52x $305 $1,944 $1,605 $1,069 $841 $561 $374 $294 $155 $81 26x $320 $2,039 $1,685 $1,125 $885 $589 $395 $309 $163 $8513x $334 $2,133 $1,760 $1,173 $923 $616 $411 $323 $169 $894x $438 $2,790 $2,302 $1,534 $1,209 $806 $537 $422 $222 $1171x $493 $3,136 $2,587 $1,725 $1,358 $905 $603 $475 $249 $131
52x $234 $1,490 $1,229 $819 $645 $430 $287 $226 $119 $6226x $240 $1,529 $1,262 $841 $662 $442 $295 $232 $122 $6413x $246 $1,568 $1,294 $862 $679 $453 $302 $238 $125 $664x $311 $1,980 $1,633 $1,089 $857 $572 $381 $300 $158 $831x $373 $2,372 $1,957 $1,304 $1,027 $685 $457 $360 $189 $99
52x $257 $1,639 $1,352 $901 $710 $473 $316 $249 $131 $6826x $264 $1,682 $1,388 $925 $728 $486 $325 $255 $134 $7113x $271 $1,724 $1,423 $948 $747 $498 $332 $262 $138 $734x $342 $2,178 $1,795 $1,198 $943 $629 $419 $330 $174 $951x $410 $2,610 $2,150 $1,435 $1,130 $755 $505 $395 $210 $110
52x $234 $1,490 $1,229 $819 $645 $430 $287 $226 $119 $6226x $240 $1,529 $1,262 $841 $662 $442 $295 $232 $122 $6413x $246 $1,568 $1,294 $862 $679 $453 $302 $238 $125 $664x $311 $1,980 $1,633 $1,089 $857 $572 $381 $300 $158 $831x $373 $2,372 $1,957 $1,304 $1,027 $685 $457 $360 $189 $99
52x $257 $1,639 $1,352 $901 $710 $473 $316 $249 $131 $6826x $264 $1,682 $1,388 $925 $728 $486 $325 $255 $134 $7113x $271 $1,724 $1,423 $948 $747 $498 $332 $262 $138 $734x $342 $2,178 $1,795 $1,198 $943 $629 $419 $330 $174 $951x $410 $2,610 $2,150 $1,435 $1,130 $755 $505 $395 $210 $110
52x $191 $1,215 $1,003 $668 $526 $351 $234 $184 $97 $5126x $200 $1,274 $1,052 $701 $552 $368 $246 $193 $102 $5413x $209 $1,333 $1,100 $733 $577 $385 $257 $202 $106 $564x $274 $1,744 $1,439 $959 $756 $504 $336 $264 $139 $731x $308 $1,960 $1,617 $1,078 $849 $566 $377 $297 $156 $82
52x $117 $745 $614 $410 $323 $215 $143 $113 $59 $3126x $123 $784 $647 $432 $340 $227 $151 $119 $63 $3313x $129 $823 $679 $453 $357 $238 $158 $125 $66 $344x $157 $1,000 $825 $550 $433 $289 $192 $152 $80 $421x $182 $1,156 $954 $636 $501 $334 $223 $175 $92 $48
FAIRWAY GROUP OF NEWSPAPERS
Advertising Rates & Information
FridaysCirculation 61,000
Cost PERInsertion
Cost PERInsertion
Cost PERInsertion
Cost PERInsertion
Cost PERInsertion
Cost PERInsertion
Cost PERInsertion
Cost PERInsertion
Cost PERInsertion
Cost PERInsertion
Basebar Full Three Qtrs Half 3/8ths Quarter Sixth Eighth Sixteen 32nd
TuesdaysFridaysCirculation 43,324
Thursdays Circulation48,499
ThursdaysCirculation45,000
TuesdaysCirculation40,000
WednesdaysCirculation3,400
Wednesdays Circulation32,000
Colour Rates: Spot $300/paper • Process Colour $550/paper
