Lead Capture in the Mobile Age
Tishan Mills Founder & Co-CEO, TabbleDabble Inc.
Tishan MillsJava Objective C
PHP C / C++
Background
Key Pain Points on Mobile
● Work Offline
● Persistent Data
● Aggregate Data across Devices
● Touchscreen Optimized Interface
Sales Funnel
Prospect
Lead
Customer
GoodLife Fitness
Lead Capture Program
2000 Survey Responses
500 Emails Registered
1500 Facebook Likes
All In 3 Days
Over 3600 Leads in 3 Days!
46% More Leads!
Ontario Tourism
Mosaic Festival
Harley-Davidson
UFC Lead Capture
Touch Screen Optimized
Fast Data Entry
Data Validation
Custom Keyboards Built-in Validation
Multiple Layouts / Orientations
Single Screen Multi-Screen
Customized & Interactive
Branded / Customized Interactive (Prizing)
Customers & Some Numbers
Success Factors
● Number one on search engines
● Highest ranked on the App Store
● Looks and feels better than the competition
● Meets all the criteria mentioned earlier
● Works offline, persistent data, touch optimized
Startup Advice
● Give yourself a long enough runway
● Do what you have to do to make money until you make money
● Prepare to re-evaluate and pivot many times
Thank You
@tishanm [email protected]
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