MEDIA KIT 2017
C A N A D I A N
P H Y S I O T H E R A P Y
A S S O C I A T I O N
955 GREEN VALLEY CRESCENT, SUITE 270 | OTTAWA, ONTARIO | K2C 3V4
CANADIANSare MOVINGmoving MORE
and moving BETTERwith the he lp of
PHYSIOTHERAPYPhys iotherap is ts a re improv ing
the hea l th of Canad ians everyday
CONNECTwith our members today!
O U R
D E M O G R A P H I C
955 GREEN VALLEY CRESCENT, SUITE 270 | OTTAWA, ONTARIO | K2C 3V4
MEDIA KIT - 2017 1
M E E T Y O U R A U D I E N C E
OF ALL PRACTICINGCANADIAN PTs ARECPA MEMBERS
60%
R E A C H
A C R O S S C A N A D AH I G H L Y
E D U C AT E D
73%
402,200 ARE CLINIC
OWNERS
OF CPA MEMBERSARE FEMALE
AVERAGE AGE OFMEMBERS
BECOMING A PHYSIOTHERAPISTREQUIRES A MASTER’S DEGREE
MORE THAN 3,100STUDENT MEMBERS
SPECIAL INTEREST ANDCLINICAL PRACTICE DIVISIONS:14
ACUPUNCTURE, ANIMAL REHABILITATION,CARDIORESPIRATORY, GLOBAL HEALTH,LEADERSHIP, NEUROSCIENCES, ONCOLOGY, ORTHOPAEDICS, PAEDIATRICS,PAIN SCIENCE, PRIVATE PRACTICE, SENIORS' HEALTH, SPORT PHYSIOTHERAPY,WOMEN'S HEALTH
8,700F O L L O W E R S
9,500F O L L O W E R S
5,700F O L L O W E R S
OURMEMBERSHIPIS ENGAGED
A R E A S O F
S P E C I A LT Y
15,000MEMBERSACROSSCANADA
C P A W E B S I T E P H Y S I O C A N H E L P . C AE M A I L S T O M E M B E R S
G E T YO U R M E S S AG E F R O N T
A N D C E N T R E O N C PA’ S
W E B S I T E . N E W P O S I T I O N S
& O P P O R T U N I T I E S
AVA I L A B L E .
CPA-MANAGED WEBSITE
FOR THE GENERAL PUBLIC.
PHYSIOCANHELP TEACHES
CANADIANS HOW TO PREVENT
INJURIES, MANAGE PAIN AND
KEEP MOVING.
PUT YOUR MESSAGE IN ANY OR ALL
OF CPA’S THREE NATIONAL NEWSLETTERS:
NATIONAL ROUNDS, PROFESSIONAL
DEVELOPMENT,
OR CLASSIFIEDS. 12x
YEAR
6x YEAR
14k REACH
14k REACH
30k REACH
C H O O S E Y O U R C H A N N E L S
955 GREEN VALLEY CRESCENT, SUITE 270 | OTTAWA, ONTARIO | K2C 3V4
MEDIA KIT - 2017 2
D I G I T A L O P P O R T U N I T I E S
P H Y S I O T H E R A P YC A N A D A
PEER REVIEWED JOURNAL
GIVES DIRECTION TO
CLINICALSCIENCE AND
REASONING, KNOWLEDGE
TRANSLATION, THERAPEUTIC
SKILLS AND PATIENT-CENTRED
CARE.
4x YEAR
11k REACH
P H Y S I O T H E R A P Y P R A C T I C E
P H Y S I OT H E R A P Y P R AC T I C E I S C PA' S M E M B E R
M AG A Z I N E A N D S E R V E S A S A N I M P O R TA N T S O U R C E
O F N E W S, I N F O R M AT I O N A N D
U P DAT E S I N T H E P R O F E S S I O N.
I T R E AC H E S A L L C PA M E M B E R S
AC R O S S C A N A DA .