EFFECTIVE AUGUST 1, 2013
Advertising Sizes
Page 2 of 13
FRONT LUG 1.5”x1.87PAGE 3 & SPORTS LUG 2.5”x1”
Modular Advertising Sizes effective March 4, 2013
Half Page Horizontal 10.375” x 5.714”10 col x 80 agates
Basebar 10.375” x 1.785”10 col x 25 agates
(Front Pg or Section Front ONLY)
Three Quarter Horizontal 10.375” x 8.571”10 col x 120 agates
Full Page 10.375” x 11.5”10 col x 161 agates
Half Page Vertical 5.145” x 11.5”5 col x 161 agates
Sixteenth Vertical 2.008” x 3.571”2 col x 50 agates
Thirty Second - 2.008” x 1.785”2 col x 25 agates
Three Eighths Vertical 5.145” x 8.571”5 col x 120 agates
Quarter Vertical 5.145” x 5.714”5 col x 80 agates
Quarter Horizontal 10.375” x 2.785”10 col x 39 agates
Sixth Horizontal 5.145” x 3.714”5 col x 52 agates
Eighth Horizontal 5.145” x 2.785”5 col x 39 agates
Sixteenth Horizontal 5.145” x 1.357”5 col x 19 agates
Thirty Second - 2.527” x 1.357”2.5 col x 19 agates
Sixteenth Vertical 2.527” x 2.785”2.5 col x 39 agates
Modular Advertising Sizes effective March 4, 2013
Half Page Horizontal 10.375” x 5.714”10 col x 80 agates
Basebar 10.375” x 1.785”10 col x 25 agates
(Front Pg or Section Front ONLY)
Three Quarter Horizontal 10.375” x 8.571”10 col x 120 agates
Full Page 10.375” x 11.5”10 col x 161 agates
Half Page Vertical 5.145” x 11.5”5 col x 161 agates
Sixteenth Vertical 2.008” x 3.571”2 col x 50 agates
Thirty Second - 2.008” x 1.785”2 col x 25 agates
Three Eighths Vertical 5.145” x 8.571”5 col x 120 agates
Quarter Vertical 5.145” x 5.714”5 col x 80 agates
Quarter Horizontal 10.375” x 2.785”10 col x 39 agates
Sixth Horizontal 5.145” x 3.714”5 col x 52 agates
Eighth Horizontal 5.145” x 2.785”5 col x 39 agates
Sixteenth Horizontal 5.145” x 1.357”5 col x 19 agates
Thirty Second - 2.527” x 1.357”2.5 col x 19 agates
Sixteenth Vertical 2.527” x 2.785”2.5 col x 39 agates
EFFECTIVE AUGUST 1, 2013
Production Contact Information
Page 3 of 13
CAMBRIDGE tIMES SItE: HOST: ftp.cambridgetimes.caUSER ID: ctadsPW: adsend
KItChEnER PoSt SItE: HOST: ftp.kitchenerpost.caUSER ID: KpftpPW: kpftpK1
WAtERloo ChRonIClE: HOST: ftp.waterloochronicle.caUSER ID: wcadsPW: adsend
Mechanical RequirementsMEDIA: CD, DVD, USB Memory Stick
PRoGRAMS uSED: Quark 7, Photoshop CS2, Illustrator CS2, InDesign CS2, Acrobat CS2Please make sure the document is COMPRESSED (Stuffit or Zip).If you are using a higher version of InDesign be sure to include an INX file.
IMAGES & loGoS:.jpg - .psd (photoshop) - .tiff - .eps 300dpi if possible(NO Microsoft Word, Powerpoint or Corel Wordperfect files!)
