RAY GALLONC U L T U R E C O M
Presentation © 2013 Ray Gallon all rights reserved
eLEARNING mLEARNING and
USER ASSISTANCEWhat we can learn from training and education
Member, Board of Directors
Adobe Day at
2013
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
20 years in technical communication with major companies such as G.E. Healthcare, Alcatel, IBM, etc.
Member, board of directors, Society for Technical Communication (STC)
Past president, STC France
Award-‐winning radio producer and journalist – CBC, NPR, France Culture, etc. and former programme manager, WNYC-‐FM, New York Public Radio
About Me - Ray Gallon
Owner/Consultant, Culturecom – specialist in usability, content strategy, and user assistance for software
The Humanist Nerd
Research collaborator and principal, The Transformation Society, a new research and training institute in Barcelona, Spain
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
http://images.wikia.com/
thehungergames/images/4/43/
Classroom.jpg
“LEARNING SHOULD BE AN ACTIVE PROCESS...
...TOO OFTEN STUDENTS
COME TO SCHOOL TO
WATCH THEIR TEACHERS
WORK” -WILL DAGGETT
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
21st Century Skills
We are still “...training autonomous problem solvers, whereas... [learners in the workplace] are increasingly being asked to work in teams, drawing on different sets of expertise, and collaborating to solve problems.”
-Henry Jenkins, Annenberg School of Communications (USC)
Play: Experiment with surroundings as problem solving
Simulate: Interpret and construct dynamic models of the real world
Perform: Change identity, improvise, discover
Appropriate: Remix content
Multi-‐task: Monitor the environment and shift focus ad-‐hoc
Develop Collective Intelligence: Pool knowledge and work on a common goal
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
Attributes of Par ticipatory Culture(Henry Jenkins)
Affiliations: Memberships, formal and informal, in online communities centred around various forms of media
Expressions: Creating new creative forms, such as digital sampling, mash-‐ups...
Collaborations: Problem-‐solving and working together in teams to complete tasks and develop new knowledge
Circulations: Shaping the flow of media, such as podcasting, micro-‐/blogging
SOURCE: CONFRONTING THE CHALLENGES OF PARTICIPATORY CULTURE, BY HENRY JENKINS, MIT PRESS, 2009
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
Emergent Learning
Generally takes advantage of emergent technologies
Based on social interaction for the co-‐construction of knowledge and meaning (Camacho, 2013)
Learners are encouraged to take control of their learning... collaborate with peers to produce content, and to use mobile tools for investigation and exploration (Loke, et al, 2010)
Instructors as facilitators design the learning environment and structure learning processes (Jonassen, 1991)
SOURCE: http://www.slideshare.net/marcamacho/enhancing-participatory-culture-how-to-design-international-collaboration-through-mobile-and-social-media
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
eLEARNING
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
Examples:
Webquest (
Bernie Do
dge, UCS
D)
Flipped C
lassroom
Articulate
a real-‐life
problem
and solve
it collectiv
ely
LEARNING SHOULD BE EMOTIONAL
ALL THESE METHODS REQUIRE COLLABORATION!
Engagement is key
to
retention
HTTP://WWW.THEKENNEDYCENTERINC.ORG/WHAT-WE-DO/PROGRAMS-SERVICES/CHILDREN-AND-FAMILY-SERVICES/SCHOOL-TRANSITION-PARTNERS-PROGRAM.HTML
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
Flipped Classroom
Primarily useful for structured informational learning
Puts the lecture “at home” and the “homework” in the collaborative environment (“classroom”)
Not specific to eLearning, but eLearning enhances the value
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
Flipped Classroom
Learners watch self-‐paced media in their own time
Instructor is available during “class time” when learners need coaching -‐ while working on exercises
Collaborative environment continues beyond the course time, to provide motivated solution to real-‐world problems
Real application of learning is more likely to happen in this scenario
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
mLEARNING
HTTP://WWW.LEARNINGREVIEW.COM/MOBILE-SOCIAL-LEARNING/3412-M-LEARNING-EN-ACCION
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
What is mLearning?
The exploitation of ubiquitous handheld hardware, wireless networking and mobile telephony to facilitate, support, enhance, and extend the reach of teaching and learning.
Mobile learning can take place in any location, at any time, including traditional learning environments such as classrooms, as well as in workplaces, at home, in community locations, and in transit.
SOURCE: http://dl.dropboxusercontent.com/u/41364593/MoLeNET%20website%20-%20Copy/www.molenet.org.uk/about/index.html
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
How is mLearning different from eLearning?
More personal
Deterritorialized (ubiquitous)
More accessible
More fun (?)
More interactive
Spontaneous
Shorter duration
For instant use
Social: engaging users to contribute and share
Gestural (swipe, pinch, tap) -‐ thus more sensorial, body involvement
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
Not just the miniaturization and convenience of portable computing
Transforming how we conceptualize and interact with computing and our environment
Transforming how we communicate, create, and manipulate information
(Cheney, 2010; Pachler, Bachmair, & Cook, 2010)
SOURCE: http://www.ascilite.org.au/conferences/hobart11/downloads/papers/Cochrane-full.pdf
mLEARNING
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
SOURCE: http://www.ascilite.org.au/conferences/hobart11/downloads/papers/Cochrane-full.pdf
Ubiquitous social connectivity
Instant information access
Enhanced view of the world through digital augmentation.
