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Digital Data CommunicationsDigital Data Communications

- Branding- Branding - Overview- Overview - Strategies- Strategies - Vision & Mission- Vision & Mission - Organization- Organization - History- History - Worldwide- Worldwide - Revenue- Revenue

Digital Data CommunicationsDigital Data Communications

- Branding- Branding - Overview- Overview - Strategies- Strategies - Vision & Mission- Vision & Mission - Organization- Organization - History- History - Worldwide- Worldwide - Revenue- Revenue

Established: 1991

Employees: 350

Head Office: Digital Data Communications Dortmund, Germany

Manufacturing: Digital Data Communications Asia, Taiwan

Product Brands: LevelOne & Equip

Regional Offices:Regional Offices:

OverviewOverview

DDC AustraliaDDC BelgiumDDC BrazilDDC Colombia DDC East Africa DDC Greece

LevelOne IndiaLevelOne IsraelLevelOne ItalyDDC KoreaDDC MENADDC Netherlands

DDC PortugalDDC ScandinaviaDDC SloveniaDDC South AfricaDDC SpainDDC Sweden

Digital Data Communications Digital Data Communications

Networking products for the 21st century

Network passive products supporting network architecture

BrandingBranding

DDC Corporate Development StrategiesExpanding in fast developing country markets

Enhance brand value

Focus on brand image and development

Set up an efficient worldwide channel

Strengthen each country’s sales system

Maintain well-developed relationship with distributors

Maintain high levels of “Research and Development”,

Teamwork and Developing of market leading products

Further Investment in DDC (LevelOne & equip) global

distribution network

Vision – To provide total professional network solutions that connect people to foster communication, teamwork and growth in both work and at home.- Gain world-wide recognition as one of the top three Networking

Brands in the Networking and Communication market

Mission – DDC provide our customers with reliable networking products by offering innovative technology, committed service, and modern styling products, all at a competitive price. - Insisted Germany superior quality- Constant operation growth and expansion

Vision & MissionVision & Mission

OrganizationOrganization

Digital Data Communications GroupDortmund, Germany

CEO/President Rudiger RiedlMD/CFO Amanda Chen

DDC Asia, TaiwanAmanda Chen

DDC Asia, TaiwanAmanda Chen

DDC Europe CFO DDCG, Germany

Gerd Schleiken

DDC Europe CFO DDCG, Germany

Gerd Schleiken

DDC SASOUTH AFRICAAC Liebeuberg

DDC Netherlands B.VHETHERLANDS

Lambert Otter

DDC HellasGreece

Spiros Bournazos

DDC Scandinavia ApsDENMARK

Per Baeksgaard

DDC Sverige ABSWEDENSlawomir

Skowronski

LevelOne U.KUNITED KINGDOM

Kay Chan

DDC EAKENYA

Zvi Shanny

LevelOne Italia SrlITALY

Lino Perin

DDC BrazilSOUTH AMERICANMarcio Campanaro

DDC Slovenija d.o.o.SLOVENIAPeter Rajnis

LevelOne L.A.COLOMBIACarlos Builes

LevelOne EuropeNETHERLANDS

Amanda Chen

DDC IndiaINDIA

Babu Joseph

DDC AUAUSTRALIA

Brian Rodriques

LevelOne IsraelISRAEL

Reuven Tam

DDC MENADUBAI

Saeid Habibi

DDC has grown from a European-based organization to DDC has grown from a European-based organization to become a key international player in the networking industry.become a key international player in the networking industry.

1991 Established DDC Germany

1993 Introduced the Equip brand

1996 Established DDC Greece

1997 Established DDC Italy

Established DDC Portugal

Established DDC Asia, Taiwan

1998 Established DDC Netherlands

Introduced the LevelOne brand

1999 Established DDC Demark

2000 Established DDC Belgium

Established DDC Slovenia

2001 Established DDC Sweden

2005 Established DDC Australia

Established DDC MENA

2006 Established DDC East Africa

2007 Established LevelOne India

Established DDC Korea

2008 Established DDC Brazil

Established LevelOne Israel

2009 Established DDC Colombia

HistoryHistory

Digital Data Communications Group has grown from its German grassroots to an international organization represented in - more than 65 countries around the world.

WorldwideWorldwide

Europe

Austria

Belgium

Bulgaria

Croatia

Cyprus

Czech Republic

Denmark

Estonia

Finland

Greece

Hungary

Italy

Macedonia

Montenegro

Middle East and AfricaEgyptIranIsraelJordanKenyaLebanonOmanQatarSouth AfricaSyriaTunisiaUnited Arab EmiratesMoroccoTogo

HeadquartersGermany

ManufacturingTaiwan

North America

Cuba

USA

Mexico

South America

Argentina

Bolivia

Colombia

Brazil

Paraguay

Chile

the Netherlands

Norway

Poland

Portugal

Serbia and

Slovenia

Spain

Swaziland

Sweden

Turkey

United Kingdom Russia

Yugoslavia

AsiaBangladeshCambodiaChinaHK/MacauIndiaIndonesiaSouth KoreaMalaysiaPhilippines

Australasia

Australia

New Caledonia

New Zealand

SingaporeSri LankaTaiwanThailandThailandVietnamNepal

WorldwideWorldwide

1.7 2.5 3.5 510

1422

38 4048

5560

75

95

120

100

120

0

20

40

60

80

100

120

140

1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009

DDC Group Revenue

ForecastedMillion (US$)

DDC Group World Wide Revenue

| 2004: US$ 60M | 2005: US$ 75 M | 2006: US$ 95M | 2007: US$ 120M |

RevenueRevenue

DDC Group Key Success Elements

Quality Control

Key Success ElementsKey Success Elements

Rational Price

Business Analysis

Globalization

Product Innovation Support Service

LogoLogo

ProductsProducts

Packaging Packaging

The visual recognition of LevelOne logo isan important intangible asset as it represents the core values of quality and trust.