FInIShED WoRK: PDF only please
Advertising & Editorial InformationCAMBRIDGE tIMES475 Thompson Drive, Units 1-4, Cambridge, Ontario N1T 2K7 • Phone: 519-623-7395 Fax: 519-623-9155
KItChEnER PoSt630 Riverbend Drive Unit 104, Kitchener, Ontario, N2K 3S2 • Phone: 519 579 7166 Fax: 519 579 2029
WAtERloo ChRonIClE279 Weber Street, North, Suite 20, Waterloo,Ontario N2J 3H8 • Phone: 519-886-2830 Fax: 519-886-9383
Contact InformationAdvertising and Flyer Distribution: [email protected] 519-579-7166 ext. 2232Editorial: [email protected] 519-579-0301 ext. 2203 [email protected] 519-886-2830 ext. 229 [email protected] 519-623-7395 ext. 215
InStRuCtIonS FoR SEnDInG ADS on FtP (Macintosh Compatible)PlEASE EMAIl uS onCE thE MAtERIAl hAS BEEn SEnt
Phone: 519-579-0301 Ext. 2305E-mail Information:
Phone: 519-623-7395 Ext. 2411E-mail Information:
Phone: 519-886-2830 Ext. 219E-mail Information:
EFFECTIVE AUGUST 1, 2013
RoP Deadlines
up to 250,000 annually ............................................$45 per m 250,000 to 500,000 annually ...................................$43 per m 500,000 to 750,000 annually ...................................$41 per m 750,000 to 1,000,000 annually ................................$40 per m over 1,000,000 annually ..........................................$39 per m
...................................................................... $90 per 1000
Flyer Rate Information
KItChEnER PoStCAMBRIDGE tIMESGuElPh tRIBunEWAtERloo ChRonIClE
nEW hAMBuRG InDEPEnDEnt
Pieces delivered annually with Metroland ........ Rate per m
Flyer ShippingFlyer Shipping Address:CAMBRIDGE, GuElPh & nEW hAMBuRG 475 Thompson Drive, Units 1-4Cambridge, Ontario N1T 2K7519-623-7395 x.205
KItChEnER & WAtERloo(effective July 15th, 2013)
44 Frid StreetHamilton, Ontario L8N 3G3
tuesday R.o.P Deadlines (Cambridge & Guelph): Cambridge Tuesday Ad Booking deadlines - Friday prior 11:30amCambridge Tuesday Ad Material deadlines - Friday prior 3:00pmGuelph Tuesday Ad Booking deadlines - Friday prior 10:00amGuelph Tuesday Ad Material deadlines - Friday prior 3:00pm
Wednesday R.o.P Deadlines (new hamburg): Wednesday Ad Booking deadlines - Friday prior 2:00pmWednesday Ad Material deadlines - Friday prior 5:00pm
Wednesday R.o.P Deadlines (Waterloo): Wednesday Ad Booking deadlines - Monday prior 10:00amWednesday Ad Material deadlines - Monday prior 4:00pm
thursday R.o.P Deadlines (Cambridge & Guelph): Cambridge Thursday Ad Booking deadlines - Tuesday prior 11:30amCambridge Thursday Ad Material deadlines - Tuesday prior 3:00pmGuelph Thursday Ad Booking deadlines - Tuesday prior 10:00amGuelph Thursday Ad Material deadlines - Tuesday prior 3:00pm
Friday R.o.P Deadlines (Cambridge): Friday Ad Booking deadlines - Wednesday prior 11:30amFriday Ad Material deadlines - Wednesday 3:00pm
Friday R.o.P Deadlines (Kitchener): Friday Ad Booking deadlines - Tuesday prior 5:00pmFriday Ad Material deadlines - Wednesday 3:00pm
Flyer DeadlinesCAMBRIDGE & GuElPhCambridge tuesday Booking Deadlines: Wednesday before 5pmCambridge tuesday Arrival Deadlines: Thursday 8am
WAtERlooWednesday Flyer Booking Deadlines: Wednesday before 5pmWednesday Flyer Arrival Deadlines: Thursday 10am
nEW hAMBuRGWednesday Flyer Booking Deadlines: Wednesday before 5pmtuesday Flyer Arrival Deadlines: Thursday 5pm
CAMBRIDGE & GuElPhCambridge thursday Flyer Booking Deadlines: Friday before 9amCambridge thursday Flyer Arrival Deadlines: Friday 3pm
CAMBRIDGE & KItChEnERFriday Flyer Booking Deadlines: Monday before 12pmFriday Flyer Arrival Deadlines: Tuesday 8am
Page 4 of 13
EFFECTIVE AUGUST 1, 2013
Circulation and Flyer Coverage
CAMBRIDGE CIty ZonE:truck FSA Area Amount10 N1S West Galt (North of Cedar) 3,71615 N1R North Galt (South of Avenue Rd.) 2,15020 N1R North Galt (North of Avenue Rd.) 3,15025 N1T North East Galt (Saginaw) 4,22330 N3H Preston (West of King) 2,49735 N3H Preston (East of King) 4,04940 N3C Hespeler (North West) 3,39445 N3C Hespeler (South East) 4,37350 N1R Galt (Between Water & Elgin) 3,72555 N1R Galt (East of Elgin) 2,55060 N1S West Galt (South of Cedar) 3,33065 N1P Galt (South of Myers Rd.) 2,93380 N1R/S/T/P Galt Apartments (Lobby) 1,98185 N3H/C Preston/Hespeler Apartments (Lobby) 1,253totals 43,324truck FSA Area Amount90 & 91 Dealers & Stores (papers only) 791
CAMBRIDGE RuRAl ZonE: (thuRSDAyS only) NOB Ayr City Limits 1,414 Area #1 (North of 401 & West Puslinch) 676 Area #2 (East Cambridge, Barbers Beach) 488 Area #3 (South East Cambridge, Clyde) 550 Area #4 (Sheffield & Branchton) 567 Area #5 (South Cambridge & Glenmorris) 751 Area #6 (South West Cambridge, Roseville) 729totals 5,175
totAl DIStRIButIon AVAIlABlE 48,499
totAl FlyER DIStRIButIon AVAIlABlE: tuESDAyS & FRIDAyS 43,324 thuRSDAyS 48,499
CAMBRIDGE tuES, thuRS & FRI
KItChEnER South:All areas south of Conestoga Pkwy and Ottawa St.N. East of the Parkway to City Limits.West and South to City Limits.KItChEnER noRth:All areas north of Conestoga Pkwy and Ottawa Street.East of the Parkway to City Limits.West to City Limits. North to Waterloo City Limits.
