+ All Categories
Transcript
Page 1: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero

ExperiencialLive / IOT

Fernando Lopez-QueroStrategic Planner

Page 2: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero

2014INTERNET OF

THINGS“More objects are becoming embedded with sensors and gaining the ability to communicate. The resulting information networks promise to create new business models, improve business processes, and reduce costs and risks” - McKinsey

Page 3: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero

Lugares > Personas > Cosas

Page 4: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero

2020INTERNET OFEVERYTHING

Page 5: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero

UNA EVOLUCIÓN QUE VA DE LO MICRO A LO MACRO

2020

2014

Page 6: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero

202050.000.000.000 DE DISPOSITIVOS ESTARÁN

CONECTADOS A INTERNET

Page 7: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero
Page 8: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero
Page 9: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero
Page 10: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero
Page 11: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero
Page 12: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero

Producto

Page 13: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero

Experiencia de Consumo

Page 16: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero

Social Experience

Page 20: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero
Page 21: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero

E-Health

Page 23: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero

“Las personas podrán olvidar lo que digamos,

podrán olvidar lo que hagamos, pero nunca

olvidarán cómo las hemos hecho sentir".

Maya Angelou

Page 24: Experiential Live & Internet of Things | Arena Tech&Trends 2014 | Fernando Lopez-Quero

Estrategia de Comunicación | Transmedia | Research | Planificación y Compra de MediosDisplay | Performance | SEO | SEM | RTB | Social Media | Contenidos | Data & Analytics

Madrid | Barcelona


Top Related