From product to experience
Phot
o: T
im (a
nd J
ulie)
Wils
on, F
lickr
Building memorable user experiences
lucarosati.it @lucarosati
Product
Photo: Jacques, Flickr
Experience
"
90% of users are now moving across devices to accomplish a goal.
So, what is an experience?
Product vs Experience
Start
To be continued…
ux are processesand (hi)stories
Phot
o: S
ean
Step
hens
, Flic
kr
Sketch by Dan Willis, dswillis.com
Photo: Walter Lim, Flickr
And what the role of information architecture?
IA is a connector
Phot
o: M
r. T
in D
C, F
lickr
…and a bridge
Phot
o: E
irik
New
th, F
lickr
Social network IA
Website
Mobile
Physical environment
…Papery stuff
Ubiquitous computing attaches the information shadow to the object. Information shadow: the digitally accessible information about an object.
Kuniavsky, Smart Things
Sens
eabl
e C
ity L
ab, M
IT
Photo: janet lackey, Flickr
Photo: Eric Parker, Flickr
custom paths – by theme, time, interest
custom contents or correlations
re-find past or common paths
Imag
es e
labo
ratio
n: A
nnal
isa
Falc
inel
li
track and make visible the histories of people with the environment
Photo: Urbino walk in progress
Top-down (designers)
Bottom-up (people)
Photo: Kake Pugh, Flickr
Tools
Journey map
Map: Baliani, Croci, Divizia, Sanna, Violante
Affinity diagram with journey items
Pervasive IA
Filtering rules
Local IA (single channel)
Phot
o: D
aoli
Tea,
Flic
kr
More?""http://lucarosati.it/blog/category/architettura-informazione-pervasiva
http://pervasiveia.com
Phot
o: R
osw
ell P
ark,
Flic
kr
From product to experienceBuilding memorable user experiences