Doing business in cee
10 COUNTRIES…
1945-1989
ONE HISTORY
ANNIHILATION OF
ENTERPRISE
FATALISM
LACK OF TRUST
AVERSION TO RISK
FEAR OF RESPONSIBILITY
ISOLATION
FEAR AND
LOATHING
ORGANIZATIONAL
CULTURE
CHAIN OF COMMAND
CONCENTRATION OF POWER
MICRO-MANAGEMENT
No initiative
SURVIVAL STRATEGIES
SEE, HEAR AND
SPEAK NO EVIL
EUROPEAN UNION
HOPE FOR A BETTER LIFE
NEPOTISM
Expectations shattered
TRANSITION…
…TO CAPITALISM
Case study
ALSTOM vs. BKV
ADVICE
Study market with consultant
Understand and adapt to local culture
FIND A TRUSTWORTHY LOCAL PARTNER
Build a strong relationship
Establish a network
Work informally to assess performance
Get legal advice before signing contract
Hire local managers
Round table participants
Dr. Leslie Shaw, escp europe
Dr. Christopher jano, attorney
Nicholas Sarvari, cns risk ltd.
Richard ford, exedy clutch europe
