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FORIMMEDIATERELEASEMarch16,2020
EMSSTRONGLAUNCHES“READYTODAY.PREPARINGFORTOMORROW.”CAMPAIGNTOHONOREMSPROFESSIONALS
CampaignunifiestheprofessionandbringsawarenesstoNationalEMSWeek,May17-23,2020
WASHINGTONMarch16,2020–TheAmericanCollegeofEmergencyPhysicians(ACEP),inpartnershipwiththeNationalAssociationofEmergencyMedicalTechnicians(NAEMT),isproudtoannouncethisyear’sEMSSTRONGcampaigntheme:READYTODAY.PREPARINGFORTOMORROW.TheannualEMSSTRONGcampaignprovidesopportunitiestorecognizetheEmergencyMedicalServices(EMS)community,enhanceandstrengthentheprofessiononanationallevelandcelebrateNationalEMSWeek,May17-23,2020.Thecampaignbringstogetherkeyorganizations,mediapartnersandcorporatesponsorsthatarecommittedtorecognizingandfortifyingtheEMScommunity,commendingrecentgroundbreakingaccomplishmentsandincreasingawarenessofNationalEMSWeek.“Asweenteranewdecade,welookaheadtothefutureofprehospitalcare.Thisfuturewillincludedramaticimprovementsinpatientcare,thankstoadvancesinresearch,informationsharingandlife-changingtechnology,”saysWilliamP.Jaquis,MD,FACEP,PresidentofACEP.“DuringNationalEMSWeek,andthroughouttheyear,weareproudtorecognizeEMSandfireprofessionalswhotirelesslyservetheircommunitiesandcareforpatientsandtheirfamilieseveryday.”EMSSTRONG.orgservesasaresourceforstakeholdersandthepublictolearnofinspiringstoriesfromEMSpractitioners,waystogetinvolvedandEMSWeekideas,activitiesandtemplates.Thewebsite,whichisalsohometotheannualEMSWeekPlanningGuide,encouragesEMSprofessionalsandstakeholderstopromotetheirownindustryandsharecontentonsocialmediaplatforms.“The2020theme‘ReadyToday.PreparingforTomorrow’reflectswhatindividualEMSprofessionalsandorganizationsdoeverydayastheyrespondtocallsforhelpatanytimeandinanyplace,”explains
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NAEMTPresidentMattZavadsky.“TheEMTandparamediccareoftomorrowwillcontinuetoexpandintoservicesthatincludecommunityparamedicine,injuryandillnesspreventiontrainingandCPRandbleedingcontroleducation.”EMSWeekdedicateseachweekdaytospecificthemesunderthe“ReadyToday.PreparingforTomorrow.”umbrella.Firstrespondersareencouragedtoplanactivitiesandeventsaroundthesethemesintheircommunities.
⋅ Monday,May18:EMSEducationDay⋅ Tuesday,May19:EMSSafetyDay⋅ Wednesday,May20:EMSforChildrenDay⋅ Thursday,May21:Save-A-LifeDay(CPR&NationalStoptheBleedDay)⋅ Friday,May22:EMSRecognitionDay
Integraltothecampaign’ssuccessisthecontinuinginvolvementofthecorporatesponsors,strategicassociationpartnersandstrategicmediapartners.CorporateSupportersinclude:Genentech,AmericanRedCross,DrFirst,HealthScholars,Stryker,Teleflex,NHTSA/OfficeofEMS,NationalRegistryofEmergencyMedicalTechnicians(NREMT),AdvancedCPRSolutions,AeroHealthcare,AirMethods,LaerdalMedical,McKessonMedical-Surgical,NorthAmericanRescue,SprintandZoll.StrategicAssociationPartnersinclude:AmericanAmbulanceAssociation,AssociationofAirMedicalServices,CommissiononAccreditationforPrehospitalContinuingEducation,CommitteeonAccreditationofEducationalProgramsfortheEMSProfessions,InternationalAssociationofFireChiefs,InternationalAssociationofFlightandCriticalCareParamedics,InternationalPublicSafetyAssociation,NationalAssociationofEMSEducators,NationalAssociationofEMSPhysicians,NationalAssociationofStateEMSOfficials,NationalEMSManagementAssociation,NationalFireProtectionAssociation,NationalRegistryofEMTsandNationalVolunteerFireCouncil.
StrategicMediaPartnersinclude:EMS1.com,EMSWorldandJEMS/EMSTodayFormoreinformationonthecampaign,pleasevisit:EMSSTRONG.org.
