Digital Divides 2015
Lee RainieDirector Internet, Science and Technology Research9.22.15Advisory Board to US Census Bureau – Hard to Count Populations
May 3, 2023 3www.pewresearch.org
Household income
May 3, 2023 4www.pewresearch.org
Internet users by household income (Pew Research 2015)
All adults <$30K $30K-$50K $50K-75K $75K-$100K $100K-$150K >$150K0
10
20
30
40
50
60
70
80
90
100
87 78 87 94 97 98 97
May 3, 2023 5www.pewresearch.org
Internet users over time by household income (Pew Research)
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 20150
20
40
60
80
100
34 36 39 41 4448
5258
5460 61 64
71 72 74 74
58 6064 66 68 71
75 7478 79 80
85 87 86 86 89
72 75 7681 83 85 86 86 88
92 88 90 93 93 93 9681 84 85 87 88 91 92 93 95 95 95 97 97 97 96 97
Less than $30K $30K-$49,999 $50K-$74,999 $75K+
%
May 3, 2023 6www.pewresearch.org
Mobile connectors by household income (Pew Research 2015)
All adults <$30K $30K-$50K $50K-75K $75K-$100K $100K-$150K >$150K0
10
20
30
40
50
60
70
80
90
100 92 87 90 96 96 98 100
6852
69 76 8189 94
All cell owners Smartphone owners
May 3, 2023 7www.pewresearch.org
Internet user households by household income (Census Bureau 2013)
All adults <$25K $25K-$50K $50K-$100K $100K-$150K $150K+0
10
20
30
40
50
60
70
80
90
100
7948.5
6984.9 92.7 94.9
May 3, 2023 8www.pewresearch.org
Educational attainment
May 3, 2023 9www.pewresearch.org
Internet users by education (Pew Research 2015)
All adults < High school HS diploma Some college College degree+
0102030405060708090
100
8768 77
93 97
May 3, 2023 10www.pewresearch.org
Internet users over time by education (Pew Research)
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 20150
20
40
60
80
100
78 81 83 85 86 88 91 92 93 94 93 94 96 96 96 95
67 6873 75 76 79
83 85 86 87 87 89 91 92 91 90
40 4348 51 53
5761
65 65 68 6772 75 76 76 79
19 21 24 25 27 3037 40 38 40 41
5055
6055
68
College+ Some college HS grad Less than HS
%
May 3, 2023 11www.pewresearch.org
Mobile connectors by education (Pew Research 2015)
All adults < High school HS diploma Some college College degree+
0
10
20
30
40
50
60
70
80
90
100 92 86 89 94 95
68
4156
75 81
All cell owners Smartphone owners
May 3, 2023 12www.pewresearch.org
Internet user households by educational attainment (Census Bureau 2013)
All adults < High school HS diploma Some college College degree+
0
10
20
30
40
50
60
70
80
90
100
7953.7
69.7 82.4 90.8
May 3, 2023 13www.pewresearch.org
Race and ethnicity
May 3, 2023 14www.pewresearch.org
Internet users by race/ethnicity (Pew Research 2015)
All adults White Black Hispanic0
10
20
30
40
50
60
70
80
90
100
87 87 84 84
May 3, 2023 15www.pewresearch.org
Internet users by race/ethnicity over time (Pew Research)
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 20150
20
40
60
80
100
5357 60 63 65
6872 75 75
79 78 81 84 85 85 87
38 4047 50 49
5359
64 6369 68
7377 79 79 7972 73 73 74 77 77
85 8489 90 88 91
95 95 97
4650
58 5861
6773 76 74 68 70 73
79 81 81 81
White, non-Hispanic Black, non-Hispanic Asian, non-Hispanic Hispanic
%
May 3, 2023 16www.pewresearch.org
Mobile connectors by race/ethnicity (Pew Research 2015)
All adults White Black Hispanic0
10
20
30
40
50
60
70
80
90
100 92 91 92 93
