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Don’t Invest in Enterprise Data, Unless…
By Len SilverstonSponsored by Embarcadero
Dec 4thth, 2014
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Purpose:• Share Experiences Regarding Keys
Agenda:
Unless what?
6 keys
Summary
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Don’t Invest Unless …
Commitment?
Resources?
Expertise?
Methodologies?
Tools?
Technology?
Connections
between
PEOPLE!
???
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Don’t Invest Unless …
A. Commitment?
B. Appropriate Technology/Tools?
C. Methodologies/Processes?
D. Expertise/Resources?
E. Something else?
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Once Upon a Time …
ORDERCUSTOMERPARTY ROLE TRANSACTIONPARTY
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“Mine”
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Don’t Invest Unless…
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Keys To Fertile Soil
1. Motivations2. Communication3. Trust4. Vision5. Conflict Management6. Universal Models
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1. UNDERSTAND MOTIVATIONS
BE SPECIFIC!
Project/Program Name and title of person or sponsor
What does this person want?
How will your project/program help them?
How will your project/program be an obstacle?
What do we want from this person?
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Motivational Model - Sponsorship Map
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2. CommunicationWhat is most important?
Spirituality?
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3. Clear, Compelling, Common
Vision
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Where do our motivations overlap?
What does this person want?
What do I want?SHARED
PURPOSE
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4. Trust
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What did he do?
A. Blame someone else
B. Resign
C. Fix issue first, then communicate
D. Communicate openly (email everyone), then fix
E. Something Else
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Trust• Character–Integrity
–Intent
• Competence–Capabilities
–Results
From “The Speed Of Trust” By Stephen M. R. Covey
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5. Conflict ManagementProject Manager:
We completely support enterprise
wide data integration.
However, we have very tight
deadlines and budgets so we’ll
work together as long as you don’t
impact our deadline dates, tasks,
resources, or budgets in any way.”
Director of Enterprise Data
“We are excited to work
together with you on this
project helping you to use
enterprise-wide, integrated
data for your project so that
the data is of high quality
and standardized.
WHERE WOULD YOU TAKE THIS CONVERSATION?
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What is the first thing to do in a conflict?
A. Communicate your perspective clearly
B. Really listen to their perspective
C. Work towards a shared vision
D. Stay objective
E. Something else
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Handling Conflict
Step 1. Don’t reactStay objective
Step 2. DisarmStep to their side
Step 3. Change the gameDon’t reject ….Reframe (holistic) (common goal)
Step 4. Make it easy to say yesBuild a golden bridge (truly win-win)
Step 5. Bring them to their senses, not their knees(using power, not force)
From “Getting Past No: Negotiating with Difficult People” By William Ury
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Don’t React
EventThoughts/Feelings
Emotions,Physical
Reaction
Fight (Anger)Flight (Shame)Freeze (Disassociation)
Mess
Step 1. Don’t react
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Respond
EventThoughts/Feelings
DataResponse
Step 1. Don’t react
Observe Objectively
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Facts and Stories
Stories – villain, victim, hopeless *
* From “Crucial Conversations: Tools for talking when Stakes are High”, by Patterson et al.
Facts - indisputable
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Position Versus Interest
INTERESTS A
POSITION A
INTERESTS B
POSITION B
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6. Universal Models
Connections betweenPEOPLE!
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Summary – Don’t Invest Unless:
Understand motivations
Communication to motivations
Clear, compelling, common vision
Trust
Conflict management framework
Universal models
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Questions/More Info?
FREE ARTICLES
- ‘Data Mining Versus Data Oursing’ Article http://www.univdata.com/Publications/Articles/DataMiningVersusDataOursing/tabid/289/Default.aspx
- 10 Most Important Things That Data Modelers Need to Knowhttp://community.embarcadero.com/index.php/en/article/articles-database/1024-top-10-most-important-things-that-data-modelers-need-to-know-by-len-silverston-universal-data-models-llc
- Collaboration Principles and Universal Data Modelshttp://community.embarcadero.com/index.php/blogs/entry/collaboration-principles-and-universal-data-models-by-len-silverston
Universal Data Models - http://www.embarcadero.com/products/er-studio-universal-data-models