ME
SEO <> GOOD CONTENT
YOU CAN'T GIVE SOME PEOPLE NICE THINGS
SOCIAL <3 GOOD CONTENT
YOU CAN'T GIVE SOME PEOPLE NICE THINGS
YOU DON'T OWN FACEBOOK
@searchinfluence
@searchinfluence
ADVERTISING USED TO BE MORE OBVIOUS.
ADS USED TO BE OBVIOUS
ADS USED TO BE OBVIOUS
ADS USED TO BE OBVIOUS
ARE NATIVE ADS JUST BETTER MONETIZED PR?
@searchinfluence
HOW NEWSPAPERS DO IT
@searchinfluence
HOW NEWSPAPERS DO IT
@searchinfluence
HOW WE DO IT
HOW WE DO IT
HOW WE DO IT
EASY, RIGHT?
BUT WAIT,THERE'S MORE!
• True social is getting harder• Traditional media is selling out• Platforms continue to emerge• Great content still matters.
PAY TO PLAY IS NOW!