P R I N T O P P O R T U N I T I E S
2 0 1 7 R A T E S
P H Y S I O T H E R A P Y P R A C T I C E ( P T P )
1X 2X 4X 6X 8X
1/4 PAGE 693 679 665 651 624
1/2 PAGE 1365 1338 1310 1283 1229
FULL PAGE 2100 2058 2016 1974 1890
IFC 2940 2881 2824 2767 2712
OBC 3150 3087 3025 2965 2905
BELLY BAND 7500
2PG SPREAD 4500
P H Y S I O T H E R A P Y C A N A D A ( P T C )
1X 2X 4X 6X 8X
1/4 PAGE 693 679 665 651 624
1/2 PAGE 1365 1338 1310 1283 1229
FULL PAGE 2100 2058 2016 1974 1890
IFC 2940 2881 2824 2767 2712
OBC 3150 3086 3025 2965 2905
P O L Y B A G I N S E R T S ,F R O N T P A G E M A I L I N G S H E E T ,
A D V E R T O R I A L
E - N E W S L E T T E R S : N A T I O N A L R O U N D S ,P R O F E S S I O N A L D E V E LO P M E N T,
& C L A S S I F I E D S
1X 2X 3X
HEADER 750 1200 1800
MID PAGE 600 900 1050
LEADERBOARD 400 600 800
MID SIZE 300 500 650
DEADLINE: THE 10TH OF EVERY MONTH
MAILING: THE 2ND, 3RD AND 4TH
THURSDAY OF EVERY MONTH
H O M E P A G E A D
1X 2X 4X 12X
BANNER 2000 3000 6000 16000
SIDE BOX 1500 2500 5500 15000
PAGE SPONSORSHIP 1000 -- -- 10000
DEADLINE: THE 20TH OF EVERY MONTH
P H Y S I O C A N H E L P . C A
D I G I T A L R A T E S ( I N C A D $ )
P R I N T R A T E S ( I N C A D $ )
R E A C H 1 4 , 0 0 0
R E A C H 1 1 , 0 0 0
INQUIRE HERE FOR AVAILABILITY
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MEDIA KIT - 2017 3
R E A C H 1 4 , 0 0 0
R E A C H 4 3 , 0 0 0
R E A C H 3 0 K / M O N T H
1X 2X 4X 12X
BANNER 2500 3500 6500 17500
SIDE BOX 2000 3000 6000 16500
PG. SPONSORSHIP 1000 -- -- 10000
DEADLINE: THE 20TH OF EVERY MONTH
2 0 1 7 P R I N T S P E C S & D A T E S
TRIM+BLEED
8.75” WIDE11.25” DEEP
NO BLEED
8” WIDE10.5” DEEP
1/2 PAGE
8” WIDE5.125” DEEP
1/4 PAGE
3.875” WIDE5.175” DEEP
TRIM+BLEED
8.375” WIDE11.125” DEEP
1/2 PAGE
7.625” WIDE4.9” DEEP
1/4 PAGE
3.75” WIDE4.9” DEEP
CLOSING
MAILING
NOV
202016
PTP PTC
JAN
162017
JAN
202017
MAR
102017
MAR
202017
MAY
102017
MAY
202017
JUL
142017
JUL
202017
SEP
102017
SEP
202017
NOV
102017
DEC
182016
FEB
152017
MAR
252017
MAY
162017
JUN
222017
AUG
152017
SEP
282017
NOV
142017
JA
NU
AR
Y/F
EB
RU
AR
YS
OC
IAL
ME
DIA
MA
RC
H/A
PR
ILA
WA
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NE
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OF
DIV
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MA
Y/J
UN
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DK
NO
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SL
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GU
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P R I N T S P E C I F I C A T I O N S
D AT E S
8NOV
DOUBLE PAGE SPREAD
TRIM - 17 X 11BLEED - 17.25 X 11.25
LOOKING FOR A UNIQUE OPPORTUNITY?ALLOW US TO CREATE YOUR CUSTOMIZED
PACKAGE TO SUIT YOUR MARKETING
OBJECTIVES AND BUDGET.
THE ACCEPTANCE OF AN ADVERTISEMENT DOES NOT
REPRESENT AN ENDORSEMENT BY THE CPA. THE CPA
RESERVES THE RIGHT TO REFUSE ANY ADVERTISE-
MENT THAT DOES NOT MEET CPA POLICY OR
STANDARDS, OR THAT IS INCONSISTENT WITH
PUBLICATION STYLE AND/OR CONTENT.
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MEDIA KIT - 2017 4
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RELEVANT LINK TO THEIRPRODUCT) FORINCLUSION IN THE ONLINE VERSION OF THEMAGAZINE ANDJOURNA L.
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2 0 1 7 D I G I T A L S P E C S & D A T E S
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MEDIA KIT - 2017 5
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