Serving 80% of America’s Largest Newspaper Websites
Edward GarciaSenior Account Management
650-691-0900 x 703 | [email protected]
Company Background
Founded in early 2000Mission: “Change the Way Apps are Built”Powering more than 500,000 applications worldwideRecognized as a leading solution by Forrester, IDC and GartnerIndependent, driven by customer needs
Caspio Cloud Database Platform
All-in-one platform to create database applications fast & without coding.
Caspio Bridge
Empowering Online Media
Media market demands:Fast pace of news cyclesLimited skills/time to codeLack of developer resources
How Caspio addresses these challenges:Rapid database publishingEasy-to-use application building toolsEmbed directly on any news website Scales on-demand for massive traffic
Popular Digital Solutions
Voter Guides Crime Databases
RecipesDisaster Apps
Data Publishing
• Open government data
• Crime databases
• Restaurant inspections
• Public employee salary
• Public data sets
User-Generated Content
• Recipe guide
• Voter guide
• User-submitted photos
• Sweepstakes and
contests
Hyper-Local Databases
• School rankings
• Regional total snowfalls
• Local event listings
• Gas price changes
• Crime maps
Example: Arson Database by Region
“Caspio has really enhanced our reporting, and I know we’re only scratching the surface of the platform.”
Tom Gromak, Director of Digital Innovations,The Detroit News
Example: Restaurant Inspections
• Search by distance• Responsive• Deploy anywhere• Customize for any city
Example: Mugshot Database
• Publish mugshot databases quickly• Good digital asset to engage the public• Generate on-going page views
Example: Ready-Made Event Calendar
• Publish local event information• Switch between Calendar and List view• Readers can submit new events and
easily locate an event with Google map
Example: Sports Bracket Prediction App
• Turn-key solution to engage sports fans anywhere• Create social engagement by allowing participants to share predictions• Model for other types of sports tournaments
Example: Public Employee Database
“We consistently get well over 1 million page views a
year.”
Daniel Willis, Database ProducerBay Area News Group
Example: Recipe Guide
User-generated recipe guide with ratings, comments, and single sign-on integration
Example: Public Data Sets
• Vehicle Recalls• FBI Hate Crime Stats• FBI Violent/Property Crime Stats• College and University Crime Stats• And more…
Caspio Differentiation
Robust and Intuitive Technology• Point-and-click app builder: Create apps without coding• On-demand scalability: Handle high-traffic apps effortlessly• Flexible deployment options: Compatible with all CMS and webhosts• Easy data syndication across all media properties• Unlimited users, one-click language localization
Extensive Expertise and Services• Serving online media since 2000 • Dedicated training programs and resources• Ready-to-use public data sets and other applications• Active participation in industry events: IRE, NICAR
Impacting the Bottom Line
Monetize database assets• Increase page views with interactive content• Reload web pages on each interaction• Drive user engagement• Generate ongoing ad revenue
Create great digital experiences for readers• Spice up reporting with interactive apps• Make updates and modifications on the fly• Save big on development costs• Deploy apps 10 times faster
Generate More Value from Data
Media-Driven Product Updates
Hyper-local features for geographic data• Google Map Mashup• Distance search
Boost ranking with exclusive SEO deploymentAutomate data import/export tasks One-click social media integrationResponsive designCaspio FileStor CDN
Constantly Evolving with Customers’ Needs