Engagement starts at home...
using storytelling to connect and
inspire your colleagues
Michelle Baillie, Senior Communications &
Marketing Officer
Bit of background…
We are the UK’s leading charity for children with brain injury.
We support thousands of children & their families every year.
We provide rehabilitation and support to children with acquired
brain injury, education and nursing care for children with
complex medical needs, and online support too!
#CCengagement @mmnotes
What is engagement?
To us it’s about… connecting & giving a voice
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One hit wonder?
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Start with what you know
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The power of the story
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Learning from this…
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What tools do you have in your box?
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Us…
HQ in Surrey, satellite sites in Sheffield,
Nottingham, London & Southampton
22 charity shops
600 staff
500+ volunteers
Equals = LOTS of stakeholders…
lots of potential to inspire & advocate
for your charity and brand!
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But you need to be inspired first!
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Connectivity is key
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Maggie
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Elliott
“Thank you also to Michelle for
enabling & empowering the
children & young people by
providing these opportunities.”
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No one size fits all (sadly)
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Be creative not costly
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So…
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Visit the CharityComms website to
view slides from past events, see what
events we have coming up and to
check out what else we do:
www.charitycomms.org.uk
Engagement
conference
Conference
22 October 2015
London
#CCengagement
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