Helsinki: Port as Part of the City
Santander, 14.4.2011Eeva HietanenCommunications and Cruise DevelopmentPort of Helsinki
ESPO (European Sea Ports Organisation) award on Societal Integration
9.11.2010, Bryssel
Gijon –Port and City together
People around ports - project
General public support and image• Measure the image of your port• Make the port relevant to different target groups• Open up the port: make people experience what port life is all about• Make the port visible in the city
Education and labour market• Identify the gaps and needs within the port job market• Invest in social infrastructure• Match curricula of educational institutes with job needs
Port-city relationships• Make neighbours your ambassadors• Limit negative externalities• Develop a functional and spatial mix of ports and cities
CENTER
P O R T S O F H E L S I N K I1 9 6 0
P O R T S O F H E L S I N K I
CARGO PORTVUOSAARI2008
CENTER
SOUTH HARBOURPASSANGER PORT
WEST HARBOURPASSANGER PORT
First: Environmental issues!
Environmental Impact Assessment
Natura 2000
”Siberia” (Vuosaari): lesson to be learned
Human life in the harbour
P O R T S O F H E L S I N K I1 9 9 0
CARGO PORTVUOSAARI2008
CENTER
P O R T S O F H E L S I N K I2 0 1 0 -
SOUTH HARBOUR
CARGO PORTVUOSAARI
PASSANGER PORT
WEST HARBOURPASSANGER PORT
CENTER
West Harbour 2008
Jätkäsaari (former West Harbour) now
Jätkäsaari housing area illustrated
Madonna
Present situation
• presentation space• miniature model• exhibition area• marketing of houses• cafe• logistics coordinator
Call office
Infocentre Call office
2. floor
1. floor
HERNESAARI 2011-2020
CRUISE HARBOUR (two cruise ships) > 300 000 PASSENGERS ANNUALLY
SHIP YARD AND BUILDING SITES
LEISURE AND TOURISM 2011-
ART WALL TO THE SEA
’WORKSHOP VILLAGE’ AT LEVYHALLI
SIGN POSTING WATERBUS QUAY HERNESAARI MARKET PLACE OPEN EUROPEANS SAILING COMPETITION
SUMMER 2011
‘HOUSE OF DANCE’ AT FORD FACTORY
‘DESIGN SAUNAS’
‘SAUNARANTA’ –DESIGN SAUNAS
-SEA AND SAUNA FOR PUBLIC USE
-IDEAL SHOW CASE OF FINNISH WOOD INDUSTRY AND DESIGN
-PARTNERS ARE BEING SOUGHT
In co-operation with Avanto Architects and City Planning Department
‘WELCOME TO HELSINKI’ -ART WALL TO THE SEA
-170m x 35m WALL TO BE PAINTED OF COVERED WITH TEXIL
-A NEW LANDMARK TO SILHUETTE OF HELSINKI
-PARTNERS ARE BEING SOUGHT
In co-operation with City of Helsinki and Arctech Shipyard Helsinki
‘WORKSHOP VILLAGE’ AT LEVYHALLI
-SMALL WORKSHOP PLACES FOR ARTISANES AND ARTISTS etc.
-OPPORTUNITY TO MANUFACTURE AND SELL PRODUCTS
-ENTREPRENEURS ARE WELCOMED
Vuotekno Oy
City center development
Presence in city life
Sea as common experience
… ”product placement”