South:truck FSA Area Amount N2A Lackner Woods, Stanley Pk, Chicopee Areas 8,010 N2C Kingsdale Area 3,070 N2E Laurentian West, Laurentian Hills, Country Hills Areas 10,640 N2P Pioneer Tower, Doon, Pioneer Park Areas 4,320 N2R Huron Park, Trussler, Brigadoon Areas 2,870 Kitchener Post Office, Dealer Rack Copies 450totals South Zone 28,910
noRth: N2B Grand River North, Heritage Park, Rosemount Areas 5,140 N2G Downtown East of King, Rockway Areas 3,510 N2H Downtown West of King Areas 6,100 N2M Forest Hill, Victoria Hills Areas 9,220 N2N Forest Heights, Highland West, Boardwalk Areas 7,670totals north Zone 31,640
totAl DIStRIButIon AVAIlABlE 61,000
KItChEnER FRIDAy
GuElPh CARRIER DElIVEREDtruck FSA Area Amount001 N1G Central: Gordon, Edinburgh, College 2369002 N1C / N1G South: Downey, Niska, College, Stone 2057023 N1G South: Kortright W, Edinburgh S, Rickson 1996003 N1G / N1L South: Kortright E, Gordon, Pineridge 5435004 N1H Central: Norfolk, Waterloo, Silvercreek 4377005 N1H Central/North: London, Westmount, Woodlawn 2446006 N1E North/East: Speedvale E, Victoria N 2870007 N1E Central: York, Victoria N, Elizabeth 1206008 N1E Central: Eramosa, Speedvale E 3340009 N1E East: Victoria, Eastview, Watson 3789031 N1K West: Hanlon, Imperial, Elmira, Hwy #24 3143045 N1H West/North: Hanlon, Imperial N, Speedvale W 3002totals 36,030GuElPh APARtMEnt loBBy DElIVERED400 Apartments: North of Wellington, East of Woolwich 1,925500 Apartments: South of Wellington, West of Woolwich 1,900totals 3,825
GuElPh RuRAl DElIVEREDArea #1 Hwy #6, 6th Line E, First Line/18, Woodlawn Rd W 1,200Area #2 Watson Rd, Erin/Halton, Hwy #124, Cnty Rd #125 975Area #3 Stone Rd, Clair Rd, Hwy #401, Hanlon 1,085Area #4 Hwy #124, Cambridge/Guelph Townline, Hwy #401, Hanlon 650Area #5 Hwy #6, Fergus #18, Eramosa/Erin Townline, Hwy #124 850totals 4,760
GuElPh othER DElIVEREDStores/Boxes, Administration, Mailed Subscriptions & Service Copies 1,111
totAl DIStRIButIon AVAIlABlE 45,726
GuElPh tuESDAy, thuRSDAy
WAtERloo DElIVERytruck FSA Area Amount N2J Glenridge, Willowdale, Uptown Breithaupt 4430 N2K Lincoln Village, Colonial Acres, Eastbridge, Bridgeport 7680 N2L Lakesore, Columbia, Westmount, Beechwood, Keatsway, Breezewood 7610 N2T Upper Beachwood, Resurrection, Laurel Creek 6020 N2V North Lakeshort, Laurel Creek, Claire Hills 4450 Office/Dealer, Rack Copies 1015 Apartment/Lobby Drops 795
totAl DIStRIButIon AVAIlABlE 32,000
WAtERloo WEDnESDAy
nEW hAMBuRG CARRIER DElIVERytruck FSA Area Amount N3A New Hamburg 2365 N3A Baden 1371totals 3736Mailed N3A New Hamburg 251Mailed N3A Baden 105Mailed N3A Shakespeare 42Mailed N0B Petersburg 75Mailed N0B 2H0 Plattsville 26Mailed N0J 1B0 Bright 23Mailed N0B 2L0 St. Agatha 50Mailed N0B 2E0 New Dundee 62Mailed N0B 2R0 Tavistock 97Mailed N0B 2T0 Wellesley 163totals 894Office/Dealer copies 560
