@mpranikoff @bjsheehan7 #loveworks

How the World's Top Marketers Make Emotional Connections to Win the Marketplace

Brian SheehanAssociate Professor of Advertising, S.I. Newhouse School of Public Communications, Syracuse University

Michael PranikoffGlobal Director, Emerging MediaPR Newswire

@mpranikoff @bjsheehan7 #loveworks

@mpranikoff @bjsheehan7 #loveworks

@mpranikoff @bjsheehan7 #loveworks

@mpranikoff @bjsheehan7 #loveworks

@mpranikoff @bjsheehan7 #loveworks

EQ > IQEMOTIONS TRUMP INTELLIGENCE

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@mpranikoff @bjsheehan7 #loveworks

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4 Ingredients

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Discovery

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Exploration

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http://youtu.be/xwndLOKQTDs

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Inspiration

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Attraction

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Big Data Big Love

@mpranikoff @bjsheehan7 #loveworks

How the World's Top Marketers Make Emotional Connections to Win the Marketplace

Brian SheehanAssociate Professor of Advertising, S.I. Newhouse School of Public Communications, Syracuse University

Michael PranikoffGlobal Director, Emerging MediaPR Newswire