(Cook, 2010)
It is empowering for learners, who can become content and context generators within authentic learning environments rather than simple consumers of transmitted content.
(Herrington & Herrington, 2006-‐2007)
mLEARNING
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
Both eLearning and mLearning...
Engage the learner to become:
Content creator
Author of his/her own learning experience
Are social
Demand collaboration
Lead to the discovery of creative collective solutions
Can lead to the development of ongoing learning networks
Anchor learning through real-‐world application
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
SO WHAT ABOUT USER ASSISTANCE?Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
http://stc.intercom.org
February 20136
From John Carroll, the Father of Minimalism
“User” is passive, to me —you’ve been handed something, use it — whereas I think what people are doing is much more actively a matter of ownership and appropriation and coming to control a new tool in a new environment...
“learners” focuses on the human development and appropriating new knowledge and skill, which I think is really more the essence of what’s going on.
from an interview with Nicky Bleiel, in STC’s “Intercom” magaine, February 2013
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
Henry Jenkins’ Par ticipatory Culture is Not Just for Schools: It’s for Life
Today’s Life is with Technical Products:
Affiliations: Memberships, formal and informal, in online communities centred around various products (user groups)
Expressions: Generating new shortcuts, product ideas, improvements...
Collaborations: Problem-‐solving and working together in teams to complete tasks and develop new knowledge
Circulations: Shaping the flow of media, such as podcasting, micro-‐/blogging, as invested stakeholders
ADAPTED FROM JENKINS, MIT PRESS, 2009
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
Usual Manner of Integrating User Feedback
SME’s/Dev
Intranet
CRM
MARKETING
UX
INTERNAL STAKEHOLDERS
Wiki
Extranet
Social Nets
User groups/forums
USER COMMUNITIES
User testing & research
Tech Comm
The Product
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
Integrated Learning / Integrated User Feedback
SME’s/Dev
Internet
CRM
Marketing
UX
Wiki Extranet
Social Nets
User groups/forums
Learning Objects,
SCORM, etc.
Integrated Learning Community
Tech Comm USER
TESTING & RESEARCH
LMS
The Product
Impacts
InfluencesInteracts with
Integrates
Helps Feed intoFacilitates
Feeds into
Fertilizes
Adds value to
VECTORIZE!
Wednesday, 19 June 2013
Presentation © 2012 Ray Gallon all rights reserved
Organisation of Software Integrated Learning Communities
Shared strategies and experiences:I have trouble doing this – anyone else?I’ve found a great way to do this!Has anyone ever had to…?Integration of experiences back into the product
Shared
princi
ples, v
alues,
conte
xt:
Common
vision
Collab
orative
devel
opment
Shared
space
Buy-‐in
Loyalty
Requires a well designed overall Content Strategy
Body of knowledge:
How do I do this?
How do I do it NOW?
Am I sure I want or need to do this?
Getting real work done
Wednesday, 19 June 2013
Shared
princi
ples, v
alues,
conte
xt:
Common
vision
Collab
orative
devel
opment
Shared
space
Buy-‐in
Loyalty
Body of knowledge:
How do I do this?
How do I do it NOW?
Am I sure I want or need to do this?
Getting real work done
Shared strategies and experiences:I have trouble doing this – anyone else?I’ve found a great way to do this!Has anyone ever had to…?Integration of experiences back into the product
Presentation © 2012 Ray Gallon all rights reserved
Organisation of Software Integrated Learning Communities
Measure Overall Participation
5 4 3 2 1 0 1 2 3
4 5
Measure Individual Profiles:Knowledge: 2.3Strategy: 3.5Principles: 4.7
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
Some Implications of Software Integrated Learning Communities
As co-‐operation builds, an Integrated Learning Community’s self image grows in stature.
Thinking goes beyond contingent need, for example:
“What I do can be useful for others?”
“What others do has an effect on what I can use” -‐ for example, “does my YouTube post have good tags for findabiity?”
As value from the community is captured and fed back into the system, customers’ adherence to the product and the company grows, since they feel they’ve contributed to its design and development.
Wednesday, 19 June 2013
Presentation © 2013 Ray Gallon all rights reserved
CREATING MORE VALUE
Above all, be steadfast...
...Only trees that take root are able to change the environment.
Wednesday, 19 June 2013
Presentation © 2012 Ray Gallon all rights reserved
RAY GALLONC U L T U R E C O M
Email: [email protected]
Thank You!
Google Plus: +Ray GallonTwitter: @RayGallonLinkedIn: Ray Gallon
Check out my blog, Rant of a Humanist Nerd:http://humanistnerd.culturecom.net
Portions of this presentation based on research by
the Transformation Society Research group.
Member, Board of Directors
With thanks to
Two new white papers published on Adobe site:• Changing Paradigms in Technology and Communication
• Crossing Boundaries: Implications for the Content Industries
Link: http://www.adobe.com/cfusion/entitlement/index.cfm?event=custom&sku=FS0003673&e=tcs_whitepaper
Wednesday, 19 June 2013