Vertical Logo

Horizontal logo

Under no circumstances shall the logo be recreated privately.

LogoLogo

Ethernet Switches Fast Ethernet, Gigabit Ethernet, Green,

Fiber, PoE, Web Smart

ADSL Modem Routers 11n (150/300Mbps), 11g (54Mbps), Wired

Broadband Routers N_One (300Mbps, 3 Antennas), N_Max 300Mbps, 2 Antennas), N Wireless (150Mbps, 1 Antenna),11g (54Mbps), 3G Mobile, Wired

Network Adapter Wireless USB/CardBus/PCI, Fast Ethernet, Gigabit Ethernet, Wired

Home and office ProductsHome and office Products

Wireless Access Points, Modem Routers, Network Cards, Network Camera, Print Servers, Antennas, Wi-Fi Booster

IP Network Camera Megapixel, Wired/Wireless, Day and night, PoE, P/T/Z, Video Capture Cards, Surveillance Software

Network Attached Storage (NAS) 1-Bay, 2-Bay

HomePlug Powerline Adapters 200Mbps, PoE, Power Bridge

Home and office ProductsHome and office Products

KVM Switches and Extenders Cable KVM, Desktop KVM, PS/2, USB, DVI, KVM Extender

Print Servers Wired, Wireless

Docking Station USB 2.0 Docking Station

Bluetooth USB Adapter

Home and office ProductsHome and office Products

Ethernet Switches Fast Ethernet, Gigabit Ethernet, High Power, Green, Fiber, PoE, Web Smart, L2/L3 Managed Gigabit

IP Power Switch IP Power Switch

Fiber Optic Transceivers Multi/Single-mode

Routers and Gateways Load balancing, AP Gateway

Professional ProductsProfessional Products

Network Cards Gigabit Fiber, Fast Ethernet Fiber

Voice over IP (VoIP) Gateways, IP PBX, IP Phone

Media Converter VDSL2, Fiber (10/100 Mbps), Fiber (10/100/1000 Mbps), Converter Chassis

Power over Ethernet (PoE)Injector , Splitter , Chassis, Repeater,Switches/Hubs, Converters,

AP/Bridge,Network Camera, Video Server,HomePlug, VoIP Phone

Professional ProductsProfessional Products

Wireless Access Points AP, Mesh AP, Bridge

Wireless Antennas 2.4GHz, 5GHz, Omni-Directional, Directional, Dual-Band

Wi-Fi Booster 11a, 11b/g, 1W, 2W, 4W

Network CamerasDay/Night, Indoor/Outdoor, Speed Dome, PoE, Video Servers, Capture Cards, Software, Outdoor Housing, Lens, Illuminator, Joystick

Professional ProductsProfessional Products

Network Attached Storage 4-Bay, Rack Mount

KVM Switches and Extenders Rackmount KVM Switches, Rackmount KVM Consoles, Extenders

Audio and Video Extenders VGA (150/300m), DVI, HDMI, Fiber, Extenders

IP Audio Broadcasting IP Audiocast Terminal, Management Software

Professional ProductsProfessional Products

DDC realizing the power of good packages to create instant consumer recognition of LevelOne Brand.

PackagingPackaging

RetailRetail OfficeOffice

Professional/EnterpriseProfessional/Enterprise

LogoLogo

ProductsProducts

PackagingPackaging

LogoLogo

It helps to differentiate equip from other companies and enhance the bond between enterprise and customer.

Under no circumstances shall the logo be recreated privately.

Product SegmentsProduct Segments

Universal

Expansion

Linking – blister

Vision

Linking

Expansion

Life products Life products UniversalUniversal

Symbol: Dandelion | To Spread and Distribute

USB relative devices

USB Hub, USB Card Reader, USB Switch, Docking Station , USB Converter, Presenter, Cable Kit, Adapter Kit, USB Numeric Keypad, Booster, Extender…

Life products Life products Expansion Expansion

Symbol: Peony | To Expand and Grow

Expandable relative devices

Express Card, PCMCIA, PCI, PCI Express, SATA, eSATA Adapter, Converter, Front Panel…

Life products Life products Linking, blisterLinking, blister

Symbol: Leaf | To Join and Connect

Cables and Adapters in blister package

Display Port Cable, HDMI, DVI, Adapter, Video/Audio Cable…

Life products Life products VisionVision

Symbol: Vein | To Extend and Sprawl Video relative devices

VGA Splitter, KVM Switches, HDMI…

Professional products Professional products Linking, zip bagLinking, zip bag

Symbol: Leaf | To Join and Connect

Cables and Adapters in zip bag

Patch Cable, HDMI Display Port Cable, USB Cable, SATA/eSATA Cable, VGA/DVI Cable, Data/Power Cable …

Professional products Professional products || InstallationInstallation

Symbol: Annual Ring | Long life, Stable and Durable

System Integrator components

Installation Cable, Patch Panel, Keystone Jack, Flush plate, Mounting box, Outlets, Tools, SFP Transceiver, Fiber Optic…

Packaging Packaging

DDC realizing the power of good packages to create instant consumer recognition of equip Brand.

Zip-bagZip-bagBlister/Clamshell Type I

Blister/Clamshell Type I

BoxBox Blister/Clamshell Type II

Blister/Clamshell Type II

Thanks for your attention


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