DON'T TRY TO PREDICT THE FUTURE.

ORGANIZE YOURSELF TO ADOPT TO IT.*Creating the perfectly blended digital ecosystem

*

THE DESKTOP BROWSER IS NOT THE

WORLD.And neither is the iPhone!

TYPICALWEBSITE.COM

GREAT FOR DESKTOP BROWSERS

ON BROADBAND CONNECTION

NOT SO GREAT ON THE IPAD, IPHONE,

BLACKBERRY, DROID, GALAXY S, NEXUS

S, SE ARC, ...

BUT DON'T BUILD ONE SITE FOR

DESKTOP BROWSERS, ONE FOR

SMART-PHONES, ONE FOR TABLETS,

ONE FOR EVERY FUTURE DEVICE...

BUILD A SINGLE WEB INTERFACE

THAT RESPONDS TO SCREEN SIZE

AND DEVICE CAPABILITIES.

USE CONTEMPORARY STANDARDS LIKE

HTML5 AND CSS3, BUT DEGRADE

GRACEFULLY FOR OLDER BROWSERS.

NEVER LOOK BROKEN.

FREE THE DATA

BUT IT IS ONLY ACCESSIBLE ON

TYPICALWEBISTE.COM, AS A WEBPAGE,

FOR DESKTOP BROWSERS

BUILD WELL DELIMITED SERVICES WITH

PUBLIC APIS BASED ON OPEN STANDARDS

A SERVICE FOR IMAGES, A SERVICE FOR

MOVIES, A SERVICE FOR METADATA, A SERVICE

FOR CAR CONFIGURATION RULES

ANY SITE, APP, KINECT SHOW OFF OR

AUGMENTED REALITY INSTALLATION CAN

UTILIZE THE SAME DATA.

ADD METADATA TO THE DATA

ANY IMAGE (MOVIE, ETC) YOU GET FROM

THE IMAGE SERVICE CAN BE LOOKED UP

IN THE METADATA SERVICE

http://www.youtube.com/watch?v=fj_yProUnEI

INFORMATION ABOUT MODEL, CONFIGURATION,

ETC ENABLES CROSS LINKING TO THE

CONFIGURATOR FROM ANY IMAGE.

THE REVERSE ENABLES

SEARCH DRIVEN CONTENT.

IT WILL REQUIRE A LOT OF MANUAL INPUT OF

TAGS, NO DOUBT. BUT SOME OF THE MOST

INTERESTING DATA IS GENERATED BY PEOPLE

INTERACTING WITH THE CONTENT.

IMPRESSIONS AND EXPRESSIONS (LIKE, SHARE,

UPLOAD,ETC) ARE MONITORED AND FED BACK

TO THE METADATA SERVICE AUTOMATICALLY.

REMIXREUSEMASHUPFor everyone

THE INNOVATION RATE OF TECHNOLOGY

IS EVER INCREASING. YOU CAN BE A PART

OF EVERY DIGITAL CHANNEL.

BY HAVING A SYSTEM OF REUSABLE

BUILDING BLOCKS, YOU CAN ADD

SPECIALIZED BLOCKS ON TOP OF THE

PILE AS NEW POSSIBILITIES EMERGE.

PROTOTYPE QUICKLY, LAUNCH EARLY,

AND LEARN FROM MISTAKES.

LET PEOPLE TRY IT OUT. SEE WHAT

THEY THINK, TEST DIFFERENT OPTIONS,

AND LEARN TOGETHER.

PEOPLE ARE ALSO CREATORS. LET

THEM USE THE APIS AND

COMPONENTS TO MAKE NEW STUFF.

LET THEM EMBED YOU CONTENT ON

FACEBOOK, THEIR BLOGS, WHEREVER

THEY HANG OUT.

LET THEM BUILD APPS, TOOLS, ART.

AND OF COURSE, BUILD THINGS YOURSELF TOO.

TOP 4 TECHNOLOGIES

TO WATCH

KINECT APPLICATIONS (THEY’RE NOT HACKS ANYMORE)

REAL-TIME 3D IN YOUR BROWSER

MOBILE AUGMENTED REALITY

RESPONSIVE WEB USING CSS 3