totAl DIStRIButIon AVAIlABlE 5,200
nEW hAMBuRG WEDnESDAy
Page 5 of 13
EFFECTIVE AUGUST 1, 2013
Page 7 of 13
WATERLOO CITY LIMITS
NO
RTH
FIELD
D
R. E.
NORTHFIELD
DR. W.
KING ST. N.
KIN
G S
T. N
.
KIN
GST.S
.
REG
.
RD
.12
KING ST. W.
KING ST. E.
HWY. 8
HWY. 8
KING ST. E.
KING ST. E.
KINGSCOURT DR
STRASBURG RD
BATTLER RDBIEHN DR.
DOON VILLAGE
HURON RDH. WATSON
BLVD
HOMER W
ATSON
BLVD
WEBER ST..
TILT
D
R.
REID
ELR
D
OTTAWA ST N
OTTAWA ST
N
FISCHER-H
ALLM
AN RD
.
WESTMOUNT RD. N.
BEARINGER RD
HEPC LINE
WATERLOO CITY
BOUNDARY
CITY BOUNDARYUNIVERSITY AVE.
STAUFFER RD.
WATERLOO
CITY BOUNDARY
VICTORIA STREET
VICTORIA
ST.
ERBSVILLE
CONESTOGA
PKWY.
CONESTOGA
PKWY.
CO
NEST
OG
A
PK
WY.
HWY 85
WILM
OT TW
P RD.
ERBSVILLE RD.
TRUSSLER RD
.
HOMER WATSON BLVD.
IRA N
EEDLES
FISCHER-
HALLM
AN RD
.
WEST
MO
UN
T R
DS.
FIS
CH
ER
-
HA
LLM
AN
RD
.
BLEAMS RD.
LAURELW
OOD
DR.
BENJAMIN RD.
ERB ST. W.
COUNTRY SQUIRE RD.
TR
USSLER
RD
.
NEW DUNDEE
RD.
NEW DUNDEE
RD.
HW
Y. 4
01
HWY.
401
GRANDRIVER
GRAND RIVERRAILWAY
GRAND RIVERRAILWAY
GR
AN
D
RIV
ER
GRAND
RIVER
NORTH
N2N
N2T
N2V
N2LN2J
N2K
N2B
N2H
N2G
N2M
N2EN2C
N2A
N2P
N2R
SOUTH
STRASBURG CREEK
Map of Kitchener Waterloo
WEBER ST.
WEBER ST.
WEBER
ST. N.
BRID
GEPORT RD.
L
AN
CA
STE
R S
T.
KITCHENERCITY LIMITSKITCHENERCITY LIMITS
CO
NEST
OG
A
PK
WY.
CO
NEST
OG
A
PK
WY. RIVERBEND DR.
RIVERBEND DR.
DAVENPORTRD.
CONESTO
GA
PKWY.