68 66 68 64
All cell owners Smartphone owners
May 3, 2023 17www.pewresearch.org
Internet user households by race/ethnicity (Census Bureau 2013)
All adults White Asian Hispanic Black Native Amer0
10
20
30
40
50
60
70
80
90
100
74.4 77.4 86.666.7 61.3 58.2
May 3, 2023 18www.pewresearch.org
Age
May 3, 2023 19www.pewresearch.org
Internet use by age (Pew Research 2015)
All adults 18-29 30-49 50-64 65+0
10
20
30
40
50
60
70
80
90
100
87 97 9780
65
May 3, 2023 20www.pewresearch.org
Internet use by age over time (Pew Research)
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 20150
20
40
60
80
100
70 7276 78 77
8286 89 89 92 92 94 96 97 97 97
6165
70 72 75 7782 85 84 84 84 87
91 92 92 92
4650
54 5661
6570 71 72 75 74 77 79 81 81 83
14 1418
22 24 2732 35 38 40 43 46
54 56 57 60
18-29 30-49 50-64 65 or older
%
May 3, 2023 21www.pewresearch.org
Mobile connectors by age (Pew Research 2015)
All adults 18-29 30-49 50-64 65+0
10
20
30
40
50
60
70
80
90
100 92 98 96 9376
6886 83
58
30
All cell owners Smartphone owners
May 3, 2023 22www.pewresearch.org
All adults 0-17 18-34 35-44 45-64 65+0
10
20
30
40
50
60
70
80
90
100
79 81.2 81.2 83.3 80.664.3
Internet user households by age (Census Bureau 2013)
May 3, 2023 23Census Bureau
May 3, 2023 24www.pewresearch.org
Community type
May 3, 2023 25www.pewresearch.org
Internet use by community type (Pew Research 2015)
All adults Urban Suburban Rural0
20
40
60
80
100
87 89 8975
May 3, 2023 26www.pewresearch.org
Internet use by community type over time (Pew Research)
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 20150
20
40
60
80
100
53 5561 64 65 68 71
75 75 73 77 8084 86 85 87
56 5963 65 67 69
7377 77 76 79 82 84 85 85 87
4246 49 51 53
5862 63 63
6870
73 76 78 79 79
Urban Suburban Rural
May 3, 2023 27www.pewresearch.org
Mobile connectors by community type (Pew Research 2015)
All adults Urban Suburban Rural0
10
20
30
40
50
60
70
80
90
100 92 94 9483
6876 75
62
All cellphone owners Smartphone owners
May 3, 2023 28Census Bureau
Disability and language preference (Pew Research)
Use internet Broadband at home
0%
20%
40%
60%
80%
100%
54%41%
81%69%
Those with disabilitiesAll adults
Sept. 2010 - http://bit.ly/1b2G69P
Use internet Broadband at home
0%
20%
40%
60%
80%
100%
71%
38%
86%70%
Spanish preferersAll adults
Sept. 2013 - unpublished
Reasons why they don’t use internetJust not interested 21%Don’t have a computer 13Too difficult/frustrating 10Don’t know how/Don’t have skills 8Too old to learn 8Don’t have access 7Too expensive 6Don’t need it / Don’t want it 6Think it’s a waste of time 4Physically unable (e.g. poor eyesight or disabled) 4Too busy/Just don’t have the time 3Worried about privacy / viruses / spam / spyware / hackers 3Summary of reasons
Relevance (not interested + waste of time + too busy + don’t need/want) 34%
Usability (difficult/frustrating + too old + don’t know how + physically unable + worried about virus/spam/hackers/etc. 32
Price (too expensive + don’t have computer) 19Lack of availability / Access 7
Most newcomers would need assistance
Would need
someone to help me
63%
Know enough to go on-
line on my own
17%
Would not want to start using in-
ternet (VOL.)13% DK/Ref
6%
05/03/2023 32
Thank you!