Fairview Park Mall
Map of CambridgeCity Areas
Truck 40 - N3C
Truck 45 - N3C
Truck 35 - N3H
Truck 30 - N3H
Industrial
Truck 25 - N1T
Truck 15 - N1R
Truck 20 - N1R
Truck 50 - N1R
Truck 55 - N1R
Truck 65 - N1P
Truck 60 - N1S
Truck 10 - N1S
Page 8 of 13
Map of CambridgeRural Areas
1
2
3
45
6
QuantitiesArea #1 ............ 676Area #2 ............ 488Area #3 ............ 550Area #4 ............ 567Area #5 ............ 751Area #6 ............ 729AYR ............. 1,313
Total ............ 5,074
Page 9 of 13
GuelphTRIB
Your Voice in Guelph
GuelphTRIBUNE
T005
T045
T031T004
T006
T008T009
T007T001
T002T023
T003
Map of GuelphCity Areas
Page 10 of 13
The Guelph TribuneRural Circulation Map
GuelphRural Area #1
1200 pcs.
GuelphRural Area #4
650 pcs. GuelphRural Area #3
1085 pcs.
GuelphRural Area #2
975 pcs.
GuelphRural Area #5
850 pcs.
Map of GuelphRural Areas
Page 11 of 13
Map of New Hamburg & Baden
HERITAGED
RBLEAMS RD E
NAFZIGER RD
C N R
/ G
E X R
HIGHWAY 7/8
HAMILTON RD
NITHVIEW
CRT
NITHVIEW DR
NEVILLE ST
NAFZIGER RD
DR
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ST
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BOULLEE ST
HAMILTON RD
VICTORIA ST
BLEAMS RD E
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AY 7/8 BERGEY CRTR
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JOSE
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AY 7/
8
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GEORGE ST
WEBSTER ST
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PARK
PL
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MIL
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UN
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QUEEN MARY
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ULER
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EBY CRES
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STONE ST
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PERTH ST
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DANIELLS
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MER
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ACORN
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SUMMIT CRES
MEADOW DR
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PL
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WEST
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PL
MORNINGSIDE
Prepared By:Township of WilmotDevelopment ServicesNovember 2005
Legend
Existing Private RoadFuture RoadFuture Private RoadRailwayWatercourseRiver
Existing Road
NEW HAMBURG
GEORGE
GINGERICH RD
SNYDER'S RD E
SCHNELLER DR
CRES
STIEFELMEYER CRES
ELIZ
ABET
H S
T
SANDHILLS RD
SCHMITT CRT
HIGHWAY 7/8
WILMOT CENTRE RD
CREEK DR
COUNTRY
GREEN WAY
SAM
UE
LF O
STE R
GINGERICH RD
FOR
LER ST
SCHNELLER
DR
ERBA
CH
CRES
STIEFELMEYER
CR
T
C N R
/ G
E X R
BRUBACHERST
ELIZABETH ST
SNYDER'S RD E
SANDHILLS RD
HIGHWAY 7/8
SILVER
SPRINGS
DR
FOUNDRY ST
HASTINGS CRT
VILLAGE
BREWERY ST
KING
WILLIAM
LOUISA STTANNERY ST
HILLVIEWDR
SCHNELLERCRT
ST
BREWERY ST
FOUNDRY ST
GINGERICH RD
SNYDER'S RD E
OLD
RD
FOELL ST
CO
ACH
MAN
'S
LANE
SCHOOL HOUSE
FOUNDRY ST
BECK ST
MILL ST
CHARLES ST
QUEEN ST
ST GEORGE
ST
BELL DR
BECK ST
DITNER AVE
PL
HONDERICH
ERHARDT WAGNER PL
STREET
LIVING
STON
BLVD
WAGLER AVE
SNYDER'S RD W
KILBRIDE
VIEW
STUCKEY AVE
KROPF DR
ISAAC SHANTZ DRHAMMACHER
OESCH LANE
JOSEPH LICHTI
LANE
KROPF DR
MCFADYEN ST
LIVING
STON
BLVD
STUCKEY AVE
GOLDSCHMIDT CRESGOLDSCHMIDT CRES
C N
R /
G E X
R
MILLER ST
CHRISTIAN ST
QUEEN ST
CHARLOTTA ST
AVE
RO
TH AVE
DR
HU
NSBER
GER
DR
JACOB CRESSMAN
STUCKEY
MICHAEL
GEIGERPL
MYERS ROAD
LANE
MICHAEL MYERS ROAD
BETTSCHEN
CHARLOTTA ST
SNYDER'S RD W
BRENNEMAN DR
BRENNEMAN DR
BADEN
Watercourse
Private RoadFuture RoadRailway
Existing Road
Legend
Prepared By:Township of WilmotDevelopment ServicesNovember 2006
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